How competitive is the Stevia Drops niche on Amazon United Kingdom?

7 brands and 16 sellers compete in Stevia Drops on Amazon United Kingdom. The top 5 Stevia Drops products take 67% of clicks and its top 5 brands hold 89% of demand.

What do buyers complain about in Stevia Drops?

Stevia Drops buyers on Amazon United Kingdom complain most about Taste-Overall, Artificial Sweeteners, Sweetness, the themes mined from the niche's reviews. Its return rate is 0.0%.

What does it cost to enter the Stevia Drops niche?

Stevia Drops sells for £6.51 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £4.89–£8.19. The average incumbent carries 2,572 reviews — the moat a new listing must climb.

Stevia Drops

prices mostly outside the sweet spot ($4.89–$8.19) — Stevia Drops doesn't clear our bar today.

Flapen Score

Skip it

This niche Category average

Is Stevia Drops profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Stevia Drops is a £42K/yr Amazon United Kingdom market (54K searches/yr). The top 5 brands hold 89% of demand. Verdict: Skip it — 43/100.

Stevia Drops: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved -1.3% over the last 90 days and 11.9% of searches end in a purchase.

£42K

revenue / yr

Units sold / yr8K

Search volume / yr-1.3%54K

Conversion rate11.9%

Avg price£6.51

Who owns the niche?

The top 5 brands hold 89% of demand, so 11% of the market is open.

11%

open market share

Brands · sellers7 · 16

Top-5 product click share67%

Open market11%

Avg brand age70 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.2★ — the gap to enter on.

0/100

page quality · 14 products

Top Stevia Drops products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

NKD Living Pure Stevia Liquid Drops (Pure 100ml)

Price: £8.19
Rating: 4.3/5
Reviews: 6,481
Age: 6y ago

Stevio Stevia Liquid Drops 100ml Pure Stevia 100% Natural Zero Calorie Sweetener Diabetic and Keto Friendly Glass Bottle.

Price: £6.83
Rating: 4.4/5
Reviews: 498
Age: 5y ago

Pure Via Stevia Liquid Drops 2 x 55ml - Zero Calorie Vegan and Keto Friendly Sugar Alternative

Price: £5.16
Rating: 4.3/5
Reviews: 142
Age: 1y ago

Modern Nature Vanilla Flavour Drops Sugar Free 0 Cal Stevia Sweetener 50ml

Price: £6.96
Rating: 4.1/5
Reviews: 1,566
Age: 4y ago

NKD Living Pure Stevia Liquid Drops 50ml - Pure Stevia Unflavoured - with glass dropper (Other flavors also available: Vanilla Caramel Chocolate)

Price: £6.07
Rating: 4.3/5
Reviews: 6,481
Age: 9y ago

Newest

by launch date

Mivita Stevia Liquid Sweetener 125ml - Zero Sugar and Zero Calories Sugar Alternative Great Taste Gluten-free Lactose-free Zero Glycemic Index

Price: £6.05
Rating: 4.2/5
Reviews: 47
Age: 9mo ago

Castello since 1907 Pack 2x Liquid Stevia 125ml | 750 Servings

Price: £6.51
Rating: 4.2/5
Reviews: 127
Age: 10mo ago

Pure Via Stevia Liquid Drops 2 x 55ml - Zero Calorie Vegan and Keto Friendly Sugar Alternative

Price: £5.16
Rating: 4.3/5
Reviews: 142
Age: 1y ago

NICKS Fiber Syrup with Maple flavor (300g) Sugar Alternative Keto Sweetener No Added Sugar Gluten Free

Price: £7.55
Rating: 4.3/5
Reviews: 741
Age: 3y ago

Modern Nature Vanilla Flavour Drops Sugar Free 0 Cal Stevia Sweetener 50ml

Price: £6.96
Rating: 4.1/5
Reviews: 1,566
Age: 4y ago

Competition: brands, sellers & click share

The top 5 products take 67% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 falling

Sellers

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

67%

Top 20: 100%

Open market

NKD Living33%
Puresweet16%
N!CK'S15%
Modern Nature14%
Pure Via12%
Mivita8%
Open — no brand owns it (1 brand, 3%)

Stevia Drops demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume54KCVR11.9%Products14Brands7Top 5 Brands89%OOS Rate4.0%Rating4.2★Reviews2,572Avg BSR#77

No pronounced peak months · busiest ÷ quietest = 1.6×

Top Stevia Drops search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

stevia drops32K/yr +3.9%9.2% conv.
liquid stevia9K/yr -9.2%12.3% conv.
stevia liquid6K/yr -13.4%13.0% conv.
liquid stevia drops4K/yr -0.4%16.5% conv.
stevia syrup3K/yr +1.2%2.4% conv.

What reviews say buyers love and hate about Stevia Drops

What buyers mention most, as a share of all reviews.

What buyers love

76% of reviews

Sweetness17%

“Best sweetener”

Taste-Overall15%

“Great taste”

Artificial Sweeteners13%

“Great sweetener”

Value For Money8%

“Good value”

Ease Of Use7%

“Bottle is easy to use”

What buyers complain about

59% of reviews

Taste-Overall17%

“has an aftertaste”

Artificial Sweeteners11%

“Stevia from extract not as sweet”

Sweetness10%

“This has no sweetness at all disappointing”

Value For Money6%

“Expensive, would buy more often if cheaper,”

Bitter5%

“Just bitter”

Common Stevia Drops questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Stevia Drops 43/100 on Amazon United Kingdom — Skip it. The niche generates £42K/yr across 14 tracked products. 0 of 2 products launched in the last 360 days are still selling. Search demand moved -1.3% over the last 90 days.