sweets tub
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great8.9%search→purchase rate — share of searches ending in a sale
Competition
Good43%top-5 click share — leaders hold, buyers still browse
Market size
Good£493K£493K/yr · 808K searches
Review moat
Good1,411.44avg incumbent reviews — the moat a new listing must climb
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Growth
Okay+1.5%90-day search growth — must beat 0% to launch
Avg price
Bad£6.87avg listing price — sweet spot $15–$100
Price range
Bad£0.95–£17.16cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad100%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, sweets tub is a £493K/yr Amazon United Kingdom market (808K searches/yr). The top 5 brands hold 100% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 49/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
sweets tub market data
- Units sold / yr
- 60K–80K
- avg 1,250–1,500/product
- Revenue / yr
- £412K–£550K
- units × avg price
- Conversion rate
- 8.9%
- Avg BSR
- #3
- Page quality
- 0%
- Prime
- 94%
- Sponsored
- 9%
- Out of stock
- 2.4%
- Avg brand age
- 45 months
- Avg seller age
- 162 days
Competition & brand share
The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.Brands
4 falling
Sellers
144
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
43%
Top 20: 88%
Open market
0%
- HARIBO51%
- Swizzels47%
- Generic1%
- GROVITS GROW WITH US!1%
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — +1.5% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 3.0×
Top sweets tub search terms
- haribo sweets tub149K/yr
- sweet tubs111K/yr
- swizzels sweets108K/yr
- tubs of sweets104K/yr
- sweets tub85K/yr
- haribo tubs35K/yr
- haribo tub50K/yr
- swizzels48K/yr
- tub of sweets40K/yr
- sweet tub31K/yr
Top sweets tub products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Swizzels Sweet Shop Favourites Classic Sweet Mix 650g Tub of Assorted Retro Sweets
Swizzels£3.804.7★596 rev
HARIBO Starmix Gummy and Foam Sweets 400g Sharing Tub
HARIBO£2.644.4★1,671 rev
HARIBO Giant Dummies 60 Pieces of Fruity Gummy Sweets 816g Tub
HARIBO£5.554.5★575 rev
Swizzels Party Mix Tub 785g Retro Sweets in Bulk Vegan Friendly Family Favourite Sweets Ideal for Parties Birthdays Halloween Christmas large
Swizzels£5.714.6★2,240 rev
Swizzels Big Party Sweets Mix Bag 900g - A Large Selection of Delicious & Fruity Sweet Treats Perfect for Parties and Special Occasions
Swizzels£4.594.8★60 rev
Newest
by launch date
Haribo Sweets Sharing Tub Assorted Gummy Candies with Starmix Tangfastics Giant Strawbs Gone Mini Supermix 24 Treat Bags 600g
HARIBO£4.02152 rev
Haribo 465137 Starmix 1.4kg (Pack Of 1) | Sold by Bargain Hub
Generic£12.8818 rev
Swizzels Sweet Tubs Giant Fun Gums Foam Mushrooms Fruit Flavour Sweet Gums Sharing Tub of Sweets Free from Artificial Colours (120 Sweets Approximately)
Swizzels£5.87182 rev
Swizzels Sweet Teeth N Toothbrush Foam Gums Fruit Flavour Sharing Tub Free from Artificial Colours 120 Sweets Approximately
Swizzels£6.57286 rev
Swizzels Big Party Sweets Mix Bag 900g - A Large Selection of Delicious & Fruity Sweet Treats Perfect for Parties and Special Occasions
Swizzels£4.5960 rev
Trending
90-day click momentum
Haribo Tangfastics Party Tub 1kg
HARIBO£6.284.7★
Haribo 465137 Starmix 1.4kg (Pack Of 1) | Sold by Bargain Hub
Generic£12.884.5★
HARIBO Starmix Gummy and Foam Sweets 400g Sharing Tub
HARIBO£2.644.4★
Swizzels Big Party Sweets Mix Bag 900g - A Large Selection of Delicious & Fruity Sweet Treats Perfect for Parties and Special Occasions
Swizzels£4.594.8★
Swizzels Sweet Shop Favourites Classic Sweet Mix 650g Tub of Assorted Retro Sweets
Swizzels£3.804.7★
What buyers say about sweets tub
What buyers praise and complain about, mined from review topics.What buyers love
“Sweet treat”
“Great treat”
“Decent price”
“Great product very pleased with purchase”
“Great size”
“Ideal gift”
“As advertised”
“The flavour and taste is of the great Genuine Haribo we have come to know and love, with its lovely chewy shapes and textures”
“are vegan”
“Sweet chews”
What buyers complain about
“Expensive”
“Not as pictured”
“Very big bag”
“I am very disappointed not about the taste”
“Sweets arrived all wet and horrible”
“They are the sugar ones that are harder”
“storage possibly ruined the quality of the product”
“They didnt last very long”
“smell soon as u open the box no wonder why there so cheep”
“some are difficult to unwrap”
Top return reasons
Common questions
- Is sweets tub profitable to sell on Amazon United Kingdom?
- The niche generates £493K/yr across 34 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +1.5%. Flapen's verdict: Skip it (49/100).
- How competitive is the sweets tub niche?
- 4 brands and 144 sellers compete. The top 5 products take 43% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in sweets tub?
- Top complaints mined from reviews: Value For Money, Advertised Vs Actual Product, Size-Overall. The return rate is 0.0%.
- When does demand for sweets tub peak?
- Demand peaks in Nov–Dec; the busiest month runs 3.0× the quietest.
- What does it cost to enter the sweets tub niche?
- Listings span £0.95–£17.16; the average listing price is £6.87 (sweet spot $15–$100). The average incumbent carries 1,411 reviews — the moat a new listing must climb.