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Sweetcorn

Fail

The top 5 brands take 100% of clicks, so Sweetcorn is a Fail.

Flapen Score
48
48 / 100
Top 40% of 2,976 Grocery niches · +2 vs the category median of 46
Market size
£409K/yr541K searches / yr
90-day growth
+9.0%search demand this quarter
Competition
51%top-5 click share · 4 brands · 51 sellers

Flapen Score

Sweetcorn against its category

The dotted line is the Grocery average. Past it, Sweetcorn is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Sweetcorn market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Sweetcorn 541K times last year and spent an estimated £409K. All 4 brands take every click. Flapen scores it 48 out of 100, a Fail.

01 · Demand

30.6% of searches ended in a purchase last week.

Shoppers searched for this 541K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 30.6% of those searches ended in a purchase. Searches in the last 90 days moved +9.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £409K a year.

Searches, last 12 months
541K
Growth, 90 days vs prior 90
+9.0%
Conversion, latest week
30.6%
Market size, estimated
£409Ka year
Peak month
May1.3× the quietest month
Top search term
sweetcorn253K searches a year

02 · Price

A sale here is worth £2.47.

Listings sell for £2.47 on average, from £0.61 to £11.55. Amazon reports units sold in ranges. This niche sold 200K to 250K a year. The average listing sells 6,000 to 8,000 of them. At £2.47 that is £15K to £20K a year per listing.

Average price
£2.47under the $15 to $100 sweet spot
Price range
£0.61–£11.55
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
200K–250K
Units per listing a year
6,000–8,000
Revenue per listing a year
£15K–£20K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

22% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 5.4% of listings are out of stock. The average listing ranks #147 within Tinned & Jarred Food. It carries 760 reviews at 4.65 stars, so a new listing needs social proof before a better product.

Sponsored listings
22%
Prime listings
100%
Out of stock, average day
5.4%
Average rank
#147in Tinned & Jarred Food
Average rating
4.65 starsAmazon United Kingdom average 4.36 stars
Average reviews
760per listing
Listings tracked
27

04 · Newcomers

Amazon counts 0 of last year's 2 launches as successful.

2 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 71 months on average, so the names here are established.

Launched, last 12 months
2
Successful launches
0Amazon's first-year sales bar
Average brand age
71 months

Competition

Competition: brands, sellers & click share

The top 5 products take 51% of clicks. Leaders hold, but buyers still shop past them.

£0£16K£33K£49K£65K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 flat

Sellers

51

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

51%

Top 20: 92%

Open market

0%

  • Morrisons58%
  • Green Giant26%
  • by Amazon13%
  • Iceland3%
  • Open — no brand owns it (0%)

Demand

Sweetcorn search demand

Weekly searches over the year, seasonality beneath. Pick a range.

12K8KSpike '25Black Friday '25Spike '26SepDecMarJunAugNovMarMay

No pronounced peak months · busiest ÷ quietest = 1.3×

Search terms

Top Sweetcorn search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • sweetcorn253K/yr
  • corn125K/yr
  • corn on the cob42K/yr
  • sweet corn36K/yr
  • frozen sweetcorn20K/yr
  • tinned sweetcorn17K/yr
  • sweetcorn tinned11K/yr
  • green giant sweetcorn8K/yr
  • frozen corn7K/yr
  • green giant4K/yr

Reviews and returns

What reviews say buyers love and hate about Sweetcorn

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Taste-Overall17%−0.02

Worst tasting tinned sweetcorn I've ever eaten far worst than my usual supermarket own brand which is saying something

Honestly tasted terrible, like it was old corn, soft, and just overall unpleasant

Tastes like sweetcorn in tin

Size-Overall12%+0.66

These are the small size tins

Tiny

The cans are small

Sweetness10%+1.14

Not very sweet

Salt Content7%+0.14

I was very dubious about this sweetcorn because it does contain added salt which I didn't see until after purchase

Just had an idea that fish don't like salt water

I thought the salt would completely ruin the taste as it happens if it hadn't said added salt on the tin I'd never have known

Spiciness7%

A bit corny

Love

Taste-Overall23%−0.02

Good as a snack for one

It tastes lovely

Good taste

Sweetness18%+1.14

Very fresh and sweet

naturally sweet

This sweetcorn is very nice

Value For Money18%+0.17

Affordable price

Excellent value

Excellent value for money

Size-Overall8%+0.66

Perfect size

Good size if you only want a small amount

I like the smaller tin size

Quality-Overall8%+1.11

Much cheaper than supermarkets and great quality

Good quality

Super easy to use great quality

FAQ

Common Sweetcorn questions

Answered from the same tracked data.