Sultanas

Shoppers searched for this 62K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 21.6% of those searches ended in a purchase. Searches in the last 90 days moved -9.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £79K a year.

Searches, last 12 months

62K

Growth, 90 days vs prior 90

-9.3%

Conversion, latest week

21.6%

Market size, estimated

£79Ka year

Peak month

November1.6× the quietest month

Top search term

sultanas49K searches a year

Listings sell for £5.86 on average, from £0.82 to £13.25. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At £5.86 that is £3K to £4K a year per listing.

Average price

£5.86under the $15 to $100 sweet spot

Price range

£0.82–£13.25

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

13K–15K

Units per listing a year

500–750

Revenue per listing a year

£3K–£4K

Returns

0.0%of orders · Amazon United Kingdom median 0.6%

52% of listings pay for placement with sponsored ads. 84% ship with Prime. On an average day, 4.8% of listings are out of stock. The average listing ranks #921 within Dried Fruits, Nuts & Vegetables. It carries 221 reviews at 4.54 stars, so a new listing needs social proof before a better product.

Sponsored listings

52%

Prime listings

84%

Out of stock, average day

4.8%

Average rank

#921in Dried Fruits, Nuts & Vegetables

Average rating

4.54 starsAmazon United Kingdom average 4.36 stars

Average reviews

221per listing

Listings tracked

25

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 61 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

1Amazon's first-year sales bar

Average brand age

61 months