South African Wine

Shoppers searched for this 53K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 4.2% of those searches ended in a purchase. Searches in the last 90 days moved -22.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £60K a year.

Searches, last 12 months

53K

Growth, 90 days vs prior 90

-22.4%

Conversion, latest week

4.2%

Market size, estimated

£60Ka year

Top search term

chocolate block red wine7K searches a year

Listings sell for £26.77 on average, from £5.34 to £136.04. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 500 to 750 of them. At £26.77 that is £13K to £20K a year per listing.

Average price

£26.77inside the $15 to $100 sweet spot

Price range

£5.34–£136.04

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

4K–5K

Units per listing a year

500–750

Revenue per listing a year

£13K–£20K

Returns

0.4%of orders · Amazon United Kingdom median 0.6%

23% of listings pay for placement with sponsored ads. 73% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #320 within Beer, Wine & Spirits. It carries 105 reviews at 4.49 stars, so a new listing needs social proof before a better product.

Sponsored listings

23%

Prime listings

73%

Out of stock, average day

0.0%

Average rank

#320in Beer, Wine & Spirits

Average rating

4.49 starsAmazon United Kingdom average 4.36 stars

Average reviews

105per listing

Listings tracked

22

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 67 months on average, so the names here are established.

Launched, last 12 months

1

Successful launches

0Amazon's first-year sales bar

Average brand age

67 months