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Teriyaki Sauce

Fail

Products sell for $6.86 on average, outside the sweet spot, so Teriyaki Sauce is a Fail.

Flapen Score
48
48 / 100
Top 40% of 2,976 Grocery niches · +2 vs the category median of 46
Market size
£106K/yr783K searches / yr
90-day growth
-2.5%search demand this quarter
Competition
46%top-5 click share · 13 brands · 64 sellers

Flapen Score

Teriyaki Sauce against its category

The dotted line is the Grocery average. Past it, Teriyaki Sauce is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Teriyaki Sauce market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Teriyaki Sauce 783K times last year and spent an estimated £106K. The top 5 brands take 78% of clicks. Flapen scores it 48 out of 100, a Fail.

01 · Demand

2.0% of searches ended in a purchase last week.

Shoppers searched for this 783K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.0% of those searches ended in a purchase. Searches in the last 90 days moved -2.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £106K a year.

Searches, last 12 months
783K
Growth, 90 days vs prior 90
-2.5%
Conversion, latest week
2.0%
Market size, estimated
£106Ka year
Top search term
teriyaki sauce59K searches a year

02 · Price

A sale here is worth £6.86.

Listings sell for £6.86 on average, from £0.60 to £25.08. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 500 to 750 of them. At £6.86 that is £3K to £5K a year per listing.

Average price
£6.86under the $15 to $100 sweet spot
Price range
£0.60–£25.08
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
15K–20K
Units per listing a year
500–750
Revenue per listing a year
£3K–£5K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

39% of listings pay for placement with sponsored ads. 96% ship with Prime. On an average day, 7.1% of listings are out of stock. The average listing ranks #71 within Condiments & Sauces. It carries 165 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
39%
Prime listings
96%
Out of stock, average day
7.1%
Average rank
#71in Condiments & Sauces
Average rating
4.40 starsAmazon United Kingdom average 4.36 stars
Average reviews
165per listing
Listings tracked
28

04 · Newcomers

Amazon counts 1 of last year's 5 launches as successful.

5 products launched here in the last 12 months. Amazon counts 1 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 63 months on average, so the names here are established.

Launched, last 12 months
5
Successful launches
1Amazon's first-year sales bar
Average brand age
63 months

Products

Top Teriyaki Sauce products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 46% of clicks. Leaders hold, but buyers still shop past them.

£0£4K£8K£13K£17K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 falling

Sellers

64

Top-5 brand share

78%

Top 20: 100%

Top-5 click share

46%

Top 20: 92%

Open market

14%

  • Blue Dragon27%
  • Kikkoman21%
  • Lee Kum Kee12%
  • YO!10%
  • Morrisons8%
  • Sharwood's8%
  • Open — no brand owns it (7 brands, 14%)

Demand

Teriyaki Sauce search demand

Weekly searches over the year. Pick a range.

35K25KSpike '26Mar '26Mar '26Apr '26May '26May '26Jun '26Jul '26

Search terms

Top Teriyaki Sauce search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • teriyaki sauce59K/yr
  • teriyaki10K/yr
  • yo!2K/yr

Reviews and returns

What reviews say buyers love and hate about Teriyaki Sauce

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Taste-Overall38%+1.95

this tastes nothing like

Not very tasty

It just tastes of sugar

Smell25%−0.24

Terrible smell and taste, I just threw it away

Sweetness25%−0.21

Too Sweet

Way too sweet

Just sugary and bland

Flavor13%+0.12

It doesn't have an intense enough flavour

Not much flavour

Love

Taste-Overall50%+1.95

Delicious sauce

Sweet sauce, great for cooking salmon, taste is really nice

Great taste

Flavor19%+0.12

Tasty & Flavoursome

Great value good quality love the flavour of both these sauces

A 250ml of dark teriyaki sauce which has a rich soy sauce flavour - salty with touch of sweetness and a tang

Quality-Overall9%+0.96

Good quality

great product

Value For Money9%+0.96

value for the money

Value for money

Good value and versatile

Thickness3%+0.30

This is really nice in taste and thickness, I'll buy it again

FAQ

Common Teriyaki Sauce questions

Answered from the same tracked data.