How competitive is the Stew niche on Amazon United Kingdom?

6 brands and 35 sellers compete in Stew on Amazon United Kingdom. The top 5 Stew products take 30% of clicks and its top 5 brands hold 98% of demand.

What do buyers complain about in Stew?

Stew buyers on Amazon United Kingdom complain most about Taste-Overall, Quality-Overall, Value For Money, the themes mined from the niche's reviews. Its return rate is 0.0%.

What does it cost to enter the Stew niche?

Stew sells for £6.15 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £2.69–£16.37. The average incumbent carries 998 reviews — the moat a new listing must climb.

Stew

Stew shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Flapen Score

Worth a look

This niche Category average

Is Stew profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Stew is a £1.2M/yr Amazon United Kingdom market (1.7M searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 57/100.

Stew: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved -16.6% over the last 90 days and 11.4% of searches end in a purchase.

£1.2M

revenue / yr

Units sold / yr250K

Search volume / yr-16.6%1.7M

Conversion rate11.4%

Avg price£6.15

Who owns the niche?

The top 5 brands hold 98% of demand, so 2% of the market is open.

open market share

Brands · sellers6 · 35

Top-5 product click share30%

Open market2%

Avg brand age62 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 53 products

Top Stew products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Morrisons The Butchers On Market Street British Diced Beef 430g

Price: £5.42
Rating: 4.5/5
Reviews: 3,100
Age: 6y ago

Morrisons The Butchers On Market Street Lean British Beef Sizzle Steak 0.320kg

Price: £5.42
Rating: 4.5/5
Reviews: 955
Age: 3y ago

Morrisons British Steak Mince 5% Fat 500g

Price: £5.40
Rating: 4.6/5
Reviews: 7,559
Age: 9y ago

by Amazon Diced Beef 600g

Price: £7.84
Rating: 4.6/5
Reviews: 402
Age: 4y ago

Morrisons The Butchers On Market Street 2 British Beef Ranch Steaks 0.255kg

Price: £5.74
Rating: 4.5/5
Reviews: 856
Age: 3y ago

Newest

by launch date

Morrisons British Diced Beef 250g

Price: £4.17
Rating: 4.0/5
Reviews: 2
Age: 3mo ago

Morrisons Market Street Butchers British Spring Lamb Stuffed Breast (0.2kg - 0.48kg typically 0.34kg)

Price: £4.28
Rating: 3.5/5
Reviews: 25
Age: 1y ago

Morrisons Savers 25% Beef Mince 500g

Price: £3.42
Rating: 4.5/5
Reviews: 366
Age: 1y ago

Morrisons Market Street Peppered Beef Grill Steaks 454g

Price: £4.41
Rating: 4.3/5
Reviews: 283
Age: 1y ago

Morrisons The Butchers On Market Street Lean British Beef Sizzle Steak 0.320kg

Price: £5.42
Rating: 4.5/5
Reviews: 955
Age: 3y ago

Competition: brands, sellers & click share

Clicks spread well past the top 5 (30% combined) — an open shelf where new products get seen.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

6 falling

Sellers

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

30%

Top 20: 65%

Open market

Morrisons72%
by Amazon18%
Iceland3%
GreHom3%
CO OP2%
Oresundschark2%
Open — no brand owns it (0%)

Stew demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume1.7MCVR11.4%Products53Brands6Top 5 Brands98%OOS Rate8.2%Rating4.4★Reviews998Avg BSR#2

Peak months: Nov, Dec · busiest ÷ quietest = 7.0×

Top Stew search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

meat679K/yr -6.0%6.1% conv.
beef687K/yr -20.0%7.7% conv.
fresh meat81K/yr -6.0%4.1% conv.
diced beef64K/yr -43.9%20.3% conv.
stew42K/yr -36.7%1.2% conv.
braising steak26K/yr -40.2%7.5% conv.
stewing steak36K/yr -58.0%14.1% conv.
meats16K/yr -9.2%4.9% conv.
beef strips7K/yr +26.6%13.3% conv.
beef stew14K/yr -36.2%5.0% conv.

What reviews say buyers love and hate about Stew

What buyers mention most, as a share of all reviews.

What buyers love

87% of reviews

Taste-Overall29%

“Great taste”

Value For Money16%

“Affordable price”

Quality-Overall14%

“Good quality chicken”

Freshness7%

“Nice and fresh”

Cooking Instructions7%

“ALL GOOD COOK WELL”

What buyers complain about

70% of reviews

Taste-Overall13%

“Not tasty”

Quality-Overall10%

“Poor quality meat”

Value For Money9%

“Bit costly”

Hard Feel8%

“way to soft”

Size-Overall7%

“So Small”

Common Stew questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Stew 57/100 on Amazon United Kingdom — Worth a look. The niche generates £1.2M/yr across 53 tracked products. 0 of 1 products launched in the last 360 days are still selling. Search demand moved -16.6% over the last 90 days.