Smores Kit
Smores Kit shows low returns (0.1%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.
Flapen Score
Is Smores Kit profitable on Amazon?
According to Flapen's Amazon United Kingdom niche tracking, Smores Kit is a £178K/yr Amazon United Kingdom market (241K searches/yr). The top 5 brands hold 74% of demand. Demand peaks in Nov–Dec. Verdict: Worth a look — 57/100.
Smores Kit: the Amazon niche in one read
Everything a seller checks before entering, in three answers.
Is the demand real?
Worth a look. Search demand moved +84.6% over the last 90 days and 7.0% of searches end in a purchase.
£178K
revenue / yr
Who owns the niche?
The top 5 brands hold 74% of demand, so 26% of the market is open.
26%
open market share
Is there a way in?
Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.7★ — the gap to enter on.
0/100
page quality · 18 products
Top Smores Kit products & what they sell for
Every tracked product — its share of the shelf, its review moat, and what it sells for.
Top sellers
by 90-day click share
EPIC SNAX CO American Style Giant Pink & White Toastin Marshmallows Extra Large Fluffy & Gluten Free Ideal For Smores 300 g (Pack of 1)
- Price
- £1.81
- Rating
- 4.7/5
- Reviews
- 822
- Age
- 3y ago
EPIC SNAX CO American Style Giant Pink & White Toastin Marshmallows - Fluffy Sweet & Gluten Free Perfect For Roasting 500 g (Pack of 1)
- Price
- £3.40
- Rating
- 4.7/5
- Reviews
- 822
- Age
- 3y ago
Smores Marshmallow Toasting Kit Chocolate Smores Box for Birthday Xmas Eve - 3rd Edition - All You Need To Make Luxury American SMores
- Price
- £23.35
- Rating
- 5.0/5
- Reviews
- 16
- Age
- 8mo ago
American-Style Toastin Mallows Soft Fluffy Marshmallows Perfect for Roasting (Almond)
- Price
- £12.53
- Rating
- 4.6/5
- Reviews
- 38
- Age
- 2y ago
Epicc Snax Co. American Style Giant Toastin Marshmallows | 500g (Pack of 2) | Perfect for Barbeque Bonfire Roast and Halloween | Gluten Free | Delicious Pillowy Hunks
- Price
- £9.00
- Rating
- 4.4/5
- Reviews
- 24
- Age
- 1y ago
Trending
90-day click momentum
Giga Barbecue Marshmallows 750g with 10 Bamboo Skewers Fluffy Toasting Marshmallows for BBQ Campfire & Smores Large Sharing Bag for Parties Roasting & Baking Treats for Family & Outdoor Fun
- Price
- £6.70
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 3mo ago
2 in 1 Smores Maker & Fondue Set Tabletop Indoor Smores Kit Marshmallow Roaster with Temp Control 4 Detachable Trays & 4 Roasting Forks and 1 Heated Bowl Movie Night Supplies (Black)
- Price
- £27.77
- Rating
- 5.0/5
- Reviews
- 6
- Age
- 4mo ago
Marshmallow SMores Ultimate Hamper - Includes American Chocolate Giant Marshmallows Nabisco Graham Crackers & More - All You Need To Make Luxury American SMores - Hamper Exclusive to Burmonts
- Price
- £9.94
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 5mo ago
EPIC SNAX CO American Style Giant Pink & White Toastin Marshmallows Extra Large Fluffy & Gluten Free Ideal For Smores 300 g (Pack of 1)
- Price
- £1.81
- Rating
- 4.7/5
- Reviews
- 822
- Age
- 3y ago
Epicc Snax Co. American Style Giant Toastin Marshmallows | 500g (Pack of 2) | Perfect for Barbeque Bonfire Roast and Halloween | Gluten Free | Delicious Pillowy Hunks
- Price
- £9.00
- Rating
- 4.4/5
- Reviews
- 24
- Age
- 1y ago
Newest
by launch dateGiga Barbecue Marshmallows 750g with 10 Bamboo Skewers Fluffy Toasting Marshmallows for BBQ Campfire & Smores Large Sharing Bag for Parties Roasting & Baking Treats for Family & Outdoor Fun
- Price
- £6.70
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 3mo ago
2 in 1 Smores Maker & Fondue Set Tabletop Indoor Smores Kit Marshmallow Roaster with Temp Control 4 Detachable Trays & 4 Roasting Forks and 1 Heated Bowl Movie Night Supplies (Black)
- Price
- £27.77
- Rating
- 5.0/5
- Reviews
- 6
- Age
- 4mo ago
Marshmallow SMores Ultimate Hamper - Includes American Chocolate Giant Marshmallows Nabisco Graham Crackers & More - All You Need To Make Luxury American SMores - Hamper Exclusive to Burmonts
- Price
- £9.94
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 5mo ago
Smores Marshmallow Toasting Kit Chocolate Smores Box for Birthday Xmas Eve - 3rd Edition - All You Need To Make Luxury American SMores
- Price
- £23.35
- Rating
- 5.0/5
- Reviews
- 16
- Age
- 8mo ago
American Chocolate Smores Marshmallow Toasting Kit - The Authentic American Smores Experience
- Price
- £23.13
- Rating
- 4.9/5
- Reviews
- 10
- Age
- 11mo ago
Competition: brands, sellers & click share
The top 5 products take 63% of clicks — established leaders, but buyers still shop beyond them.
Brands
15 rising
Sellers
23
Top-5 brand share
74%
Top 20: 100%
Top-5 click share
63%
Top 20: 100%
Open market
22%
- EPIC SNAX CO47%
- Annie's Sweets and Treats10%
- Blue Nile Foods6%
- Saras Flavours of Asia6%
- Jystock Limited5%
- PVL Trade4%
Smores Kit demand & seasonality
Weekly search volume, with the niche's key stats alongside.
Peak months: Nov, Dec · busiest ÷ quietest = 8.1×
Top Smores Kit search terms shoppers use
The exact queries shoppers type, with yearly volume, growth and conversion.
- smores kit60K/yr
- giant marshmallows34K/yr
- smores21K/yr
- large marshmallows15K/yr
- giant marshmallows for toasting11K/yr
- marshmallows for toasting8K/yr
- marshmallow toasting kit33K/yr
- marshmallow toaster14K/yr
- toasting marshmallows9K/yr
- large marshmallows for toasting6K/yr
What reviews say buyers love and hate about Smores Kit
What buyers mention most, as a share of all reviews.
What buyers love
80% of reviews“Fabulous taste”
“Great size”
“Top quality marshmallows”
“Were slightly cheaper than the supermarket too”
“Perfect texture and flavour not too sticky you cant eat them”
What buyers complain about
65% of reviews“Tad expensive”
“They were huge”
“Not the greatest”
“Flavourless, no taste at all”
“Flavourless”
Smores Kit return rate & reasons
Why buyers send it back, as a share of all return requests.
0.1%
Return rate
46%
Fixable by listing
The "fixable" share counts expectation-mismatch reasons — size, look, advertised-vs-actual — that better copy and images address.
Common Smores Kit questions
The questions sellers ask about this niche, answered from the tracked metrics.
Related niches
Same-category niches scoring near this one — the next ones worth researching.
Best Flapen score
The highest-scoring niches we track right now, across every category.
