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Sparkling Red Wine

Fail

Shoppers spend only $15K a year here, so Sparkling Red Wine is a Fail.

Flapen Score
43
43 / 100
Ranks 1,873 of 2,976 Grocery niches · −3 vs the category median of 46
Market size
£15K/yr27K searches / yr
90-day growth
+24.5%search demand this quarter
Competition
88%top-5 click share · 8 brands · 8 sellers

Flapen Score

Sparkling Red Wine against its category

The dotted line is the Grocery average. Past it, Sparkling Red Wine is stronger. Inside it, weaker.

43Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Sparkling Red Wine market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Sparkling Red Wine 27K times last year and spent an estimated £15K. The top 5 brands take 88% of clicks. Demand peaks in Nov–Dec. Flapen scores it 43 out of 100, a Fail.

01 · Demand

3.4% of searches ended in a purchase last week.

Shoppers searched for this 27K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 3.4% of those searches ended in a purchase. Searches in the last 90 days moved +24.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £15K a year.

Searches, last 12 months
27K
Growth, 90 days vs prior 90
+24.5%
Conversion, latest week
3.4%
Market size, estimated
£15Ka year
Peak month
December6.6× the quietest month
Top search term
sparkling red wine15K searches a year

02 · Price

A sale here is worth £16.29.

Listings sell for £16.29 on average, from £8.27 to £26.86. Amazon reports units sold in ranges. This niche sold 2K to 2K a year. The average listing sells 100 to 250 of them. At £16.29 that is £2K to £4K a year per listing.

Average price
£16.29inside the $15 to $100 sweet spot
Price range
£8.27–£26.86
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
2K–2K
Units per listing a year
100–250
Revenue per listing a year
£2K–£4K
Returns
0.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

38% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 6.7% of listings are out of stock. The average listing ranks #171 within Beer, Wine & Spirits. It carries 158 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings
38%
Prime listings
75%
Out of stock, average day
6.7%
Average rank
#171in Beer, Wine & Spirits
Average rating
4.49 starsAmazon United Kingdom average 4.36 stars
Average reviews
158per listing
Listings tracked
8

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 72 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
72 months

Products

Top Sparkling Red Wine products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 88% of clicks. A locked shelf that new listings rarely crack.

£0£2K£5K£7K£9K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

8 rising

Sellers

8

Top-5 brand share

88%

Top 20: 100%

Top-5 click share

88%

Top 20: 100%

Open market

7%

  • Jacobs Creek51%
  • Sant'Orsola21%
  • TENUTA IL BOSCO6%
  • Batasiolo5%
  • Just Perfect Wines5%
  • Paulett5%
  • Open — no brand owns it (2 brands, 7%)

Demand

Sparkling Red Wine search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '24Holiday '24Spike '25Prime Day '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Nov, Dec · busiest ÷ quietest = 6.6×

Search terms

Top Sparkling Red Wine search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • sparkling red wine15K/yr
  • sparkling shiraz9K/yr
  • sparkling shiraz red wine3K/yr

Reviews and returns

What reviews say buyers love and hate about Sparkling Red Wine

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Taste-Overall100%−0.20

Tastes horrible

Love

Alcohol Flavor67%

Wonderful sparkling wine

I love this wine

Sweetness33%+4.90

Amazing lovely. served chilled

FAQ

Common Sparkling Red Wine questions

Answered from the same tracked data.