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Sprouting Seeds

Fail

Shoppers spend only $59K a year here, so Sprouting Seeds is a Fail.

Flapen Score
48
48 / 100
Top 40% of 2,976 Grocery niches · +2 vs the category median of 46
Market size
£59K/yr66K searches / yr
90-day growth
-17.3%search demand this quarter
Competition
54%top-5 click share · 9 brands · 11 sellers

Flapen Score

Sprouting Seeds against its category

The dotted line is the Grocery average. Past it, Sprouting Seeds is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Sprouting Seeds market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Sprouting Seeds 66K times last year and spent an estimated £59K. The top 5 brands take 91% of clicks. Flapen scores it 48 out of 100, a Fail.

01 · Demand

8.1% of searches ended in a purchase last week.

Shoppers searched for this 66K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 8.1% of those searches ended in a purchase. Searches in the last 90 days moved -17.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £59K a year.

Searches, last 12 months
66K
Growth, 90 days vs prior 90
-17.3%
Conversion, latest week
8.1%
Market size, estimated
£59Ka year
Top search term
sprouting seeds29K searches a year

02 · Price

A sale here is worth £10.93.

Listings sell for £10.93 on average, from £2.95 to £23.51. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £10.93 that is £1K to £3K a year per listing.

Average price
£10.93under the $15 to $100 sweet spot
Price range
£2.95–£23.51
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
£1K–£3K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

68% of listings pay for placement with sponsored ads. 86% ship with Prime. On an average day, 10.9% of listings are out of stock. The average listing ranks #283 within Dried Fruits, Nuts & Vegetables. It carries 284 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings
68%
Prime listings
86%
Out of stock, average day
10.9%
Average rank
#283in Dried Fruits, Nuts & Vegetables
Average rating
4.35 starsAmazon United Kingdom average 4.36 stars
Average reviews
284per listing
Listings tracked
22

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
49 months

Products

Top Sprouting Seeds products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 54% of clicks. Leaders hold, but buyers still shop past them.

£0£6K£12K£18K£23K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 falling

Sellers

11

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

54%

Top 20: 97%

Open market

6%

  • Verdant Republic47%
  • Natures Root21%
  • Buy Whole Foods Online10%
  • Thompson & Morgan8%
  • Generic6%
  • The Seed Shed3%
  • Open — no brand owns it (3 brands, 6%)

Demand

Sprouting Seeds search demand

Weekly searches over the year. Pick a range.

2K2KMay '26May '26May '26Jun '26Jun '26Jul '26

Search terms

Top Sprouting Seeds search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • sprouting seeds29K/yr
  • microgreens seeds15K/yr
  • micro greens seeds10K/yr
  • microgreen seeds4K/yr
  • organic sprouting seeds4K/yr
  • sprouting seeds organic3K/yr

Reviews and returns

What reviews say buyers love and hate about Sprouting Seeds

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Value For Money23%−0.12

Not worth the money

Poor value

A waste of money

Plant Growth20%−0.04

Seeds do not sprout

They just aren't sprouting at all

One packet didnt grow

Size-Overall13%−0.06

I dont know if they sent me the wrong size

Small quantity

Very small packet

Instructions/User Manual/Troubleshooting13%−0.11

However, I believe I have a defective instruction booklet sent with them

the actual instructions are mostly missing

Looks like it got a kit with instructions missing

Smell7%−0.05

tried to grow the sprouting broccoli it smelled absolutely awful

overgrown, and the whole thing has a strong cabbage smell, even with rinsing twice a day, so it is an indelible mess overall

Love

Quality-Overall37%+2.79

Good variety,

Good quality seeds

Excellent product

Value For Money14%−0.12

Good value for money

good value for seeds

Good value

Plant Growth11%−0.04

Easy to grow

Great seeds for sprouting thank you

Fast sprouting seeds

Ease Of Use10%+1.02

These have been so easy

Easy to do

Easy to grow

Taste-Overall9%+0.13

Simple to use and very tasty

Good germination and tasty sprouts,

Really tasty as sprouts

Return

0.1% Return rate 46% Fixable by listing

Size-Overall23%▁▁█▁▁▁

I dont know if they sent me the wrong size

Small quantity

Very small packet

Advertised Vs Actual Product23%▁▁▁▅▁█
Functionality-Overall15%█▁▁▃▁▁
Plant Growth12%▁▁▁▁█▃

Seeds do not sprout

They just aren't sprouting at all

One packet didnt grow

Ease Of Use8%▁█▁▁▁▁

FAQ

Common Sprouting Seeds questions

Answered from the same tracked data.