How competitive is the Sparkling Wine niche on Amazon United Kingdom?

9 brands and 25 sellers compete in Sparkling Wine on Amazon United Kingdom. The top 5 Sparkling Wine products take 86% of clicks and its top 5 brands hold 88% of demand.

What do buyers complain about in Sparkling Wine?

Sparkling Wine buyers on Amazon United Kingdom complain most about Functionality-Overall, Ease Of Use, the themes mined from the niche's reviews. Its return rate is 0.4%.

What does it cost to enter the Sparkling Wine niche?

Sparkling Wine sells for £6.44 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £2.78–£10.85. The average incumbent carries 369 reviews — the moat a new listing must climb.

Sparkling Wine

prices mostly outside the sweet spot ($2.78–$10.85) — Sparkling Wine doesn't clear our bar today.

Flapen Score

Skip it

This niche Category average

Is Sparkling Wine profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Sparkling Wine is a £200K/yr Amazon United Kingdom market (293K searches/yr). The top 5 brands hold 88% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 42/100.

Sparkling Wine: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +9.2% over the last 90 days and 10.6% of searches end in a purchase.

£200K

revenue / yr

Units sold / yr40K

Search volume / yr+9.2%293K

Conversion rate10.6%

Avg price£6.44

Who owns the niche?

The top 5 brands hold 88% of demand, so 12% of the market is open.

12%

open market share

Brands · sellers9 · 25

Top-5 product click share86%

Open market12%

Avg brand age72 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 10 products

Top Sparkling Wine products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Archers Peach Schnapps 70cl

Price: £8.80
Rating: 4.8/5
Reviews: 897
Age: 10y ago

MARTINI Asti Sparkling Wine 7.5% ABV 75cl / 750ml Medium-Sweet Italian Wine

Price: £5.49
Rating: 4.8/5
Reviews: 1,703
Age: 10y ago

Chandon Garden Spritz Argentinian Sparkling Wine Infused with Orange Bottle Add Ice for the Perfect Spritz 75cl

Price: £10.85
Rating: 4.6/5
Reviews: 386
Age: 4y ago

Lambrini Original Lightly Sparkling Perry 125cl

Price: £4.37
Rating: 4.5/5
Reviews: 124
Age: 5y ago

Marchesini Asti Docg 75cl

Price: £5.37
Rating: 4.5/5
Reviews: 19
Age: 2y ago

Newest

by launch date

Marchesini Asti Docg 75cl

Price: £5.37
Rating: 4.5/5
Reviews: 19
Age: 2y ago

THREE ARCHERS Archery Armguard (M)

Price: £8.77
Rating: 4.4/5
Reviews: 9
Age: 3y ago

Chandon Garden Spritz Argentinian Sparkling Wine Infused with Orange Bottle Add Ice for the Perfect Spritz 75cl

Price: £10.85
Rating: 4.6/5
Reviews: 386
Age: 4y ago

Morrisons Bucks Fizz

Price: £2.87
Rating: 4.6/5
Reviews: 79
Age: 4y ago

Lambrini Original Lightly Sparkling Perry 125cl

Price: £4.37
Rating: 4.5/5
Reviews: 124
Age: 5y ago

Competition: brands, sellers & click share

The top 5 products capture 86% of clicks — a locked-up shelf that new listings rarely crack.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

9 falling

Sellers

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

86%

Top 20: 100%

Open market

Archers39%
MARTINI31%
Lambrini8%
Chandon7%
Marchesini4%
THREE ARCHERS4%
Open — no brand owns it (3 brands, 8%)

Sparkling Wine demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume293KCVR10.6%Products10Brands9Top 5 Brands88%OOS Rate0.0%Rating4.6★Reviews369Avg BSR#45

Peak months: Nov, Dec · busiest ÷ quietest = 11.0×

Top Sparkling Wine search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

peach schnapps42K/yr +48.3%6.5% conv.
asti47K/yr -5.6%8.5% conv.
lambrini20K/yr +10.4%6.7% conv.
archers peach schnapps19K/yr +37.5%11.1% conv.
archers17K/yr +33.4%10.1% conv.
bucks fizz41K/yr -11.5%1.3% conv.
asti martini27K/yr -33.5%9.7% conv.
asti spumante22K/yr +3.6%5.8% conv.
martini asti18K/yr -13.9%10.1% conv.
chandon garden spritz5K/yr +153.6%9.0% conv.

What reviews say buyers love and hate about Sparkling Wine

What buyers mention most, as a share of all reviews.

What buyers love

100% of reviews

Taste-Overall44%

“Nice archers tastes nice”

Alcohol Flavor25%

“Alcohol”

Flavor10%

“Great flavour, can't recommend enough”

Advertised Vs Actual Product8%

“Exactly as I Would Expect”

Quality-Overall8%

“Great product”

What buyers complain about

100% of reviews

Functionality-Overall50%

“Cork won't budge”

Ease Of Use50%

“Bottle is hard to open the whole thing just keep twisting round”

Sparkling Wine return rate & reasons

Why buyers send it back, as a share of all return requests.

0.4%

Return rate

Fixable by listing

The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.

1Grip

33%

2Strength

33%

3Stretchability/Expandability/Elasticity

33%

Common Sparkling Wine questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Sparkling Wine 42/100 on Amazon United Kingdom — Skip it. The niche generates £200K/yr across 10 tracked products. Search demand moved +9.2% over the last 90 days.