Strawberry Yogurt
FailPrices span $1.40–$3.89, mostly outside the sweet spot, so Strawberry Yogurt is a Fail.
- Flapen Score
- 44 / 100Ranks 1,743 of 2,976 Grocery niches · −2 vs the category median of 4644
- Market size
- £56K/yr107K searches / yr
- 90-day growth
- -1.0%search demand this quarter
- Competition
- 41%top-5 click share · 8 brands · 37 sellers
Flapen Score
Strawberry Yogurt against its category
The dotted line is the Grocery average. Past it, Strawberry Yogurt is stronger. Inside it, weaker.
Market
The Strawberry Yogurt market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Strawberry Yogurt 107K times last year and spent an estimated £56K. The top 5 brands take 97% of clicks. Flapen scores it 44 out of 100, a Fail.
01 · Demand
An estimated 22.6% of those searches ended in a purchase.
Shoppers searched for this 107K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 22.6% of those searches ended in a purchase. Searches in the last 90 days moved -1.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £56K a year.
- Searches, last 12 months
- 107K
- Growth, 90 days vs prior 90
- -1.0%
- Conversion, latest week
- 22.6%
- Market size, estimated
- £56Ka year
- Top search term
- activia yoghurt38K searches a year
02 · Price
A sale here is worth £2.31.
Listings sell for £2.31 on average, from £1.40 to £3.89. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 750 to 1,000 of them. At £2.31 that is £2K to £2K a year per listing.
- Average price
- £2.31under the $15 to $100 sweet spot
- Price range
- £1.40–£3.89
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 30K–40K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- £2K–£2K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
3% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.2% of listings are out of stock. The average listing ranks #47 within Fresh & Chilled. It carries 494 reviews at 4.61 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 3%
- Prime listings
- 100%
- Out of stock, average day
- 0.2%
- Average rank
- #47in Fresh & Chilled
- Average rating
- 4.61 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 494per listing
- Listings tracked
- 36
04 · Newcomers
5 of last year's 6 launches cleared the first-year sales bar.
6 products launched here in the last 12 months. 5 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 77 months on average, so the names here are established.
- Launched, last 12 months
- 6
- Successful launches
- 5Amazon's first-year sales bar
- Average brand age
- 77 months
Products
Top Strawberry Yogurt products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Activia Strawberry & Mixed Fruit Yogurt 8 x 115g (Packaging May Vary)
- Price
- £3.65
- Rating
- 4.7/5
- Reviews
- 1,322
- Age
- 7y ago

Activia Strawberry Yogurt Pack of 4
- Price
- £2.17
- Rating
- 4.7/5
- Reviews
- 811
- Age
- 5y ago

Activia Walnut and Oats Yoghurt 4 x 120 g (Packaging May Vary)
- Price
- £2.40
- Rating
- 4.7/5
- Reviews
- 1,047
- Age
- 8y ago

Activia Cherry 0% Fat and No Added Sugar Yogurt 4x115g
- Price
- £1.99
- Rating
- 4.7/5
- Reviews
- 1,125
- Age
- 7y ago

Activia Strawberry and Mixed Fruit 0% 8 x 115g
- Price
- £3.75
- Rating
- 4.7/5
- Reviews
- 23
- Age
- 12mo ago
Trending
estimated 90-day click momentum
Activia Mango Gut Health Yoghurt Multipack 4x115g
- Price
- £2.18
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 10mo ago

Activia Dark Chocolate and Low Fat Gut Health Yoghurt Breakfast Pot 165g
- Price
- £1.55
- Rating
- 3.7/5
- Reviews
- 5
- Age
- 10mo ago

Activia Breakfast Topper Vanilla Yogurt and Granola With Spoon 165g
- Price
- £1.54
- Rating
- 4.5/5
- Reviews
- 47
- Age
- 5y ago

Activia Strawberry Yoghurt 4x115g
- Price
- £1.94
- Rating
- 4.6/5
- Reviews
- 424
- Age
- 7y ago

Activia Dark Fruits 8 x 115g
- Price
- £3.75
- Rating
- 4.8/5
- Reviews
- 16
- Age
- 11mo ago
Newest
by launch date
Activia Mango Gut Health Yoghurt Multipack 4x115g
- Price
- £2.18
- Rating
- 5.0/5
- Reviews
- 4
- Age
- 10mo ago

Activia Dark Chocolate and Low Fat Gut Health Yoghurt Breakfast Pot 165g
- Price
- £1.55
- Rating
- 3.7/5
- Reviews
- 5
- Age
- 10mo ago

Activia Strawberry & Yellow Fruits 0% Fat and No Added Sugar Yogurt 115 g (Pack of 8)
- Price
- £3.71
- Rating
- 4.7/5
- Reviews
- 17
- Age
- 11mo ago

Activia Dark Fruits 8 x 115g
- Price
- £3.75
- Rating
- 4.8/5
- Reviews
- 16
- Age
- 11mo ago

Activia Strawberry and Mixed Fruit 0% 8 x 115g
- Price
- £3.75
- Rating
- 4.7/5
- Reviews
- 23
- Age
- 12mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 41% of clicks. Leaders hold, but buyers still shop past them.
Brands
8 falling
Sellers
37
Est. top-5 brand share
97%
Top 20: 100%
Est. top-5 click share
41%
Top 20: 85%
Open market
2%
- ACTIVIA83%
- Booths6%
- ONKEN4%
- Actimel3%
- Morrisons1%
- Yeo Valley1%
- Open — no brand owns it (2 brands, 2%)
Search terms
Top Strawberry Yogurt search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- activia yoghurt38K/yr
- activia35K/yr
- strawberry yogurt18K/yr
- strawberry yoghurt9K/yr
- activa3K/yr
- yoghurt strawberry4K/yr
Reviews and returns
What reviews say buyers love and hate about Strawberry Yogurt
We read the reviews and the return reasons for every product selling here.
“A real waste of money- as far as I am concerned”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
13 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Strawberry Yogurt questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









