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Taylors Coffee

Fail

The top 5 brands take 100% of clicks, so Taylors Coffee is a Fail.

Flapen Score
48
48 / 100
Top 40% of 2,976 Grocery niches · +2 vs the category median of 46
Market size
£407K/yr101K searches / yr
90-day growth
-11.2%search demand this quarter
Competition
72%top-5 click share · 4 brands · 44 sellers

Flapen Score

Taylors Coffee against its category

The dotted line is the Grocery average. Past it, Taylors Coffee is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Taylors Coffee market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Taylors Coffee 101K times last year and spent an estimated £407K. All 4 brands take every click. Demand peaks in Jan–Feb–Nov–Dec. Flapen scores it 48 out of 100, a Fail.

01 · Demand

10.8% of searches ended in a purchase last week.

Shoppers searched for this 101K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 10.8% of those searches ended in a purchase. Searches in the last 90 days moved -11.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £407K a year.

Searches, last 12 months
101K
Growth, 90 days vs prior 90
-11.2%
Conversion, latest week
10.8%
Market size, estimated
£407Ka year
Peak month
December3.1× the quietest month
Top search term
lavazza super crema coffee beans30K searches a year

02 · Price

A sale here is worth £37.28.

Listings sell for £37.28 on average, from £6.46 to £102.71. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 750 to 1,000 of them. At £37.28 that is £28K to £37K a year per listing.

Average price
£37.28inside the $15 to $100 sweet spot
Price range
£6.46–£102.71
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
10K–13K
Units per listing a year
750–1,000
Revenue per listing a year
£28K–£37K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

60% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #71 within Coffee. It carries 2,931 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings
60%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#71in Coffee
Average rating
4.54 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,931per listing
Listings tracked
20

04 · Newcomers

Amazon counts 3 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 3 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 77 months on average, so the names here are established.

Launched, last 12 months
3
Successful launches
3Amazon's first-year sales bar
Average brand age
77 months

Products

Top Taylors Coffee products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 72% of clicks. A locked shelf that new listings rarely crack.

£0£41K£81K£122K£163K101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 falling

Sellers

44

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

72%

Top 20: 100%

Open market

0%

  • Lavazza86%
  • Der-Franz8%
  • by Amazon5%
  • Schwiizer Schüümli2%

Demand

Taylors Coffee search demand

Weekly searches over the year, seasonality beneath. Pick a range.

10K6KSpike '24Holiday '24Prime Day '25Spike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb, Nov, Dec · busiest ÷ quietest = 3.1×

Search terms

Top Taylors Coffee search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • lavazza super crema coffee beans30K/yr
  • lavazza super crema14K/yr
  • lavazza crema e aroma14K/yr
  • der franz coffee beans10K/yr
  • lavazza crema10K/yr
  • coffee beans crema6K/yr
  • lavazza crema e aroma coffee beans5K/yr
  • crema coffee beans5K/yr
  • der franz4K/yr
  • lavazza super crema coffee beans 1kg3K/yr

Reviews and returns

What reviews say buyers love and hate about Taylors Coffee

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Bitter11%−0.11

I get only bitterness

Bitter taste

this coffee is very very bitter, almost burnt

Value For Money9%+0.56

Expensive

Honestly, not worth it

getting expensive

Smell9%−0.05

Smell is not good enough

the smell is completely overpowering

A weak and unnatural smell

Taste-Overall9%+2.33

Its impossible to even taste it

It tastes awful

Not a strong taste

Quality-Overall7%+0.23

poor quality control

Very inconsistent, Quality Control horrible

I got a refund as the quality was very poor

Love

Taste-Overall30%+2.33

Amazing taste

delicious coffee

Strong taste

Value For Money15%+0.56

Good value

Great value for money

Excellent value for money

Caffeine Content12%+0.75

I think this bean secures top spot for my preferred caffeinated bean

Lovely flavour and good caffeine hit

a hight caffeine content

Flavor10%−0.01

Nice flavour

Excellent full flavoured product

the flavour is smooth

Quality-Overall10%+0.23

Good value, stable quality and smooth

Excellent product

Best quality coffee

FAQ

Common Taylors Coffee questions

Answered from the same tracked data.