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Spanish Brandy

Fail

The top 5 products take 100% of clicks, so Spanish Brandy is a Fail.

Flapen Score
42
42 / 100
Ranks 2,003 of 2,976 Grocery niches · −4 vs the category median of 46
Market size
£195K/yr73K searches / yr
90-day growth
-5.5%search demand this quarter
Competition
100%top-5 click share · 4 brands · 16 sellers

Flapen Score

Spanish Brandy against its category

The dotted line is the Grocery average. Past it, Spanish Brandy is stronger. Inside it, weaker.

42Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Spanish Brandy market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Spanish Brandy 73K times last year and spent an estimated £195K. All 4 brands take every click. Demand peaks in Oct–Nov–Dec. Flapen scores it 42 out of 100, a Fail.

01 · Demand

11.8% of searches ended in a purchase last week.

Shoppers searched for this 73K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 11.8% of those searches ended in a purchase. Searches in the last 90 days moved -5.5% against the 90 days before. Searches, conversion and average price together put the market at an estimated £195K a year.

Searches, last 12 months
73K
Growth, 90 days vs prior 90
-5.5%
Conversion, latest week
11.8%
Market size, estimated
£195Ka year
Peak month
December2.9× the quietest month
Top search term
spanish brandy39K searches a year

02 · Price

A sale here is worth £22.59.

Listings sell for £22.59 on average, from £13.70 to £41.14. Amazon reports units sold in ranges. This niche sold 8K to 10K a year. The average listing sells 750 to 1,000 of them. At £22.59 that is £17K to £23K a year per listing.

Average price
£22.59inside the $15 to $100 sweet spot
Price range
£13.70–£41.14
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
8K–10K
Units per listing a year
750–1,000
Revenue per listing a year
£17K–£23K
Returns
0.3%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

25% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #25 within Beer, Wine & Spirits. It carries 1,784 reviews at 4.73 stars, so a new listing needs social proof before a better product.

Sponsored listings
25%
Prime listings
100%
Out of stock, average day
0.0%
Average rank
#25in Beer, Wine & Spirits
Average rating
4.73 starsAmazon United Kingdom average 4.36 stars
Average reviews
1,784per listing
Listings tracked
4

04 · Newcomers

Brands here are established.

The brands on the shelf have sold for 100 months on average, so the names here are established.

Launched, last 12 months
0
Successful launches
0Amazon's first-year sales bar
Average brand age
100 months

Products

Top Spanish Brandy products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 100% of clicks. A locked shelf that new listings rarely crack.

£0£39K£78K£117K£156K1001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

4 falling

Sellers

16

Top-5 brand share

100%

Top 20: 100%

Top-5 click share

100%

Top 20: 100%

Open market

0%

  • Soberano79%
  • Veterano9%
  • Cardenal Mendoza8%
  • Three Barrels4%

Demand

Spanish Brandy search demand

Weekly searches over the year, seasonality beneath. Pick a range.

5K3KSpike '24Holiday '24Spike '25Black Friday '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 2.9×

Search terms

Top Spanish Brandy search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • spanish brandy39K/yr
  • soberano brandy17K/yr
  • soberano brandy deal of the day7K/yr
  • soberano4K/yr
  • spanish brandy 1 litre bottles4K/yr
  • soberano brandy 1 litre3K/yr

Reviews and returns

What reviews say buyers love and hate about Spanish Brandy

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Value For Money33%+1.54

Expensive

Love

Alcohol Flavor35%+1.95

Fine and easy to drink neat

its nice to drink

Lovely smooth Brandy

Taste-Overall31%−0.02

a delight to drink

Great taste

Lovely smooth taste

Value For Money12%+1.54

Brought for our son he said was nice drink not bad price

Excellent value

Good value

Quality-Overall7%−0.08

Quality and affordable

Quality brandy with smooth fruity taste

Very nice product

Flavor7%+0.74

Nice flavour

It is a unique flavoured, tall glass, refreshing drink anytime

full of flavour

FAQ

Common Spanish Brandy questions

Answered from the same tracked data.