Tin of Chocolates
MaybeAn estimated 0.1% of orders come back. But demand is soft, at -21.2% this quarter, so Tin of Chocolates is a Maybe.
- Flapen Score
- 51 / 100Top 27% of 2,976 Grocery niches · +5 vs the category median of 4651
- Market size
- £128K/yr390K searches / yr
- 90-day growth
- -21.2%search demand this quarter
- Competition
- 49%top-5 click share · 18 brands · 89 sellers
Flapen Score
Tin of Chocolates against its category
The dotted line is the Grocery average. Past it, Tin of Chocolates is stronger. Inside it, weaker.
Market
The Tin of Chocolates market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Tin of Chocolates 390K times last year and spent an estimated £128K. The top 5 brands take 81% of clicks. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
An estimated 2.2% of those searches ended in a purchase.
Shoppers searched for this 390K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.2% of those searches ended in a purchase. Searches in the last 90 days moved -21.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £128K a year.
- Searches, last 12 months
- 390K
- Growth, 90 days vs prior 90
- -21.2%
- Conversion, latest week
- 2.2%
- Market size, estimated
- £128Ka year
- Top search term
- celebrations chocolates tub29K searches a year
02 · Price
A sale here is worth £14.90.
Listings sell for £14.90 on average, from £1.63 to £58.25. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At £14.90 that is £4K to £7K a year per listing.
- Average price
- £14.90under the $15 to $100 sweet spot
- Price range
- £1.63–£58.25
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 15K–20K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £4K–£7K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
26% of listings pay for placement with sponsored ads. 24% ship with Prime. On an average day, 44.0% of listings are out of stock. The average listing ranks #824 within Chocolate Candy. It carries 522 reviews at 4.26 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 26%
- Prime listings
- 24%
- Out of stock, average day
- 44.0%
- Average rank
- #824in Chocolate Candy
- Average rating
- 4.26 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 522per listing
- Listings tracked
- 34
04 · Newcomers
4 of last year's 11 launches cleared the first-year sales bar.
11 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 44 months on average, so the names here are settling in.
- Launched, last 12 months
- 11
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 44 months
Products
Top Tin of Chocolates products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Celebrations Milk Chocolate & Biscuit Bars Sharing Tub 500g Pack of 4 (4x500g)
- Price
- £26.10
- Rating
- 4.3/5
- Reviews
- 50
- Age
- 1y ago

Celebrations Sharing Tub 500g (Pack of 2)
- Price
- £14.64
- Rating
- 4.5/5
- Reviews
- 109
- Age
- 2y ago

Celebrations Sharing Tub 500g (Pack of 1)
- Price
- £9.93
- Rating
- 4.4/5
- Reviews
- 43
- Age
- 2y ago

Mars Celebrations Tub 750g
- Price
- £12.18
- Rating
- 4.0/5
- Reviews
- 1,271
- Age
- 15y ago

Celebrations Milk Chocolate & Biscuit Bars Sharing Tub 500g
- Price
- £7.08
- Rating
- 4.6/5
- Reviews
- 195
- Age
- 2y ago
Trending
estimated 90-day click momentum
2 x Chocolate Tubs ASSORTED PACK 1 EACH Of Celebrations and Quality street Sharing Tub Perfect For any occasion
- Price
- £19.07
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago

AVP 2 x Chocolate Tubs ASSORTED PACK Quality Street 550g Sharing Tub Perfect For eVERY OCCASSIONS
- Price
- £14.15
- Rating
- 3.0/5
- Reviews
- 1
- Age
- 11mo ago

2 x Chocolate Tubs ASSORTED PACK Quality Street 550g Sharing Tub Perfect For eVERY OCCASSIONS
- Price
- £17.72
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 11mo ago

Cadburys Chocolates 500g - Contains Up To 9 Types - Chocolate Pick & Mix - Approx 45 Individually Wrapped Chocolates By Sweetish
- Price
- £7.43
- Rating
- 4.0/5
- Reviews
- 7
- Age
- 4mo ago

Swizzels Sweet Shop Favourites Classic Sweet Mix 650g Tub of Assorted Retro Sweets
- Price
- £3.80
- Rating
- 4.7/5
- Reviews
- 596
- Age
- 4y ago
Newest
by launch date
2 x Chocolate Tubs ASSORTED PACK 1 EACH Of Celebrations and Quality street Sharing Tub Perfect For any occasion
- Price
- £19.07
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago

Cadbury Heroes Tub Assorted Mini Chocolate Favourites Sharing Selection 500 g (Pack of 1)
- Price
- £11.03
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago

Toblerone Extra Large Tub Assorted Milk White & Dark Chocolate 904 g
- Price
- £13.66
- Rating
- 4.8/5
- Reviews
- 20
- Age
- 4mo ago

Cadburys Chocolates 500g - Contains Up To 9 Types - Chocolate Pick & Mix - Approx 45 Individually Wrapped Chocolates By Sweetish
- Price
- £7.43
- Rating
- 4.0/5
- Reviews
- 7
- Age
- 4mo ago

Celebrations Milk Chocolate & Biscuit Bars Sharing Tub 500g Pack of 10
- Price
- £58.25
- Rating
- 3.7/5
- Reviews
- 7
- Age
- 9mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 49% of clicks. Leaders hold, but buyers still shop past them.
Brands
18 falling
Sellers
89
Est. top-5 brand share
81%
Top 20: 100%
Est. top-5 click share
49%
Top 20: 87%
Open market
16%
- Celebrations62%
- Cadbury5%
- Swizzels5%
- Quality Street5%
- Oscanoltd4%
- Sweetish3%
- Open — no brand owns it (12 brands, 16%)
Demand
Tin of Chocolates search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: May, Jun, Jul, Dec · busiest ÷ quietest = 12.9× · 8 of 12 months tracked
Search terms
Top Tin of Chocolates search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- celebrations chocolates tub29K/yr
- chocolate tubs75K/yr
- tubs of chocolates67K/yr
- tins of chocolates51K/yr
- chocolate tub27K/yr
- tub of chocolates18K/yr
- heroes chocolates tub6K/yr
- celebrations tub18K/yr
- tin of chocolates16K/yr
- cadburys heroes tub10K/yr
Reviews and returns
What reviews say buyers love and hate about Tin of Chocolates
We read the reviews and the return reasons for every product selling here.
“Too expensive”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
14 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Tin of Chocolates questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









