How competitive is the Tinned Peas niche on Amazon United Kingdom?

6 brands and 40 sellers compete in Tinned Peas on Amazon United Kingdom. The top 5 Tinned Peas products take 41% of clicks and its top 5 brands hold 98% of demand.

What do buyers complain about in Tinned Peas?

Tinned Peas buyers on Amazon United Kingdom complain most about Taste-Overall, Size-Overall, Storage Temperature, the themes mined from the niche's reviews. Its return rate is 0.0%.

What does it cost to enter the Tinned Peas niche?

Tinned Peas sells for £1.68 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £0.45–£3.44. The average incumbent carries 807 reviews — the moat a new listing must climb.

Tinned Peas

Tinned Peas shows searches that convert (30.9% search→purchase), but prices mostly outside the sweet spot ($0.45–$3.44) keeps it on the watch list.

Flapen Score

Worth a look

This niche Category average

Is Tinned Peas profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Tinned Peas is a £367K/yr Amazon United Kingdom market (707K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in May–Jun. Verdict: Worth a look — 51/100.

Tinned Peas: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -9.5% over the last 90 days and 30.9% of searches end in a purchase.

£367K

revenue / yr

Units sold / yr250K

Search volume / yr-9.5%707K

Conversion rate30.9%

Avg price£1.68

Who owns the niche?

The top 5 brands hold 98% of demand, so 2% of the market is open.

open market share

Brands · sellers6 · 40

Top-5 product click share41%

Open market2%

Avg brand age72 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 38 products

Top Tinned Peas products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Birds Eyegarden Peas 800g (Frozen)

Price: £2.40
Rating: 4.8/5
Reviews: 1,817
Age: 9y ago

Birds Eye 4 Steamfresh Family Favourite Mix 540 g

Price: £2.82
Rating: 4.6/5
Reviews: 1,241
Age: 12y ago

by Amazon Garden Peas In Water 400g

Price: £0.56
Rating: 4.6/5
Reviews: 875
Age: 1y ago

Morrisons Mixed Vegetables 850g

Price: £1.58
Rating: 3.5/5
Reviews: 2
Age: 2mo ago

Birds Eye 4 Super Sunshine Steamfresh 540g (Frozen)

Price: £3.05
Rating: 4.6/5
Reviews: 710
Age: 13y ago

Newest

by launch date

Morrisons Mixed Vegetables 850g

Price: £1.58
Rating: 3.5/5
Reviews: 2
Age: 2mo ago

Morrisons Carrots Broccoli & Cauliflower 1000g

Price: £1.58
Rating: 3.0/5
Reviews: 2
Age: 2mo ago

Morrisons Whole Leaf Spinach 950g

Price: £1.56
Rating: 4.5/5
Reviews: 2
Age: 2mo ago

by Amazon Marrowfat Peas 300g

Price: £0.45
Rating: 4.3/5
Reviews: 92
Age: 6mo ago

by Amazon Garden Peas In Water 400g

Price: £0.56
Rating: 4.6/5
Reviews: 875
Age: 1y ago

Competition: brands, sellers & click share

The top 5 products take 41% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 falling

Sellers

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

41%

Top 20: 82%

Open market

BIRDS EYE41%
Morrisons38%
by Amazon9%
Iceland8%
Batchelors2%
Farrow's2%
Open — no brand owns it (0%)

Tinned Peas demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume707KCVR30.9%Products38Brands6Top 5 Brands98%OOS Rate2.7%Rating4.4★Reviews807Avg BSR#90

Peak months: May, Jun · busiest ÷ quietest = 1.8×

Top Tinned Peas search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

frozen vegetables290K/yr -5.2%8.5% conv.
peas173K/yr -15.0%12.7% conv.
frozen peas78K/yr -15.5%9.8% conv.
frozen veg61K/yr -17.9%7.7% conv.
frozen broccoli27K/yr -17.0%5.8% conv.
garden peas22K/yr +26.5%14.6% conv.
steam veg17K/yr +17.8%9.6% conv.
steam fresh9K/yr -14.6%17.5% conv.
green peas8K/yr -18.1%8.1% conv.
steamfresh5K/yr +0.8%19.9% conv.

What reviews say buyers love and hate about Tinned Peas

What buyers mention most, as a share of all reviews.

What buyers love

86% of reviews

Taste-Overall30%

“Tasty nutritious and satisfying”

Value For Money16%

“Affordable price”

Quality-Overall12%

“As good as top brands in my opinion”

Cooking Instructions6%

“These work really well in cooked dishes”

Freshness5%

“Fresh”

What buyers complain about

74% of reviews

Taste-Overall23%

“the rest were tasteless”

Size-Overall11%

“TINY pieces”

Storage Temperature10%

“Frozen”

Color8%

“Yellowish green, not great at all was worth a try for the price”

Value For Money6%

“They are also more expensive”

Common Tinned Peas questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Tinned Peas 51/100 on Amazon United Kingdom — Worth a look. The niche generates £367K/yr across 38 tracked products. 2 of 6 products launched in the last 360 days are still selling. Search demand moved -9.5% over the last 90 days.