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53

sodium percarbonate

Worth a look

Shows low returns (0.0%), but pricing outside the sweet spot ($9.41 avg) keeps it on the watch list.

Market size 49Growth 42Conversion 90Competition 37Returns 100Price range 29Avg price 28Brand share 43Review moat 82Quality gap 33

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Conversion

Great10.8%

search→purchase rate — share of searches ending in a sale

Review moat

Great353.12

avg incumbent reviews — the moat a new listing must climb

Market size

Okay£266K

£266K/yr · 262K searches

Brand share

Okay79%

top-5 brand share — brands hold most of the demand

Growth

Okay+13.5%

90-day search growth — must beat 0% to launch

Competition

Okay63%

top-5 click share — leaders hold, buyers still browse

Quality gap

Okay4.5★

avg incumbent rating — lower means beatable quality

Price range

Okay£1.57–£20.55

cheapest to priciest tracked listing — scored on the share inside $15–$100

Avg price

Okay£9.41

avg listing price — sweet spot $15–$100

According to Flapen's Amazon United Kingdom niche tracking, sodium percarbonate is a £266K/yr Amazon United Kingdom market (262K searches/yr). The top 5 brands hold 79% of demand. Demand peaks in Jul–Aug. Verdict: Worth a look — 53/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

sodium percarbonate market data

Units sold / yr
25K–30K
avg 1,250–1,500/product
Revenue / yr
£235K–£282K
units × avg price
Conversion rate
10.8%
Avg BSR
#144
Page quality
0%
Prime
18%
Sponsored
82%
Out of stock
1.6%
Avg brand age
59 months
Avg seller age
174 days

Competition & brand share

The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.

Brands

11 rising

Sellers

40

Top-5 brand share

79%

Top 20: 100%

Top-5 click share

63%

Top 20: 100%

Open market

14%

  • JOVS29%
  • Customchem19%
  • STARWAX THE FABULOUS12%
  • Generic10%
  • VAXEN9%
  • UCI CHEMICALS7%
  • Open — no brand owns it (5 brands, 14%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +13.5% search growth over the last 90 days.
10K6KSpike '24Spike '25Prime Day '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jul, Aug · busiest ÷ quietest = 2.7×

Top sodium percarbonate search terms

  • sodium percarbonate131K/yr
  • green bleach45K/yr
  • green bleach sodium percarbonate22K/yr
  • percarbonate of soda18K/yr
  • sodium percarbonate uk18K/yr
  • sodium percarbonate powder6K/yr
  • percarbonate5K/yr
  • green bleach nancy birtwhistle6K/yr
  • natural bleach3K/yr
  • sodium percarbonate 1kg3K/yr
All search terms

Top sodium percarbonate products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%5%£13K10%£27K15%£40K20%£53K101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 17 tracked products in this niche — three views at once, no toggling.

What buyers say about sodium percarbonate

What buyers praise and complain about, mined from review topics.

What buyers love

Quality-Overall18%

“Great product to use”

Advertised Vs Actual Product11%

“Did its job”

Eco Friendliness11%

“eco friendly”

Value For Money8%

“Excellent value for money”

Ease Of Cleaning7%

“Great for cleaning”

Color7%

“Work well even on colours”

Washability5%

“Great product and I will use it in the washing machine”

Efficiency5%

“Effective”

Cleansing3%

“Cleans”

Toxic/Chemical Free3%

“Plastic free 👍 Great product and all plastic free”

What buyers complain about

Functionality-Overall15%

“Doesn't activate”

Weight Heavy10%

“Underweight slightly”

Value For Money9%

“expensive”

Color8%

“The pillowcases ended up pink”

Stain Resistance7%

“everything ends up ruined by stains”

Ease Of Cleaning5%

“felt this time the product was not as effective in cleaning the deck”

De-Grease5%

“it cuts through grease like you would not believe”

Advertised Vs Actual Product4%

“As shown in my video, this product does nothing”

Weight Light3%

“Upon arrival, the tub looked considerably empty for its size and felt light, so I verified the weight on my digital kitchen scales”

Instructions/User Manual/Troubleshooting3%

“Only markdown is the dilution instructions aren't in English”

Top return reasons

Leak-Proof33%
Value For Money17%
Functionality-Overall17%
Tooth Brightening17%
Moist/Dry17%

Common questions

Is sodium percarbonate profitable to sell on Amazon United Kingdom?
The niche generates £266K/yr across 17 tracked products. 1 of 1 products launched in the last 360 days are still selling. 90-day search growth is +13.5%. Flapen's verdict: Worth a look (53/100).
How competitive is the sodium percarbonate niche?
11 brands and 40 sellers compete. The top 5 products take 63% of clicks and top 5 brands hold 79% of demand.
What do buyers complain about in sodium percarbonate?
Top complaints mined from reviews: Functionality-Overall, Weight Heavy, Value For Money. The return rate is 0.0%.
When does demand for sodium percarbonate peak?
Demand peaks in Jul–Aug; the busiest month runs 2.7× the quietest.
What does it cost to enter the sodium percarbonate niche?
Listings span £1.57–£20.55; the average listing price is £9.41 (sweet spot $15–$100). The average incumbent carries 353 reviews — the moat a new listing must climb.