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Stem Ginger

Fail

Demand is soft, at -37.0% this quarter, so Stem Ginger is a Fail.

Flapen Score
41
41 / 100
Ranks 2,140 of 2,976 Grocery niches · −5 vs the category median of 46
Market size
£59K/yr34K searches / yr
90-day growth
-37.0%search demand this quarter
Competition
69%top-5 click share · 10 brands · 49 sellers

Flapen Score

Stem Ginger against its category

The dotted line is the Grocery average. Past it, Stem Ginger is stronger. Inside it, weaker.

41Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Stem Ginger market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Stem Ginger 34K times last year and spent an estimated £59K. The top 5 brands take 89% of clicks. Demand peaks in Nov–Dec. Flapen scores it 41 out of 100, a Fail.

01 · Demand

17.3% of searches ended in a purchase last week.

Shoppers searched for this 34K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 17.3% of those searches ended in a purchase. Searches in the last 90 days moved -37.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £59K a year.

Searches, last 12 months
34K
Growth, 90 days vs prior 90
-37.0%
Conversion, latest week
17.3%
Market size, estimated
£59Ka year
Peak month
December5.0× the quietest month
Top search term
stem ginger18K searches a year

02 · Price

A sale here is worth £10.07.

Listings sell for £10.07 on average, from £2.67 to £19.77. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £10.07 that is £1K to £3K a year per listing.

Average price
£10.07under the $15 to $100 sweet spot
Price range
£2.67–£19.77
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
£1K–£3K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

40% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 6.8% of listings are out of stock. The average listing ranks #228 within Condiments & Sauces. It carries 212 reviews at 4.51 stars, so a new listing needs social proof before a better product.

Sponsored listings
40%
Prime listings
93%
Out of stock, average day
6.8%
Average rank
#228in Condiments & Sauces
Average rating
4.51 starsAmazon United Kingdom average 4.36 stars
Average reviews
212per listing
Listings tracked
15

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 73 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
73 months

Products

Top Stem Ginger products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 69% of clicks. Leaders hold, but buyers still shop past them.

£0£6K£12K£18K£23K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 rising

Sellers

49

Top-5 brand share

89%

Top 20: 100%

Top-5 click share

69%

Top 20: 100%

Open market

11%

  • Opies38%
  • Morrisons25%
  • Minton & Donello9%
  • Noels7%
  • The Bramble Bay5%
  • Persis5%
  • Open — no brand owns it (4 brands, 11%)

Demand

Stem Ginger search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25Holiday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Nov, Dec · busiest ÷ quietest = 5.0×

Reviews and returns

What reviews say buyers love and hate about Stem Ginger

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall33%−0.01

some of them are a bit big

Smaller amount than advertised

Ok smaller box than though like it fits in a letterbox

Value For Money22%−0.05

I think the price was very expensive for what you got

Expensive

Storage Temperature11%−0.15

Chocolates were stale

Quality-Overall11%−0.08

The quality of the chocolate's were discussing that looked mouldy have not tried them they just don't look right

Sweetness6%−0.02

Too much sugar coating it

too much sugar

Love

Taste-Overall32%+0.92

Excellent for making chocolate gingers

Will order this ginger as a regular item it is so good

Great taste

Value For Money20%−0.05

Price wise is reasonable

Excellent value

Good value

Quality-Overall13%−0.08

good quality ginger

Excellent product

found to be good quality

Flavor8%+1.11

Great flavour

Tasty ginger treat

Perfect ginger treat

Spiciness5%+0.77

Delicious ginger

A lovely sized cube of nice spicy ginger

Sweet and spicy

FAQ

Common Stem Ginger questions

Answered from the same tracked data.