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Strawberry Water

Fail

The top 5 brands take 100% of clicks, so Strawberry Water is a Fail.

Flapen Score
40
40 / 100
Ranks 2,270 of 2,976 Grocery niches · −6 vs the category median of 46
Market size
£21K/yr42K searches / yr
90-day growth
+28.6%search demand this quarter
Competition
69%top-5 click share · 5 brands · 72 sellers

Flapen Score

Strawberry Water against its category

The dotted line is the Grocery average. Past it, Strawberry Water is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Strawberry Water market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Strawberry Water 42K times last year and spent an estimated £21K. All 5 brands take every click. Flapen scores it 40 out of 100, a Fail.

01 · Demand

An estimated 11.5% of those searches ended in a purchase.

Shoppers searched for this 42K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 11.5% of those searches ended in a purchase. Searches in the last 90 days moved +28.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £21K a year.

Searches, last 12 months
42K
Growth, 90 days vs prior 90
+28.6%
Conversion, latest week
11.5%
Market size, estimated
£21Ka year
Top search term
strawberry water27K searches a year

02 · Price

A sale here is worth £4.24.

Listings sell for £4.24 on average, from £0.92 to £11.12. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At £4.24 that is £1K to £2K a year per listing.

Average price
£4.24under the $15 to $100 sweet spot
Price range
£0.92–£11.12
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
250–500
Revenue per listing a year
£1K–£2K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

54% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 3.0% of listings are out of stock. The average listing ranks #80 within Beverage Syrups & Concentrates. It carries 283 reviews at 4.62 stars, so a new listing needs social proof before a better product.

Sponsored listings
54%
Prime listings
92%
Out of stock, average day
3.0%
Average rank
#80in Beverage Syrups & Concentrates
Average rating
4.62 starsAmazon United Kingdom average 4.36 stars
Average reviews
283per listing
Listings tracked
13

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 61 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
61 months

Products

Top Strawberry Water products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 69% of clicks. Leaders hold, but buyers still shop past them.

£0£2K£4K£6K£8K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 falling

Sellers

72

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

69%

Top 20: 100%

Open market

0%

  • Volvic67%
  • Radnor Hills20%
  • Aqua Splash6%
  • Highland Spring5%
  • Essence Cosmetics2%
  • Open — no brand owns it (0%)

Demand

Strawberry Water search demand

Weekly searches over the year. Pick a range.

2K1KSpike '26Prime Day '26May '26May '26Jun '26Jun '26Jun '26Jun '26Jul '26Jul '26Jul '26

Search terms

Top Strawberry Water search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • strawberry water27K/yr
  • volvic strawberry water11K/yr
  • strawberry flavoured water4K/yr

Reviews and returns

What reviews say buyers love and hate about Strawberry Water

We read the reviews and the return reasons for every product selling here.

33%of positive reviews mention “Taste-Overall”
26%of negative reviews mention “Taste-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Boys didn't like it said it had a after taste”
A buyer, on “Taste-Overall”26% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

13 topics

NegativePositive

FAQ

Common Strawberry Water questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data