South African Wine

Shoppers searched for this 53K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.2% of those searches ended in a purchase. Searches in the last 90 days moved -22.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £60K a year.

Searches, last 12 months

53K

Growth, 90 days vs prior 90

-22.4%

Conversion, latest week

4.2%

Market size, estimated

£60Ka year

Top search term

chocolate block red wine7K searches a year

Listings sell for £26.77 on average, from £5.34 to £136.04. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 500 to 750 of them. At £26.77 that is £13K to £20K a year per listing.

Average price

£26.77inside the $15 to $100 sweet spot

Price range

£5.34–£136.04

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

4K–5K

Units per listing a year

500–750

Revenue per listing a year

£13K–£20K

Returns

0.4%of orders · Amazon United Kingdom median 0.6%

23% of listings pay for placement with sponsored ads. 73% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #320 within Beer, Wine & Spirits. It carries 105 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

23%

Prime listings

73%

Out of stock, average day

0.0%

Average rank

#320in Beer, Wine & Spirits

Average rating

4.49 starsAmazon United Kingdom average 4.36 stars

Average reviews

105per listing

Listings tracked

22

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

67 months