Syrup
MaybeReturns run at only 0.0% of orders. But the top 5 brands take 97% of clicks, so Syrup is a Maybe.
- Flapen Score
- 60 / 100Top 6% of 2,976 Grocery niches · +14 vs the category median of 4660
- Market size
- £1.4M/yr1.3M searches / yr
- 90-day growth
- +44.2%search demand this quarter
- Competition
- 52%top-5 click share · 8 brands · 86 sellers
Flapen Score
Syrup against its category
The dotted line is the Grocery average. Past it, Syrup is stronger. Inside it, weaker.
Market
The Syrup market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Syrup 1.3M times last year and spent an estimated £1.4M. The top 5 brands take 97% of clicks. Demand peaks in Jul. Flapen scores it 60 out of 100, a Maybe.
01 · Demand
9.4% of searches ended in a purchase last week.
Shoppers searched for this 1.3M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 9.4% of those searches ended in a purchase. Searches in the last 90 days moved +44.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £1.4M a year.
- Searches, last 12 months
- 1.3M
- Growth, 90 days vs prior 90
- +44.2%
- Conversion, latest week
- 9.4%
- Market size, estimated
- £1.4Ma year
- Peak month
- July1.7× the quietest month
- Top search term
- monin syrup391K searches a year
02 · Price
A sale here is worth £11.37.
Listings sell for £11.37 on average, from £3.00 to £42.66. Amazon reports units sold in ranges. This niche sold 125K to 150K a year. The average listing sells 4,000 to 5,000 of them. At £11.37 that is £45K to £57K a year per listing.
- Average price
- £11.37under the $15 to $100 sweet spot
- Price range
- £3.00–£42.66
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 125K–150K
- Units per listing a year
- 4,000–5,000
- Revenue per listing a year
- £45K–£57K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
66% of listings pay for placement with sponsored ads. 88% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #37 within Beverage Syrups & Concentrates. It carries 2,804 reviews at 4.58 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 66%
- Prime listings
- 88%
- Out of stock, average day
- 0.0%
- Average rank
- #37in Beverage Syrups & Concentrates
- Average rating
- 4.58 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 2,804per listing
- Listings tracked
- 32
04 · Newcomers
Brands here are settling in.
The brands on the shelf have sold for 48 months on average, so the names here are settling in.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 48 months
Products
Top Syrup products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Simply Caramel Syrup Vegan & Nut Free Flavoured Syrup for Coffee Cocktails & Baking (1 Litre)
- Price
- £6.99
- Rating
- 4.6/5
- Reviews
- 2,680
- Age
- 15y ago

MONIN Premium Caramel Syrup 1L for Coffee and Cocktails Vegan-Friendly
- Price
- £10.83
- Rating
- 4.7/5
- Reviews
- 9,171
- Age
- 16y ago

Monin Premium Caramel Sugar Free Syrup 1L For Coffee And Cocktails. Vegan-Friendly Allergen-Free 100 Percent Natural Flavours And Colourings. Sugar-Free Coffee Syrup
- Price
- £11.26
- Rating
- 4.6/5
- Reviews
- 8,079
- Age
- 18y ago

MONIN Premium Caramel Syrup 700 ml for Coffee and Cocktails. Vegan-Friendly Allergen-Free 100% Natural Flavours and Colourings
- Price
- £8.28
- Rating
- 4.7/5
- Reviews
- 3,730
- Age
- 14y ago

Monin Caramel Syrup 1ltr and Pump
- Price
- £15.80
- Rating
- 4.6/5
- Reviews
- 1,402
- Age
- 13y ago
Trending
90-day click momentum
Monin 1L (1000ML) Syrup for Coffee & Drinks. Pick Any 4 Bottles from 23+ Flavours Inc. Salted Caramel Hazelnut Strawberry Vanilla Chocolate Cookie Gingerbread Honeycomb and More
- Price
- £42.66
- Rating
- 4.7/5
- Reviews
- 103
- Age
- 5y ago

Torani Puremade Caramel Sauce 468g Bottle
- Price
- £10.04
- Rating
- 4.7/5
- Reviews
- 10,642
- Age
- 13y ago

