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Spider Plant

Fail

Demand is soft, at -44.8% this quarter, so Spider Plant is a Fail.

Flapen Score
38
38 / 100
Ranks 2,496 of 2,976 Grocery niches · −8 vs the category median of 46
Market size
£52K/yr143K searches / yr
90-day growth
-44.8%search demand this quarter
Competition
74%top-5 click share · 8 brands · 9 sellers

Flapen Score

Spider Plant against its category

The dotted line is the Grocery average. Past it, Spider Plant is stronger. Inside it, weaker.

38Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Spider Plant market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Spider Plant 143K times last year and spent an estimated £52K. The top 5 brands take 91% of clicks. Demand peaks in Mar. Flapen scores it 38 out of 100, a Fail.

01 · Demand

2.9% of searches ended in a purchase last week.

Shoppers searched for this 143K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 2.9% of those searches ended in a purchase. Searches in the last 90 days moved -44.8% against the 90 days before. Searches, conversion and average price together put the market at an estimated £52K a year.

Searches, last 12 months
143K
Growth, 90 days vs prior 90
-44.8%
Conversion, latest week
2.9%
Market size, estimated
£52Ka year
Peak month
March2.4× the quietest month
Top search term
spider plant92K searches a year

02 · Price

A sale here is worth £12.45.

Listings sell for £12.45 on average, from £7.87 to £22.01. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 250 to 500 of them. At £12.45 that is £3K to £6K a year per listing.

Average price
£12.45under the $15 to $100 sweet spot
Price range
£7.87–£22.01
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
250–500
Revenue per listing a year
£3K–£6K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is ads.

93% of listings pay for placement with sponsored ads. 20% ship with Prime. On an average day, 1.2% of listings are out of stock. The average listing ranks #115 within Moisture Absorbers. It carries 261 reviews at 4.35 stars, so a new listing needs social proof before a better product.

Sponsored listings
93%
Prime listings
20%
Out of stock, average day
1.2%
Average rank
#115in Moisture Absorbers
Average rating
4.35 starsAmazon United Kingdom average 4.36 stars
Average reviews
261per listing
Listings tracked
15

04 · Newcomers

Brands here are settling in.

The brands on the shelf have sold for 49 months on average, so the names here are settling in.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
49 months

Products

Top Spider Plant products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 74% of clicks. A locked shelf that new listings rarely crack.

£0£5K£10K£16K£21K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

8 falling

Sellers

9

Top-5 brand share

91%

Top 20: 100%

Top-5 click share

74%

Top 20: 100%

Open market

5%

  • GardenersDream53%
  • Tropical Plants UK20%
  • Carbeth Plants7%
  • All Occasions7%
  • GardenNova4%
  • YouGarden4%
  • Open — no brand owns it (2 brands, 5%)

Demand

Spider Plant search demand

Weekly searches over the year, seasonality beneath. Pick a range.

13K8KSpike '25Prime Day '25Black Friday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Mar · busiest ÷ quietest = 2.4×

Search terms

Top Spider Plant search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • spider plant92K/yr
  • spider plant indoor house plant34K/yr
  • spider plants9K/yr
  • spider plant seeds3K/yr
  • spider plants indoor with pots4K/yr

Reviews and returns

What reviews say buyers love and hate about Spider Plant

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Size-Overall21%+0.68

Plants are a lot smaller than you'd expect

Larger than I expected

small

Advertised Vs Actual Product19%−0.27

not same as pictured

Misleading picture

Not what is described

Plant Growth13%+3.45

Poor quality plants

Poor dead plant's

Small and weak plant

Durability13%−0.17

1 out of them died very quickly

Barely survived a month

only lasted a few days

Value For Money9%−0.01

Not worth it

is a waste of money

Extremely disappointed with the plant for the price

Love

Plant Growth53%+3.45

Keeps plant healthy

Nice plants

Healthy plants

Quality-Overall12%+0.54

they are doing very well

Excellent quality

Very good condition

Value For Money10%−0.01

good price

Great value

Excellent value for money

Size-Overall10%+0.68

A good size too

a good array of sizes

Nice size plant

Ease Of Use4%−0.01

Easy to grow

easy to pot

Easy to care for

Return

0.1% Return rate 47% Fixable by listing

Advertised Vs Actual Product39%▁▄▄▅▁█

not same as pictured

Misleading picture

Not what is described

Plant Growth16%█▄▅▁▁▁

Poor quality plants

Poor dead plant's

Small and weak plant

Moist/Dry9%▁▄█▁▁▁
Durability9%▁█▄▁▁▁

1 out of them died very quickly

Barely survived a month

only lasted a few days

Size-Overall6%▁█▁▁▁▁

Plants are a lot smaller than you'd expect

Larger than I expected

small

FAQ

Common Spider Plant questions

Answered from the same tracked data.