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Thank You Chocolate

Maybe

Returns run at only 0.1% of orders. But shoppers spend only $44K a year here, so Thank You Chocolate is a Maybe.

Flapen Score
64
64 / 100
Top 3% of 2,976 Grocery niches · +18 vs the category median of 46
Market size
£44K/yr167K searches / yr
90-day growth
+127.9%search demand this quarter
Competition
35%top-5 click share · 31 brands · 51 sellers

Flapen Score

Thank You Chocolate against its category

The dotted line is the Grocery average. Past it, Thank You Chocolate is stronger. Inside it, weaker.

64Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Thank You Chocolate market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Thank You Chocolate 167K times last year and spent an estimated £44K. The top 5 brands take 56% of clicks. Demand peaks in Jun–Jul. Flapen scores it 64 out of 100, a Maybe.

01 · Demand

3.2% of searches ended in a purchase last week.

Shoppers searched for this 167K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.2% of those searches ended in a purchase. Searches in the last 90 days moved +127.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £44K a year.

Searches, last 12 months
167K
Growth, 90 days vs prior 90
+127.9%
Conversion, latest week
3.2%
Market size, estimated
£44Ka year
Peak month
July5.9× the quietest month
Top search term
thank you chocolate75K searches a year

02 · Price

A sale here is worth £8.26.

Listings sell for £8.26 on average, from £1.63 to £22.56. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 100 to 250 of them. At £8.26 that is £826 to £2K a year per listing.

Average price
£8.26under the $15 to $100 sweet spot
Price range
£1.63–£22.56
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
100–250
Revenue per listing a year
£826–£2K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

59% of listings pay for placement with sponsored ads. 84% ship with Prime. On an average day, 9.5% of listings are out of stock. The average listing ranks #336 within Chocolate Candy. It carries 437 reviews at 4.32 stars, so a new listing needs social proof before a better product.

Sponsored listings
59%
Prime listings
84%
Out of stock, average day
9.5%
Average rank
#336in Chocolate Candy
Average rating
4.32 starsAmazon United Kingdom average 4.36 stars
Average reviews
437per listing
Listings tracked
49

04 · Newcomers

Amazon counts 3 of last year's 17 launches as successful.

17 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 25 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
17
Successful launches
3Amazon's first-year sales bar
Average brand age
25 months

Products

Top Thank You Chocolate products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take only 35% of clicks. An open shelf where new products get seen.

£0£1K£3K£4K£5K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

31 falling

Sellers

51

Top-5 brand share

56%

Top 20: 93%

Top-5 click share

35%

Top 20: 77%

Open market

39%

  • Wyeland Confectionery18%
  • Holdsworth Handmade English chocolates13%
  • Just for You11%
  • p&p homeware7%
  • The Sweet Shoppe7%
  • Cadbury5%

Demand

Thank You Chocolate search demand

Weekly searches over the year, seasonality beneath. Pick a range.

15K10KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jun, Jul · busiest ÷ quietest = 5.9×

Search terms

Top Thank You Chocolate search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • thank you chocolate75K/yr
  • thank you chocolates36K/yr
  • thank you sweets15K/yr
  • thank you chocolates gift box18K/yr
  • thankyou chocolates7K/yr
  • thank you chocolate bar6K/yr
  • chocolates gift box thank you7K/yr
  • thank you chocolate gifts4K/yr

Reviews and returns

What reviews say buyers love and hate about Thank You Chocolate

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall33%−0.20

Disappointed with size

Its a tiny box

Very small

Value For Money31%−0.17

Expensive

Overpriced

Waste of money

Advertised Vs Actual Product10%−0.02

Didnt fully match description

Misleading

Description is a bit misleading

Quality-Overall4%+0.51

but I just needed a small item to quality for free shipping

Just felt like cheap quality

Do not buy if you are looking for quality

Taste-Overall3%+0.91

taste bloody horrible

Palm oil it taste is now awful Lindt is an expensive trusted chocolate or was once

Not the best flavours

Love

Gifting Purpose26%+2.53

Chocolate gift

Well received gift

Good gift

Taste-Overall23%+0.91

Good taste

Delicious chocolates

Lovely chocolates

Value For Money13%−0.17

Good value

Worth buying

Excellent value for money

Sweetness10%+0.47

Sweet treat

Lovely sweets

Great mix of sweets

Quality-Overall8%+0.51

Lovely quality and arrived earlier than expected

Excellent product

great variety

FAQ

Common Thank You Chocolate questions

Answered from the same tracked data.