Thorntons Easter Egg
FailShoppers spend an estimated $0 a year here, so Thorntons Easter Egg is a Fail.
- Flapen Score
- 29 / 100Ranks 2,924 of 2,976 Grocery niches · −17 vs the category median of 4629
- Market size
- £0/yr31K searches / yr
- 90-day growth
- -97.6%search demand this quarter
- Competition
- 75%top-5 click share · 5 brands · 16 sellers
Flapen Score
Thorntons Easter Egg against its category
The dotted line is the Grocery average. Past it, Thorntons Easter Egg is stronger. Inside it, weaker.
Market
The Thorntons Easter Egg market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Thorntons Easter Egg 31K times last year and spent an estimated £0. All 5 brands take every click. Flapen scores it 29 out of 100, a Fail.
01 · Demand
An estimated 0.0% of those searches ended in a purchase.
Shoppers searched for this 31K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 0.0% of those searches ended in a purchase. Searches in the last 90 days moved -97.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £0 a year.
- Searches, last 12 months
- 31K
- Growth, 90 days vs prior 90
- -97.6%
- Conversion, latest week
- 0.0%
- Market size, estimated
- £0a year
- Top search term
- thorntons easter egg23K searches a year
02 · Price
A sale here is worth £13.98.
Listings sell for £13.98 on average, from £5.65 to £16.78. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 0 to 100 of them. At £13.98 that is £0 to £1K a year per listing.
- Average price
- £13.98under the $15 to $100 sweet spot
- Price range
- £5.65–£16.78
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 2K–2K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£1K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
25% of listings pay for placement with sponsored ads. 25% ship with Prime. On an average day, 42.3% of listings are out of stock. The average listing ranks #1,223 within Chocolate Candy. It carries 152 reviews at 4.30 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 25%
- Prime listings
- 25%
- Out of stock, average day
- 42.3%
- Average rank
- #1,223in Chocolate Candy
- Average rating
- 4.30 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 152per listing
- Listings tracked
- 8
04 · Newcomers
0 of last year's 1 launches cleared the first-year sales bar.
1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 51 months on average, so the names here are settling in.
- Launched, last 12 months
- 1
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 51 months
Products
Top Thorntons Easter Egg products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Thorntons Classic Easter Egg 262G
- Price
- £16.78
- Rating
- 4.7/5
- Reviews
- 6
- Age
- 5y ago

Thorntons Easter Egg Chocolates Selection Pack of 2 - Featuring Thorntons Unicorn Milk Chocolate Easter Egg 151g and Thorntons Milk Chocolate Dinosaur Easter Egg 151g - Perfect for Easter 2022
- Price
- £14.40
- Rating
- 4.1/5
- Reviews
- 37
- Age
- 4y ago

Easter Eggs Chocolate Hamper for Easter Gifts - Luxurious Chocolate Egg with Classic Assortment of Milk White & Dark Pralines 220g & Topline Wooden Decoration. Chocolates Gift Box for Women Mum
- Price
- £14.76
- Rating
- 4.2/5
- Reviews
- 52
- Age
- 3y ago

Easter Chocolate Eggs Hamper for Easter Gifts - Milk Chocolate Unicorn & Dinosaur 151g Easter Eggs with Colouring Book. Great Chocolate Hamper for Gifts Egg Hunts
- Price
- £16.31
- Rating
- 4.4/5
- Reviews
- 386
- Age
- 5y ago

Thorntons Classic Milk Chocolate Egg 150G Perfect For Easter Egg Hunt School Offices Favourites Easter Gifts for Kids Adults Men & Women
- Price
- £13.11
- Rating
- 4.2/5
- Reviews
- 13
- Age
- 4mo ago
Trending
estimated 90-day click momentum
Easter Eggs for Kids Thorntons Kids Milk Chocolate Easter Egg (151g) (Dinosaur)
- Price
- £5.65
- Rating
- 4.3/5
- Reviews
- 395
- Age
- 5y ago

Easter Chocolate Eggs Hamper for Easter Gifts - Milk Chocolate Unicorn & Dinosaur 151g Easter Eggs with Colouring Book. Great Chocolate Hamper for Gifts Egg Hunts
- Price
- £16.31
- Rating
- 4.4/5
- Reviews
- 386
- Age
- 5y ago

Large Easter egg - Thorntons Milk Chocolate Large Easter Egg 265g
- Price
- £14.14
- Rating
- 4.3/5
- Reviews
- 184
- Age
- 7y ago

Easter Eggs Chocolate Hamper for Easter Gifts - Luxurious Chocolate Egg with Classic Assortment of Milk White & Dark Pralines 220g & Topline Wooden Decoration. Chocolates Gift Box for Women Mum
- Price
- £14.76
- Rating
- 4.2/5
- Reviews
- 52
- Age
- 3y ago

Thorntons Classic Easter Egg 262G
- Price
- £16.78
- Rating
- 4.7/5
- Reviews
- 6
- Age
- 5y ago
Newest
by launch date
Thorntons Classic Milk Chocolate Egg 150G Perfect For Easter Egg Hunt School Offices Favourites Easter Gifts for Kids Adults Men & Women
- Price
- £13.11
- Rating
- 4.2/5
- Reviews
- 13
- Age
- 4mo ago

Easter Eggs Chocolate Hamper for Easter Gifts - Luxurious Chocolate Egg with Classic Assortment of Milk White & Dark Pralines 220g & Topline Wooden Decoration. Chocolates Gift Box for Women Mum
- Price
- £14.76
- Rating
- 4.2/5
- Reviews
- 52
- Age
- 3y ago

Thorntons Easter Egg Chocolates Selection Pack of 2 - Featuring Thorntons Unicorn Milk Chocolate Easter Egg 151g and Thorntons Milk Chocolate Dinosaur Easter Egg 151g - Perfect for Easter 2022
- Price
- £14.40
- Rating
- 4.1/5
- Reviews
- 37
- Age
- 4y ago

Thorntons Classic Easter Egg 262G
- Price
- £16.78
- Rating
- 4.7/5
- Reviews
- 6
- Age
- 5y ago

Easter Chocolate Eggs Hamper for Easter Gifts - Milk Chocolate Unicorn & Dinosaur 151g Easter Eggs with Colouring Book. Great Chocolate Hamper for Gifts Egg Hunts
- Price
- £16.31
- Rating
- 4.4/5
- Reviews
- 386
- Age
- 5y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 75% of clicks. A locked shelf that new listings rarely crack.
Brands
5 falling
Sellers
16
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
75%
Top 20: 100%
Open market
0%
- Thorntons40%
- Topline25%
- HiCollections17%
- SKYTE10%
- Thornton8%
Demand
Thorntons Easter Egg search demand
Weekly searches over the year. Pick a range.
Search terms
Top Thorntons Easter Egg search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- thorntons easter egg23K/yr
- thorntons easter eggs5K/yr
- easter eggs thorntons3K/yr
Reviews and returns
What reviews say buyers love and hate about Thorntons Easter Egg
We read the reviews and the return reasons for every product selling here.
“Chocolate didnt taste right to me”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
10 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Thorntons Easter Egg questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









