Soba Noodles
MaybeAn estimated 0.0% of orders come back. But the top 5 brands take 96% of clicks, so Soba Noodles is a Maybe.
- Flapen Score
- 50 / 100Top 31% of 2,976 Grocery niches · +4 vs the category median of 4650
- Market size
- £128K/yr147K searches / yr
- 90-day growth
- -9.2%search demand this quarter
- Competition
- 39%top-5 click share · 8 brands · 65 sellers
Flapen Score
Soba Noodles against its category
The dotted line is the Grocery average. Past it, Soba Noodles is stronger. Inside it, weaker.
Market
The Soba Noodles market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Soba Noodles 147K times last year and spent an estimated £128K. The top 5 brands take 96% of clicks. Flapen scores it 50 out of 100, a Maybe.
01 · Demand
An estimated 13.1% of those searches ended in a purchase.
Shoppers searched for this 147K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 13.1% of those searches ended in a purchase. Searches in the last 90 days moved -9.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £128K a year.
- Searches, last 12 months
- 147K
- Growth, 90 days vs prior 90
- -9.2%
- Conversion, latest week
- 13.1%
- Market size, estimated
- £128Ka year
- Peak month
- January1.4× the quietest month
- Top search term
- soba noodles98K searches a year
02 · Price
A sale here is worth £6.68.
Listings sell for £6.68 on average, from £1.22 to £22.46. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 500 to 750 of them. At £6.68 that is £3K to £5K a year per listing.
- Average price
- £6.68under the $15 to $100 sweet spot
- Price range
- £1.22–£22.46
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 500–750
- Revenue per listing a year
- £3K–£5K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
14% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 5.4% of listings are out of stock. The average listing ranks #247 within Instant Meals & Sides. It carries 228 reviews at 4.53 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 14%
- Prime listings
- 93%
- Out of stock, average day
- 5.4%
- Average rank
- #247in Instant Meals & Sides
- Average rating
- 4.53 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 228per listing
- Listings tracked
- 29
04 · Newcomers
1 of last year's 3 launches cleared the first-year sales bar.
3 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 63 months on average, so the names here are established.
- Launched, last 12 months
- 3
- Successful launches
- 1Amazon's first-year sales bar
- Average brand age
- 63 months
Products
Top Soba Noodles products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
NISSIN Cup Noodles Soba Wok Style Chilli Flavoured 92 g (8-Pack)
- Price
- £11.42
- Rating
- 4.8/5
- Reviews
- 177
- Age
- 4y ago

NISSIN Cup Noodles Soba Wok Style Teriyaki 90 g Pot (8-Pack)
- Price
- £11.01
- Rating
- 4.8/5
- Reviews
- 74
- Age
- 4y ago

NISSIN Soba Wok Style Classic Flavoured Instant Noodles 109 g (9-Pack)
- Price
- £8.79
- Rating
- 4.7/5
- Reviews
- 94
- Age
- 3y ago

Hime Joshu Japanese Soba Raman Noodles 720 g
- Price
- £6.03
- Rating
- 4.6/5
- Reviews
- 1,774
- Age
- 12y ago

NISSIN Soba Wok Style Yakitori Chicken Instant Noodles 89 g
- Price
- £1.51
- Rating
- 4.4/5
- Reviews
- 592
- Age
- 9y ago
Trending
estimated 90-day click momentum
NISSIN Cup Noodles Soba Wok Style Japanese Curry Flavour 90 g (8-Pack)
- Price
- £12.80
- Rating
- 4.6/5
- Reviews
- 10
- Age
- 1y ago

NISSIN Soba Big Classic Instant Wok Style Noodles 113 g (6-Pack)
- Price
- £11.69
- Rating
- 5.0/5
- Reviews
- 7
- Age
- 1y ago

NISSIN Soba Wok Style Yakitori Chicken Instant Noodles 89 g
- Price
- £1.51
- Rating
- 4.4/5
- Reviews
- 592
- Age
- 9y ago

NISSIN Soba Wok Style Yakitori Chicken Instant Noodles 110 g (9-Pack)
- Price
- £8.98
- Rating
- 4.6/5
- Reviews
- 64
- Age
- 3y ago

Nissin Soba Sweet & Sour 88g
- Price
- £1.72
- Rating
- 4.1/5
- Reviews
- 8
- Age
- 12mo ago
Newest
by launch date
Nissin Soba Sweet & Sour 88g
- Price
- £1.72
- Rating
- 4.1/5
- Reviews
- 8
- Age
- 12mo ago

NISSIN Soba Big Yakitori Chicken Instant Noodles 113 g (6-Pack)
- Price
- £11.29
- Rating
- 4.7/5
- Reviews
- 23
- Age
- 1y ago

NISSIN Soba Big Classic Instant Wok Style Noodles 113 g (6-Pack)
- Price
- £11.69
- Rating
- 5.0/5
- Reviews
- 7
- Age
- 1y ago

NISSIN Cup Noodles Soba Wok Style Japanese Curry Flavour 90 g (8-Pack)
- Price
- £12.80
- Rating
- 4.6/5
- Reviews
- 10
- Age
- 1y ago

Emma Basic - Soba Noodles 250g | source of protein | quick cooking time | Vegan
- Price
- £1.58
- Rating
- 4.4/5
- Reviews
- 52
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 39% of clicks, no more. An open shelf where new products get seen.
Brands
8 falling
Sellers
65
Est. top-5 brand share
96%
Top 20: 100%
Est. top-5 click share
39%
Top 20: 89%
Open market
2%
- NISSIN76%
- Hime6%
- WaNaHong5%
- Emma Basic5%
- Nissin4%
- Cup Noodles2%
- Open — no brand owns it (2 brands, 2%)
Demand
Soba Noodles search demand
Weekly searches over the year, seasonality beneath. Pick a range.
No pronounced peak months · busiest ÷ quietest = 1.4×
Search terms
Top Soba Noodles search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- soba noodles98K/yr
- soba25K/yr
- soba noodles multipack 2412K/yr
- nissin soba noodles3K/yr
- cup noodles soba3K/yr
- soba noodles multipack4K/yr
Reviews and returns
What reviews say buyers love and hate about Soba Noodles
We read the reviews and the return reasons for every product selling here.
“You can probably buy them cheaper elsewhere”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
13 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Soba Noodles questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









