Sloe Gin
FailDemand is soft, at -24.9% this quarter, so Sloe Gin is a Fail.
- Flapen Score
- 49 / 100Top 36% of 2,976 Grocery niches · +3 vs the category median of 4649
- Market size
- £260K/yr113K searches / yr
- 90-day growth
- -24.9%search demand this quarter
- Competition
- 79%top-5 click share · 11 brands · 22 sellers
Flapen Score
Sloe Gin against its category
The dotted line is the Grocery average. Past it, Sloe Gin is stronger. Inside it, weaker.
Market
The Sloe Gin market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Sloe Gin 113K times last year and spent an estimated £260K. The top 5 brands take 83% of clicks. Demand peaks in Nov–Dec. Flapen scores it 49 out of 100, a Fail.
01 · Demand
An estimated 10.0% of those searches ended in a purchase.
Shoppers searched for this 113K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 10.0% of those searches ended in a purchase. Searches in the last 90 days moved -24.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £260K a year.
- Searches, last 12 months
- 113K
- Growth, 90 days vs prior 90
- -24.9%
- Conversion, latest week
- 10.0%
- Market size, estimated
- £260Ka year
- Peak month
- December10.3× the quietest month
- Top search term
- sloe gin94K searches a year
02 · Price
A sale here is worth £23.09.
Listings sell for £23.09 on average, from £16.82 to £35.00. Amazon reports units sold in ranges. This niche sold 13K to 15K a year. The average listing sells 500 to 750 of them. At £23.09 that is £12K to £17K a year per listing.
- Average price
- £23.09inside the $15 to $100 sweet spot
- Price range
- £16.82–£35.00
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 13K–15K
- Units per listing a year
- 500–750
- Revenue per listing a year
- £12K–£17K
- Returns
- 0.6%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
58% of listings pay for placement with sponsored ads. 83% ship with Prime. On an average day, 3.9% of listings are out of stock. The average listing ranks #253 within Beer, Wine & Spirits. It carries 807 reviews at 4.68 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 58%
- Prime listings
- 83%
- Out of stock, average day
- 3.9%
- Average rank
- #253in Beer, Wine & Spirits
- Average rating
- 4.68 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 807per listing
- Listings tracked
- 12
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 94 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 94 months
Products
Top Sloe Gin products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 23, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Gordons Sloe Gin | 26% vol | 70cl | Crafted from Wild Sloe Berries & Gordons Gin | Enjoy in a Glass with Tonic | Botanicals with Cassis Sweetness
- Price
- £16.82
- Rating
- 4.8/5
- Reviews
- 3,991
- Age
- 15y ago

Haymans Sloe Gin 70cl | Master Award Winning Sloe Gin | Wild Sloe Berries Steeped In Our Classic London Dry Gin | 26% ABV
- Price
- £17.72
- Rating
- 4.6/5
- Reviews
- 508
- Age
- 15y ago

Plymouth Sloe Gin 70 cl
- Price
- £22.27
- Rating
- 4.7/5
- Reviews
- 968
- Age
- 13y ago

Sipsmith London Sloe Gin Liqueur Small Batch 29% ABV 70 cl
- Price
- £19.15
- Rating
- 4.6/5
- Reviews
- 44
- Age
- 1y ago

Hedgerow Original Sloe Gin 50cl Plummy Velvety & Warming with Hints of Almond Hand-Picked Hedgerow Sloes Crafted in North Yorkshire with Foraged Botanicals 26% ABV
- Price
- £23.44
- Rating
- 4.6/5
- Reviews
- 82
- Age
- 4y ago
Trending
estimated 90-day click momentum
Hedgerow Original Sloe Gin 70cl Plummy Velvety & Warming with Hints of Almond Hand-Picked Hedgerow Sloes Crafted in North Yorkshire with Foraged Botanicals 26% ABV
- Price
- £28.99
- Rating
- 4.6/5
- Reviews
- 82
- Age
- 11y ago

Chase Sloe Gin | 29.1% vol | 50cl | Oak Cask-Aged | Herefordshire Sloe Berries | Rich & Warming
- Price
- £18.16
- Rating
- 4.7/5
- Reviews
- 849
- Age
- 11y ago

Sloe Gin 70cl 27% ABV - Made with Wild British Sloe Berries Steeped in Premium Dry Gin - Rich Fruity Smooth Flavour - Great Taste 3-Star Winner - Handcrafted in Norfolk Sunfire Spirits
- Price
- £35.00
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 2y ago

Hedgerow Original Sloe Gin 50cl Plummy Velvety & Warming with Hints of Almond Hand-Picked Hedgerow Sloes Crafted in North Yorkshire with Foraged Botanicals 26% ABV
- Price
- £23.44
- Rating
- 4.6/5
- Reviews
- 82
- Age
- 4y ago

Wrecking Coast Honey Sloe Gin Cornish Gin Flavoured With Local Sloe Berries and Wildflower Honey. Produced and Bottled in North Cornwall 50cl
- Price
- £25.32
- Rating
- 4.8/5
- Reviews
- 8
- Age
- 5y ago
Newest
by launch date
Sipsmith London Sloe Gin Liqueur Small Batch 29% ABV 70 cl
- Price
- £19.15
- Rating
- 4.6/5
- Reviews
- 44
- Age
- 1y ago

Sloe Gin 70cl 27% ABV - Made with Wild British Sloe Berries Steeped in Premium Dry Gin - Rich Fruity Smooth Flavour - Great Taste 3-Star Winner - Handcrafted in Norfolk Sunfire Spirits
- Price
- £35.00
- Rating
- 5.0/5
- Reviews
- 3
- Age
- 2y ago

Hedgerow Original Sloe Gin 50cl Plummy Velvety & Warming with Hints of Almond Hand-Picked Hedgerow Sloes Crafted in North Yorkshire with Foraged Botanicals 26% ABV
- Price
- £23.44
- Rating
- 4.6/5
- Reviews
- 82
- Age
- 4y ago

Wrecking Coast Honey Sloe Gin Cornish Gin Flavoured With Local Sloe Berries and Wildflower Honey. Produced and Bottled in North Cornwall 50cl
- Price
- £25.32
- Rating
- 4.8/5
- Reviews
- 8
- Age
- 5y ago

Elephant Sloe Gin 35% ABV 50cl | Lightly Sweet and Exquisitely Fruity | Perfect Neat over Ice Gin & Tonic and Cocktail Mixer for Negroni
- Price
- £22.83
- Rating
- 4.5/5
- Reviews
- 245
- Age
- 10y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 79% of clicks. A locked shelf that new listings rarely crack.
Brands
11 rising
Sellers
22
Est. top-5 brand share
83%
Top 20: 100%
Est. top-5 click share
79%
Top 20: 100%
Open market
14%
- Gordon's36%
- Hayman's23%
- Plymouth9%
- Hedgerow8%
- Sipsmith7%
- Bathtub Gin4%
- Open — no brand owns it (5 brands, 14%)
Demand
Sloe Gin search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Nov, Dec · busiest ÷ quietest = 10.3×
Search terms
Top Sloe Gin search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- sloe gin94K/yr
- sloe gin deals of the day12K/yr
- slow gin7K/yr
Reviews and returns
What reviews say buyers love and hate about Sloe Gin
We read the reviews and the return reasons for every product selling here.
“It's very low alcohol tho”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
10 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Sloe Gin questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









