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Thatchers Zero Alcohol Free Cider

Maybe

An estimated 0.1% of orders come back. But the top 5 brands take 100% of clicks, so Thatchers Zero Alcohol Free Cider is a Maybe.

Flapen Score
53
53 / 100
Top 20% of 2,976 Grocery niches · +7 vs the category median of 46
Market size
£26K/yr24K searches / yr
90-day growth
+111.6%search demand this quarter
Competition
95%top-5 click share · 4 brands · 23 sellers

Flapen Score

Thatchers Zero Alcohol Free Cider against its category

The dotted line is the Grocery average. Past it, Thatchers Zero Alcohol Free Cider is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Thatchers Zero Alcohol Free Cider market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Thatchers Zero Alcohol Free Cider 24K times last year and spent an estimated £26K. All 4 brands take every click. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

An estimated 6.8% of those searches ended in a purchase.

Shoppers searched for this 24K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 6.8% of those searches ended in a purchase. Searches in the last 90 days moved +111.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £26K a year.

Searches, last 12 months
24K
Growth, 90 days vs prior 90
+111.6%
Conversion, latest week
6.8%
Market size, estimated
£26Ka year
Top search term
thatchers zero alcohol free cider19K searches a year

02 · Price

A sale here is worth £16.10.

Listings sell for £16.10 on average, from £4.13 to £39.20. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 100 to 250 of them. At £16.10 that is £2K to £4K a year per listing.

Average price
£16.10inside the $15 to $100 sweet spot
Price range
£4.13–£39.20
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–3K
Units per listing a year
100–250
Revenue per listing a year
£2K–£4K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

67% of listings pay for placement with sponsored ads. 67% ship with Prime. On an average day, 0.5% of listings are out of stock. The average listing ranks #40 within Beer, Wine & Spirits. It carries 108 reviews at 4.23 stars, so a new listing needs social proof before a better product.

Sponsored listings
67%
Prime listings
67%
Out of stock, average day
0.5%
Average rank
#40in Beer, Wine & Spirits
Average rating
4.23 starsAmazon United Kingdom average 4.36 stars
Average reviews
108per listing
Listings tracked
6

04 · Newcomers

1 of last year's 2 launches cleared the first-year sales bar.

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 52 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
1Amazon's first-year sales bar
Average brand age
52 months

Products

Top Thatchers Zero Alcohol Free Cider products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 95% of clicks. A locked shelf that new listings rarely crack.

£0£4K£8K£12K£16K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 falling

Sellers

23

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

95%

Top 20: 100%

Open market

0%

  • Thatchers53%
  • GENERIC35%
  • Stowford Press7%
  • Kopparberg5%

Reviews and returns

What reviews say buyers love and hate about Thatchers Zero Alcohol Free Cider

We read the reviews and the return reasons for every product selling here.

31%of positive reviews mention “Taste-Overall”
30%of negative reviews mention “Sweetness”
0.1%of orders come back
“I found the ciders too sweet”
A buyer, on “Sweetness”30% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

10 topics

NegativePositive

FAQ

Common Thatchers Zero Alcohol Free Cider questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data