Skip to content

Tequila Gift Set

Fail

Shoppers spend only $36K a year here, so Tequila Gift Set is a Fail.

Flapen Score
48
48 / 100
Top 40% of 2,976 Grocery niches · +2 vs the category median of 46
Market size
£36K/yr68K searches / yr
90-day growth
+2.9%search demand this quarter
Competition
54%top-5 click share · 15 brands · 48 sellers

Flapen Score

Tequila Gift Set against its category

The dotted line is the Grocery average. Past it, Tequila Gift Set is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Tequila Gift Set market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Tequila Gift Set 68K times last year and spent an estimated £36K. The top 5 brands take 63% of clicks. Demand peaks in Nov–Dec. Flapen scores it 48 out of 100, a Fail.

01 · Demand

3.2% of searches ended in a purchase last week.

Shoppers searched for this 68K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.2% of those searches ended in a purchase. Searches in the last 90 days moved +2.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £36K a year.

Searches, last 12 months
68K
Growth, 90 days vs prior 90
+2.9%
Conversion, latest week
3.2%
Market size, estimated
£36Ka year
Peak month
December9.6× the quietest month
Top search term
tequila gift set28K searches a year

02 · Price

A sale here is worth £16.42.

Listings sell for £16.42 on average, from £2.65 to £39.86. Amazon reports units sold in ranges. This niche sold 2K to 3K a year. The average listing sells 0 to 100 of them. At £16.42 that is £0 to £2K a year per listing.

Average price
£16.42inside the $15 to $100 sweet spot
Price range
£2.65–£39.86
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–3K
Units per listing a year
0–100
Revenue per listing a year
£0–£2K
Returns
0.6%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

50% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 5.6% of listings are out of stock. The average listing ranks #175 within Beer, Wine & Spirits. It carries 477 reviews at 4.56 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
88%
Out of stock, average day
5.6%
Average rank
#175in Beer, Wine & Spirits
Average rating
4.56 starsAmazon United Kingdom average 4.36 stars
Average reviews
477per listing
Listings tracked
24

04 · Newcomers

Amazon counts 0 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 53 months on average, so the names here are settling in.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
53 months

Products

Top Tequila Gift Set products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.

£0£1K£3K£4K£6K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

15 falling

Sellers

48

Top-5 brand share

63%

Top 20: 100%

Top-5 click share

54%

Top 20: 97%

Open market

29%

  • COOL SHOT16%
  • BEAMS INTERNATIONAL14%
  • 180014%
  • Blue Tree10%
  • Patrón9%
  • Topline8%

Demand

Tequila Gift Set search demand

Weekly searches over the year, seasonality beneath. Pick a range.

8K6KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 9.6×

Search terms

Top Tequila Gift Set search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tequila gift set28K/yr
  • tequila miniatures8K/yr
  • miniature tequila7K/yr
  • mini tequila6K/yr
  • tequila gifts10K/yr
  • tequila gift6K/yr
  • tequila shots3K/yr

Reviews and returns

What reviews say buyers love and hate about Tequila Gift Set

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Taste-Overall25%−0.01

Tastes like milkshake so you drink lots

Value For Money25%−0.09

Not worth £17.99

Advertised Vs Actual Product13%−0.01

The bottle isnt the same

Size-Overall13%−0.02

Slightly short on the order

Love

Alcohol Flavor27%+2.87

Alcohol

Great Tequila

This was a gift she drank it so yes she loved it

Gifting Purpose26%+1.62

Well received gift

Great gift

Great little gift idea

Value For Money18%−0.09

It is a very good price

Good value and a nice selection

Fantastic value

Taste-Overall15%−0.01

Delicious

Lovely treat

Great taste, very smooth in a nice bottle

Flavor5%+0.01

These are worth the money great flavours

I do like the flavour of this tequila keep the original bottle please

full of natural agave flavor

Return

0.6% Return rate 33% Fixable by listing

Value For Money33%▁▁▁▁█▁

Not worth £17.99

Size-Overall33%▁▁▁▁▁█

Slightly short on the order

Gifting Purpose33%▁▁█▁▁▁

FAQ

Common Tequila Gift Set questions

Answered from the same tracked data.