MONIN Premium Strawberry Syrup 1L for Cocktails & Mocktails Vegan-Friendly
- Price
- £9.94
- Rating
- 4.7/5
- Reviews
- 1,358
- Age
- 15y ago

Monin 1L (1000ML) Syrup for Coffee & Drinks. Pick Any 2 Bottles from 23+ Flavours Inc. Salted Caramel Hazelnut Strawberry Vanilla Chocolate Cookie Gingerbread Honeycomb and More
- Price
- £23.89
- Rating
- 4.7/5
- Reviews
- 312
- Age
- 5y ago

Simply White Chocolate Syrup 1 Litre
- Price
- £7.27
- Rating
- 4.2/5
- Reviews
- 533
- Age
- 6y ago
Newest
by launch date
Tate & Lyle Pick Your Own Barista Sugar Syrups 4 x 750ml With Pump Options
- Price
- £21.27
- Rating
- 4.7/5
- Reviews
- 303
- Age
- 1y ago

Skinny Food Co Salted Caramel Syrup Zero Calorie 1L - Sugar Free Coffee Syrups For Tea Hot Chocolate Fruit Baking Protein Drinks - Vegan-Friendly Gluten-Free & Fat-Free - Syrups For Coffee Drinks
- Price
- £9.43
- Rating
- 4.4/5
- Reviews
- 645
- Age
- 3y ago

Bulk Zero Calorie Barista Syrup Caramel 1 Litre
- Price
- £5.77
- Rating
- 4.4/5
- Reviews
- 2,276
- Age
- 4y ago

MONIN Premium Salted Caramel Syrup 1L for Coffee & Cocktails Vegan
- Price
- £11.29
- Rating
- 4.7/5
- Reviews
- 819
- Age
- 5y ago

Simply Sugar Free Caramel Syrup Low Calorie Vegan & Nut Free Flavoured Syrup for Coffee Cocktails & Baking (1 Litre)
- Price
- £7.71
- Rating
- 4.6/5
- Reviews
- 2,620
- Age
- 5y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 52% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 rising
Sellers
86
Top-5 brand share
97%
Top 20: 100%
Top-5 click share
52%
Top 20: 89%
Open market
2%
- Monin68%
- Simply22%
- Tate & Lyle3%
- Bulk3%
- Sweet Freedom1%
- Torani1%
- Open — no brand owns it (2 brands, 2%)
Demand
Syrup search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul · busiest ÷ quietest = 1.7×
Search terms
Top Syrup search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- monin syrup391K/yr
- caramel coffee syrup257K/yr
- simply syrup132K/yr
- caramel syrup108K/yr
- monin108K/yr
- monin caramel syrup78K/yr
- caramel syrup for coffee26K/yr
- monin coffee syrup35K/yr
- coffee syrup monin24K/yr
- simply17K/yr
Reviews and returns
What reviews say buyers love and hate about Syrup
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Tastes awful
Tastes like soap
Horrible aftertaste
Horrible taste, really chemically
Flavour dramatically different
No flavour
the sweeter is overwhelming
cant have the sugar
Extremely sweet
Only a very strong non-caloric sweetener flavored which makes you sick
Beware of artificial sweeteners
Don't put sugar or sweeteners in as it is sweet enough
I wouldnt reccomend for the price
Too expensive
Waste of money
Love
Absolutely delicious
Amazing taste with coffee
the hazelnut is my favourite
Great vanilla flavour
Great Flavour
strong hazelnut flavour
Excellent value
Good price
Good value for money
Very sweet
Sugar Free
Its sweet and fresh-tasting,
Consistent product
Excellent product
Consistent quality every time and always reliable
Return
0.0% Return rate 38% Fixable by listing
both of them leaked everywhere when you open it
Leaking lid
Nozzle is anazing
Horrible taste, really chemically
Flavour dramatically different
No flavour
I am also wondering if the pumps I have for 1 L bottles would also be too big for the new size
Large bottle too
Keep in mind these bottles are smaller
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Syrup questions
Answered from the same tracked data.









