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Sweet and Sour Sauce

Maybe

Returns run at only 0.0% of orders. But products sell for $4.32 on average, outside the sweet spot, so Sweet and Sour Sauce is a Maybe.

Flapen Score
53
53 / 100
Top 20% of 2,976 Grocery niches · +7 vs the category median of 46
Market size
£64K/yr80K searches / yr
90-day growth
-9.5%search demand this quarter
Competition
43%top-5 click share · 12 brands · 72 sellers

Flapen Score

Sweet and Sour Sauce against its category

The dotted line is the Grocery average. Past it, Sweet and Sour Sauce is stronger. Inside it, weaker.

53Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Sweet and Sour Sauce market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Sweet and Sour Sauce 80K times last year and spent an estimated £64K. The top 5 brands take 76% of clicks. Flapen scores it 53 out of 100, a Maybe.

01 · Demand

18.4% of searches ended in a purchase last week.

Shoppers searched for this 80K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 18.4% of those searches ended in a purchase. Searches in the last 90 days moved -9.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £64K a year.

Searches, last 12 months
80K
Growth, 90 days vs prior 90
-9.5%
Conversion, latest week
18.4%
Market size, estimated
£64Ka year
Top search term
sweet and sour sauce57K searches a year

02 · Price

A sale here is worth £4.32.

Listings sell for £4.32 on average, from £0.61 to £19.71. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 250 to 500 of them. At £4.32 that is £1K to £2K a year per listing.

Average price
£4.32under the $15 to $100 sweet spot
Price range
£0.61–£19.71
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
15K–20K
Units per listing a year
250–500
Revenue per listing a year
£1K–£2K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

10% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 4.9% of listings are out of stock. The average listing ranks #70 within Condiments & Sauces. It carries 172 reviews at 4.40 stars, so a new listing needs social proof before a better product.

Sponsored listings
10%
Prime listings
100%
Out of stock, average day
4.9%
Average rank
#70in Condiments & Sauces
Average rating
4.40 starsAmazon United Kingdom average 4.36 stars
Average reviews
172per listing
Listings tracked
31

04 · Newcomers

Amazon counts 0 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 69 months on average, so the names here are established.

Launched, last 12 months
3
Successful launches
0Amazon's first-year sales bar
Average brand age
69 months

Products

Top Sweet and Sour Sauce products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 43% of clicks. Leaders hold, but buyers still shop past them.

£0£2K£4K£6K£8K101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

12 falling

Sellers

72

Top-5 brand share

76%

Top 20: 100%

Top-5 click share

43%

Top 20: 90%

Open market

14%

  • Morrisons21%
  • Ben's Original17%
  • Lee Kum Kee14%
  • Sharwood's12%
  • Uncle Ben's11%
  • Hellmann's11%
  • Open — no brand owns it (6 brands, 14%)

Demand

Sweet and Sour Sauce search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '26NovDecJanFebMarAprMayJunJul

Peak months: Feb · busiest ÷ quietest = 1.5× · 9 of 12 months tracked

Search terms

Top Sweet and Sour Sauce search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • sweet and sour sauce57K/yr
  • sweet and sour13K/yr
  • sweet & sour sauce3K/yr
  • sweet sour sauce3K/yr
  • chinese sweet and sour sauce3K/yr

Reviews and returns

What reviews say buyers love and hate about Sweet and Sour Sauce

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Sweetness11%−0.17

Dont taste like sweet

the sauce is terrible - definitely not a McDonalds Sweet

Too sweet

Sour11%−0.08

sour sauces you get from your local Chinese take away

sour it tastes of tomato for sum reason

S/sour chicken takeaway

Taste-Overall10%+1.06

Mainly apricot jam

Not very strong taste though

This tasted awful

Quality-Overall5%+0.96

relatively cheap overall

Well known make good quality a bit pricey jars are getting smaller

Stale/Rotten/Spoiled4%−0.08

Bland

Love

Taste-Overall25%+1.06

Excellent tasting sauce

The sauce is delicious

Great taste

Value For Money16%+0.39

Good price

Good value for money

Well worth it

Sour13%−0.08

Excellent sweet n sour

Good sweet and sour sauce,

I find these to be just the right balance of sweet and sour

Flavor7%−0.01

Great flavour

The flavour is well-balanced

The flavor is clean

Spiciness6%+1.06

Best Sweet Chilli on the market

Good sauce

Sweet chilli sauce

FAQ

Common Sweet and Sour Sauce questions

Answered from the same tracked data.