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Sushi Making Kit

Sushi Making Kit shows low returns (0.3%), but soft demand (-27.8% this quarter) keeps it on the watch list.

Flapen Score

54
Worth a look
Market size 35Growth 11Conversion 55Competition 70Returns 99Price range 39Avg price 56Brand share 84Review moat 71Quality gap 40
This niche Category average

Is Sushi Making Kit profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Sushi Making Kit is a £171K/yr Amazon United Kingdom market (293K searches/yr). The top 5 brands hold 51% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 54/100.

Sushi Making Kit: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -27.8% over the last 90 days and 4.6% of searches end in a purchase.

£171K

revenue / yr

Units sold / yr15K
Search volume / yr-27.8%293K
Conversion rate4.6%
Avg price£12.68

Who owns the niche?

The top 5 brands hold 51% of demand, so 49% of the market is open.

49%

open market share

Brands · sellers22 · 58
Top-5 product click share43%
Open market49%
Avg brand age34 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.5★ — the gap to enter on.

0/100

page quality · 27 products

Sponsored placement85%
New entrants (1y)6· 0 succeeded
Avg rating4.5★
Avg reviews673

Top Sushi Making Kit products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products take 43% of clicks — established leaders, but buyers still shop beyond them.

£0£7K£14K£21K£27K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

22 rising

Sellers

58

Top-5 brand share

51%

Top 20: 98%

Top-5 click share

43%

Top 20: 93%

Open market

42%

  • Seba Garden15%
  • MLRYH11%
  • THP DEALS11%
  • Bowltiful8%
  • liamasum7%
  • Feng Shui Gift Shop7%

Sushi Making Kit demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume293KCVR4.6%Products27Brands22Top 5 Brands51%OOS Rate6.3%Rating4.5★Reviews673Avg BSR#2,774
15K10KHoliday '24Holiday '25DecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 3.4×

Top Sushi Making Kit search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

  • sushi making kit234K/yr
  • sushi kit36K/yr
  • sushi set11K/yr
  • sushi kit sushi making set5K/yr
  • sushi making4K/yr
  • sushi making kit with ingredients4K/yr

What reviews say buyers love and hate about Sushi Making Kit

What buyers mention most, as a share of all reviews.

What buyers love

80% of reviews
Quality-Overall25%

very effective product that does exactly what its supposed to do

Value For Money14%

affordable too

Ease Of Use14%

Easy to use

Gifting Purpose8%

Good gift, recommended

Advertised Vs Actual Product5%

As it showed

What buyers complain about

83% of reviews
Value For Money20%

Also a tad on the expensive side

Quality-Overall19%

cheap

Functionality-Overall10%

Didn't really work for me

Advertised Vs Actual Product10%

False advertising

Instructions/User Manual/Troubleshooting7%

There is no instructions or anything in the box just tools

Sushi Making Kit return rate & reasons

Why buyers send it back, as a share of all return requests.

0.3%

Return rate

20%

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Quality-Overall
25%
2Material Quality
13%
3Gifting Purpose
12%
4Size-Overall
9%
5Functionality-Overall
8%

Common Sushi Making Kit questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Sushi Making Kit 54/100 on Amazon United Kingdom — Worth a look. The niche generates £171K/yr across 27 tracked products. 0 of 6 products launched in the last 360 days are still selling. Search demand moved -27.8% over the last 90 days.
Search demand for Sushi Making Kit on Amazon United Kingdom peaks in Nov–Dec, where the busiest month runs 3.4× the quietest.