Sugar Paste

Shoppers searched for this 369K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 10.5% of those searches ended in a purchase. Searches in the last 90 days moved -0.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £255K a year.

Searches, last 12 months

369K

Growth, 90 days vs prior 90

-0.5%

Conversion, latest week

10.5%

Market size, estimated

£255Ka year

Peak month

June1.7× the quietest month

Top search term

fondant icing105K searches a year

Listings sell for £6.57 on average, from £2.48 to £13.51. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 1,500 to 2,000 of them. At £6.57 that is £10K to £13K a year per listing.

Average price

£6.57under the $15 to $100 sweet spot

Price range

£2.48–£13.51

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

40K–50K

Units per listing a year

1,500–2,000

Revenue per listing a year

£10K–£13K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

66% of listings pay for placement with sponsored ads. 94% ship with Prime. On an average day, 0.3% of listings are out of stock. The average listing ranks #51 within Baking Supplies. It carries 4,366 reviews at 4.53 stars, so a new listing needs social proof before a better product.

Sponsored listings

66%

Prime listings

94%

Out of stock, average day

0.3%

Average rank

#51in Baking Supplies

Average rating

4.53 starsAmazon United Kingdom average 4.36 stars

Average reviews

4,366per listing

Listings tracked

32

2 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

2

Successful launches

1Amazon's first-year sales bar

Average brand age

42 months