Swiffer Duster Refills
soft demand (-12.8% this quarter) — Swiffer Duster Refills doesn't clear our bar today.
Flapen Score
Is Swiffer Duster Refills profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Swiffer Duster Refills is a £111K/yr Amazon United Kingdom market (66K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Jan–Jun. Verdict: Skip it — 46/100.
Swiffer Duster Refills: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Not really. Search demand moved -12.8% over the last 90 days and 15.4% of searches end in a purchase.
£111K
revenue / yr
Who owns the niche?
The top 5 brands hold 92% of demand, so 8% of the market is open.
8%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.
0/100
page quality · 25 products
Top Swiffer Duster Refills products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
Swiffer Dust Magnet kit with 1 Handle and 7 Refill Cloths absorbs dust and Closes it
- Price
- £9.90
- Rating
- 4.5/5
- Reviews
- 8,833
- Age
- 8y ago
Swiffer Duster Blue pack of 20
- Price
- £14.36
- Rating
- 4.7/5
- Reviews
- 23,947
- Age
- 11y ago
Swiffer 360 Dusters Extendable Handle Starter Kit 3 Count Duster Refill
- Price
- £14.76
- Rating
- 4.5/5
- Reviews
- 21,055
- Age
- 15y ago
Swiffer Anti-Dust Cloths Pack of 80 White
- Price
- £15.66
- Rating
- 4.7/5
- Reviews
- 12,504
- Age
- 11y ago
Duster Refill for Swiffer Duster 10 Pack Heavy Duty Duster Refills with Flash Dust Magnet Multi-Surface 360 Duster with 1 Handle Disposable Fluffy Dusters for Cleaning (Blue)
- Price
- £6.30
- Rating
- 4.5/5
- Reviews
- 76
- Age
- 2y ago
Trending
90-day click momentum
Flash Dust Magnet Duster Starter Kit (1 Handle & 2 Refills) Traps & Locks 3x More Dust & Hair Vs Traditional Feather Duster
- Price
- £5.02
- Rating
- 4.2/5
- Reviews
- 534
- Age
- 4y ago
Duster Refill for Swiffer Duster 30 Pack Heavy Duty Duster Refills with Flash Dust Magnet Multi-Surface 360 Duster with 1 Short and 1 long Handle Disposable Fluffy Dusters for Cleaning
- Price
- £14.79
- Rating
- 4.5/5
- Reviews
- 76
- Age
- 6mo ago
Flash Duster Dust Magnet Refills Fluffy Dusters Refills 25 Scented Dusters (5x5) Effective on 100% of Dust Dust Magnet
- Price
- £10.83
- Rating
- 4.7/5
- Reviews
- 3,844
- Age
- 1y ago
20 Pack Fluffy Duster Refills Dust Magnet Refills Disposable Heads Traps & locks dust and dirt Magic Duster for Cleaning Furniture Blinds Car Keyboards Office
- Price
- £6.54
- Rating
- 4.2/5
- Reviews
- 153
- Age
- 9mo ago
PEACHICHA Flash Dust Magnet Dry Mop Refills Disposable Dusting Cloths Floor Cloth Refills Disposable Dust Mop Refills 20 * 30cm 80 Pcs
- Price
- £8.36
- Rating
- 4.3/5
- Reviews
- 134
- Age
- 1y ago
Newest
by launch dateDuster Refill for Swiffer Duster 30 Pack Heavy Duty Duster Refills with Flash Dust Magnet Multi-Surface 360 Duster with 1 Short and 1 long Handle Disposable Fluffy Dusters for Cleaning
- Price
- £14.79
- Rating
- 4.5/5
- Reviews
- 76
- Age
- 6mo ago
20 Pack Fluffy Duster Refills Dust Magnet Refills Disposable Heads Traps & locks dust and dirt Magic Duster for Cleaning Furniture Blinds Car Keyboards Office
- Price
- £6.54
- Rating
- 4.2/5
- Reviews
- 153
- Age
- 9mo ago
20 Pack Fluffy Duster Refills - for Flash Duster Dust Magnet Refills 180 Multi-Surface Disposable Dusters Heads for Cleaning Furniture Office Blinds Car Dashboard Keyboard
- Price
- £6.48
- Rating
- 3.5/5
- Reviews
- 77
- Age
- 1y ago
PEACHICHA Flash Dust Magnet Dry Mop Refills Disposable Dusting Cloths Floor Cloth Refills Disposable Dust Mop Refills 20 * 30cm 80 Pcs
- Price
- £8.36
- Rating
- 4.3/5
- Reviews
- 134
- Age
- 1y ago
Flash Duster Dust Magnet Starter Kit (1 Handle + 13 Refills) Trap & Lock Away Dirt & Hair in No Time
- Price
- £9.43
- Rating
- 4.3/5
- Reviews
- 15,140
- Age
- 1y ago
Competition: brands, sellers & click share
The top 5 products take 57% of clicks — established leaders, but buyers still shop beyond them.
Brands
12 rising
Sellers
115
Top-5 brand share
92%
Top 20: 100%
Top-5 click share
57%
Top 20: 95%
Open market
7%
- Swiffer63%
- FLASH11%
- WOVTE8%
- Flash5%
- JINYUDOME4%
- SUZZYVINE2%
- Open — no brand owns it (6 brands, 7%)
Swiffer Duster Refills demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Jan, Jun · busiest ÷ quietest = 4.6×
Top Swiffer Duster Refills search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- swiffer duster33K/yr
- swiffer duster refills27K/yr
- swiffer dusters4K/yr
- swiffer refills3K/yr
What reviews say buyers love and hate about Swiffer Duster Refills
What buyers mention most, as a share of all reviews.
What buyers love
86% of reviews“A good clean product”
“Good price”
“Economic and as good as the branded product”
“the handle makes easy to use”
“As advertised”
What buyers complain about
75% of reviews“Overpriced”
“Cheap product”
“Poor fit”
“They look nothing like the image”
“and shoddy”
Swiffer Duster Refills return rate & reasons
Why buyers send it back, as a share of all return requests.
0.2%
Return rate
21%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Swiffer Duster Refills questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
