stew
Worth a lookShows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great11.4%search→purchase rate — share of searches ending in a sale
Competition
Great30%top-5 click share — an open shelf
Market size
Great£1.2M£1.2M/yr · 1.7M searches
Review moat
Good997.79avg incumbent reviews — the moat a new listing must climb
Quality gap
Good4.4★avg incumbent rating — lower means beatable quality
Growth
Bad-16.6%90-day search growth — must beat 0% to launch
Avg price
Bad£6.15avg listing price — sweet spot $15–$100
Price range
Bad£2.69–£16.37cheapest to priciest tracked listing — scored on the share inside $15–$100
Brand share
Bad98%top-5 brand share — brand-locked demand
According to Flapen's Amazon United Kingdom niche tracking, stew is a £1.2M/yr Amazon United Kingdom market (1.7M searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 57/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
stew market data
- Units sold / yr
- 200K–250K
- avg 4,000–5,000/product
- Revenue / yr
- £1.2M–£1.5M
- units × avg price
- Conversion rate
- 11.4%
- Avg BSR
- #2
- Page quality
- 0%
- Prime
- 100%
- Sponsored
- 0%
- Out of stock
- 8.2%
- Avg brand age
- 62 months
- Avg seller age
- 173 days
Competition & brand share
Clicks spread well past the top 5 (30% combined) — an open shelf where new products get seen.Brands
6 falling
Sellers
35
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
30%
Top 20: 65%
Open market
0%
- Morrisons72%
- by Amazon18%
- Iceland3%
- GreHom3%
- CO OP2%
- Oresundschark2%
- Open — no brand owns it (0%)
Demand & seasonality
Weekly Amazon search volume, last 94 weeks — -16.6% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 7.0×
Top stew search terms
- meat679K/yr
- beef687K/yr
- fresh meat81K/yr
- diced beef64K/yr
- stew42K/yr
- braising steak26K/yr
- stewing steak36K/yr
- meats16K/yr
- beef strips7K/yr
- beef stew14K/yr
Top stew products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Morrisons The Butchers On Market Street British Diced Beef 430g
Morrisons£5.424.5★3,100 rev
Morrisons The Butchers On Market Street Lean British Beef Sizzle Steak 0.320kg
Morrisons£5.424.5★955 rev
Morrisons British Steak Mince 5% Fat 500g
Morrisons£5.404.6★7,559 rev
by Amazon Diced Beef 600g
by Amazon£7.844.6★402 rev
Morrisons The Butchers On Market Street 2 British Beef Ranch Steaks 0.255kg
Morrisons£5.744.5★856 rev
Newest
by launch date
Morrisons British Diced Beef 250g
Morrisons£4.172 rev
Morrisons Market Street Butchers British Spring Lamb Stuffed Breast (0.2kg - 0.48kg typically 0.34kg)
Morrisons£4.2825 rev
Morrisons Savers 25% Beef Mince 500g
GreHom£3.42366 rev
Morrisons Market Street Peppered Beef Grill Steaks 454g
Morrisons£4.41283 rev
Morrisons The Butchers On Market Street Lean British Beef Sizzle Steak 0.320kg
Morrisons£5.42955 rev
Trending
90-day click momentumMorrisons British Diced Beef 250g
Morrisons£4.174.0★
Morrisons Market Street Butchers British Spring Lamb Stuffed Breast (0.2kg - 0.48kg typically 0.34kg)
Morrisons£4.283.5★
Morrisons Market Street Butchers British Beef Prime Silverside Joint (0.6kg - 1.2kg typically 0.9kg)
Morrisons£11.444.2★
Morrisons 4 Beef Burgers 5% Fat 454g
Morrisons£4.664.4★
Morrisons Savers 25% Beef Mince 500g
GreHom£3.424.5★
What buyers say about stew
What buyers praise and complain about, mined from review topics.What buyers love
“Great taste”
“Affordable price”
“Good quality chicken”
“Nice and fresh”
“ALL GOOD COOK WELL”
“Versatile Family Favourite”
“Healthy serving”
“Good size”
“Great mince to make a quick meal with”
“so nice put it in a yorkshire pudding”
What buyers complain about
“Not tasty”
“Poor quality meat”
“Bit costly”
“way to soft”
“So Small”
“Too thin”
“Literally no fat to drain off”
“The smell was horrendous”
“once cooked very very greasy”
“Inaccurate listing”
Common questions
- Is stew profitable to sell on Amazon United Kingdom?
- The niche generates £1.2M/yr across 53 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -16.6%. Flapen's verdict: Worth a look (57/100).
- How competitive is the stew niche?
- 6 brands and 35 sellers compete. The top 5 products take 30% of clicks and top 5 brands hold 98% of demand.
- What do buyers complain about in stew?
- Top complaints mined from reviews: Taste-Overall, Quality-Overall, Value For Money. The return rate is 0.0%.
- When does demand for stew peak?
- Demand peaks in Nov–Dec; the busiest month runs 7.0× the quietest.
- What does it cost to enter the stew niche?
- Listings span £2.69–£16.37; the average listing price is £6.15 (sweet spot $15–$100). The average incumbent carries 998 reviews — the moat a new listing must climb.