strawberry water
Skip itBrand-locked demand (top 5 brands take 100% of clicks) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great11.5%search→purchase rate — share of searches ending in a sale
Review moat
Great283.46avg incumbent reviews — the moat a new listing must climb
Growth
Good+28.6%90-day search growth — must beat 0% to launch
Competition
Okay69%top-5 click share — leaders hold, buyers still browse
Quality gap
Bad4.6★avg incumbent rating — lower means beatable quality
Avg price
Bad£4.24avg listing price — sweet spot $15–$100
Market size
Bad£21K£21K/yr · 42K searches
Brand share
Bad100%top-5 brand share — brand-locked demand
Price range
Bad£0.92–£11.12cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, strawberry water is a £21K/yr Amazon United Kingdom market (42K searches/yr). The top 5 brands hold 100% of demand. Verdict: Skip it — 40/100.
Data updated Jul 23, 2026 · scored weekly · How we score niches
strawberry water market data
- Units sold / yr
- 8K–10K
- avg 250–500/product
- Revenue / yr
- £34K–£42K
- units × avg price
- Conversion rate
- 11.5%
- Avg BSR
- #80
- Page quality
- 0%
- Prime
- 92%
- Sponsored
- 54%
- Out of stock
- 3.0%
- Avg brand age
- 61 months
- Avg seller age
- 180 days
Competition & brand share
The top 5 products take 69% of clicks — established leaders, but buyers still shop beyond them.Brands
5 falling
Sellers
72
Top-5 brand share
100%
Top 20: 100%
Top-5 click share
69%
Top 20: 100%
Open market
0%
- Volvic67%
- Radnor Hills20%
- Aqua Splash6%
- Highland Spring5%
- Essence Cosmetics2%
- Open — no brand owns it (0%)
Demand
Weekly Amazon search volume, last 9 weeks — +28.6% search growth over the last 90 days.Top strawberry water search terms
- strawberry water27K/yr
- volvic strawberry water11K/yr
- strawberry flavoured water4K/yr
Top strawberry water products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 13 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Radnor Splash Flavoured Water Sugar Free 500ml - Pack of 24 (Strawberry)
Radnor Hills£11.124.7★933 rev
Volvic Touch of Fruit Strawberry Sugar Free Still Flavoured Water Multipack 6x1.5L
Volvic£5.794.8★483 rev
Volvic Touch of Fruit Strawberry Sugar Free Still Flavoured Water Multipack 12 x 500ml
Volvic£6.494.6★197 rev
Volvic Touch of Fruit Strawberry Still Flavoured Water Multipack 6x1.5L
Volvic£6.394.3★10 rev
Volvic Touch of Fruit Sugar Free Strawberry Flavoured Water 1.5 L
Volvic£1.244.6★530 rev
Newest
by launch date
Volvic Touch of Fruit Sugar Free Strawberry Flavoured Water 6 x 500ml
Volvic£4.301 rev
Volvic Touch of Fruit Strawberry Still Flavoured Water Multipack 6x1.5L
Volvic£6.3910 rev
Highland Spring Strawberry Flavoured Still Water 1.25L
Highland Spring£1.09157 rev
Essence Strawberry & Raspberry Flavoured Still Spring Water Drink 4 x 500ml
Essence Cosmetics£1.2752 rev
Volvic Touch of Fruit Strawberry Still Flavoured Water Multipack 12 x 500ml
Volvic£5.40152 rev
Trending
90-day click momentumVolvic Touch of Fruit Sugar Free Strawberry Flavoured Water 6 x 500ml
Volvic£4.305.0★
Volvic Touch of Fruit Strawberry Still Flavoured Water Multipack 6x1.5L
Volvic£6.394.3★
Volvic Touch of Fruit Strawberry Sugar Free Still Flavoured Water Multipack 12 x 500ml
Volvic£6.494.6★
Volvic Touch of Fruit Strawberry Sugar Free Still Flavoured Water Multipack 6x1.5L
Volvic£5.794.8★
Radnor Splash Flavoured Water Sugar Free 500ml - Pack of 24 (Strawberry)
Radnor Hills£11.124.7★
What buyers say about strawberry water
What buyers praise and complain about, mined from review topics.What buyers love
“Very nice clean taste”
“Great value”
“Good flavour”
“And sugar free”
“it's refreshing”
“As described”
“Love it better chilled in fridge”
“Perfect for staying hydrated throughout the day”
“Portable and very refreshing”
“Bottle size small enough to fit in your pocket”
What buyers complain about
“Boys didn't like it said it had a after taste”
“Not much taste from this flavoured water”
“Water”
“bit too sweet”
“Giving a lower rating as the ingredients listed on bottle differ from the Amazon description- different sweeteners, the bottles I received used sucralose and acesulfame K, not stevia as listed on Amazon”
“the quality has declined”
Common questions
- Is strawberry water profitable to sell on Amazon United Kingdom?
- The niche generates £21K/yr across 13 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is +28.6%. Flapen's verdict: Skip it (40/100).
- How competitive is the strawberry water niche?
- 5 brands and 72 sellers compete. The top 5 products take 69% of clicks and top 5 brands hold 100% of demand.
- What do buyers complain about in strawberry water?
- Top complaints mined from reviews: Taste-Overall, Flavor, Dilute/Watery. The return rate is 0.0%.
- What does it cost to enter the strawberry water niche?
- Listings span £0.92–£11.12; the average listing price is £4.24 (sweet spot $15–$100). The average incumbent carries 283 reviews — the moat a new listing must climb.