Steel Cut Oats

Shoppers searched for this 83K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 9.0% of those searches ended in a purchase. Searches in the last 90 days moved -35.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £60K a year.

Searches, last 12 months

83K

Growth, 90 days vs prior 90

-35.7%

Conversion, latest week

9.0%

Market size, estimated

£60Ka year

Peak month

January2.0× the quietest month

Top search term

steel cut oats48K searches a year

Listings sell for £8.06 on average, from £2.01 to £20.16. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 250 to 500 of them. At £8.06 that is £2K to £4K a year per listing.

Average price

£8.06under the $15 to $100 sweet spot

Price range

£2.01–£20.16

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

8K–10K

Units per listing a year

250–500

Revenue per listing a year

£2K–£4K

Returns

0.0%of orders · Amazon United Kingdom median 0.6%

69% of listings pay for placement with sponsored ads. 92% ship with Prime. On an average day, 5.8% of listings are out of stock. The average listing ranks #9 within Breakfast Cereal. It carries 357 reviews at 4.55 stars, so a new listing needs social proof before a better product.

Sponsored listings

69%

Prime listings

92%

Out of stock, average day

5.8%

Average rank

#9in Breakfast Cereal

Average rating

4.55 starsAmazon United Kingdom average 4.36 stars

Average reviews

357per listing

Listings tracked

13

The brands on the shelf have sold for 75 months on average, so the names here are established.

Launched, last 12 months

0

Successful launches

0Amazon's first-year sales bar

Average brand age

75 months