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Strawberry Juice

Fail

The top 5 brands take 100% of clicks, so Strawberry Juice is a Fail.

Flapen Score
40
40 / 100
Ranks 2,270 of 2,976 Grocery niches · −6 vs the category median of 46
Market size
£37K/yr80K searches / yr
90-day growth
+43.5%search demand this quarter
Competition
76%top-5 click share · 3 brands · 65 sellers

Flapen Score

Strawberry Juice against its category

The dotted line is the Grocery average. Past it, Strawberry Juice is stronger. Inside it, weaker.

40Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Strawberry Juice market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Strawberry Juice 80K times last year and spent an estimated £37K. All 3 brands take every click. Flapen scores it 40 out of 100, a Fail.

01 · Demand

7.2% of searches ended in a purchase last week.

Shoppers searched for this 80K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 7.2% of those searches ended in a purchase. Searches in the last 90 days moved +43.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £37K a year.

Searches, last 12 months
80K
Growth, 90 days vs prior 90
+43.5%
Conversion, latest week
7.2%
Market size, estimated
£37Ka year
Top search term
tango strawberry smash20K searches a year

02 · Price

A sale here is worth £6.45.

Listings sell for £6.45 on average, from £1.21 to £19.76. Amazon reports units sold in ranges. This niche sold 15K to 20K a year. The average listing sells 750 to 1,000 of them. At £6.45 that is £5K to £6K a year per listing.

Average price
£6.45under the $15 to $100 sweet spot
Price range
£1.21–£19.76
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
15K–20K
Units per listing a year
750–1,000
Revenue per listing a year
£5K–£6K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

38% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 0.9% of listings are out of stock. The average listing ranks #230 within Beverage Syrups & Concentrates. It carries 411 reviews at 4.60 stars, so a new listing needs social proof before a better product.

Sponsored listings
38%
Prime listings
92%
Out of stock, average day
0.9%
Average rank
#230in Beverage Syrups & Concentrates
Average rating
4.60 starsAmazon United Kingdom average 4.36 stars
Average reviews
411per listing
Listings tracked
13

04 · Newcomers

Amazon counts 2 of last year's 3 launches as successful.

3 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 66 months on average, so the names here are established.

Launched, last 12 months
3
Successful launches
2Amazon's first-year sales bar
Average brand age
66 months

Products

Top Strawberry Juice products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 76% of clicks. A locked shelf that new listings rarely crack.

£0£4K£7K£11K£15K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

3 flat

Sellers

65

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

76%

Top 20: 100%

Open market

0%

  • Ribena59%
  • Tango39%
  • LITTLE MIXERS2%

Demand

Strawberry Juice search demand

Weekly searches over the year, seasonality beneath. Pick a range.

3K2KSpike '25Black Friday '25Spike '26Prime Day '26SepOctNovDecJanFebMarAprMayJunJul

Peak months: Jul, Dec · busiest ÷ quietest = 1.9× · 11 of 12 months tracked

Search terms

Top Strawberry Juice search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • tango strawberry smash20K/yr
  • strawberry ribena19K/yr
  • ribena strawberry15K/yr
  • strawberry juice9K/yr
  • tango strawberry4K/yr
  • strawberry tango4K/yr
  • strawberry drink5K/yr
  • tango strawberry smash 24 cans4K/yr

Reviews and returns

What reviews say buyers love and hate about Strawberry Juice

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Taste-Overall21%+1.72

taste is blah

This stuff tastes ghastly

I think it tastes bad

Sweetness20%−0.18

Not sugar free

Too sweet

Too sweet and taste too much like sugar syrup not a fan of them witch is a shame glad I only wasted 3pound tho

Flavor14%0.00

The apple flavour dominates

Im not really a fan of this flavour

Peach can overpower the other flavours

Artificial Sweeteners6%−0.01

one of the few sugar free drinks that doesn't taste of sweeteners

due to the artificial sweeteners used in the making of the product

horrible tastes very artificial

Stale/Rotten/Spoiled3%+0.11

Scrummy drink

Love

Taste-Overall29%+1.72

Tastes great and is very refreshing

Absolutely delicious

It's so fruity and yummy

Flavor20%0.00

Good variety of flavours

I like this one It has a good mix of flavour

Great Flavour

Value For Money15%+0.51

Excellent price

Excellent value for money

Competitive price

Sweetness12%−0.18

The strawberry flavour is sweet

Sugar free

Very sweet

Freshness6%+0.90

Very refreshing

Really like these - add some fresh orange juice

Nice refreshing drink

FAQ

Common Strawberry Juice questions

Answered from the same tracked data.