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Simple Syrup

prices mostly outside the sweet spot ($2.70–$9.23) — Simple Syrup doesn't clear our bar today.

Flapen Score

42
Skip it
Market size 18Growth 81Conversion 96Competition 6Returns 100Price range 0Avg price 19Brand share 10Review moat 49Quality gap 23
This niche Category average

Is Simple Syrup profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Simple Syrup is a £72K/yr Amazon United Kingdom market (77K searches/yr). The top 5 brands hold 96% of demand. Demand peaks in Dec. Verdict: Skip it — 42/100.

Simple Syrup: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Not really. Search demand moved +76.2% over the last 90 days and 13.4% of searches end in a purchase.

£72K

revenue / yr

Units sold / yr13K
Search volume / yr+76.2%77K
Conversion rate13.4%
Avg price£6.99

Who owns the niche?

The top 5 brands hold 96% of demand, so 4% of the market is open.

4%

open market share

Brands · sellers7 · 29
Top-5 product click share93%
Open market4%
Avg brand age67 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.6★ — the gap to enter on.

0/100

page quality · 8 products

Sponsored placement38%
New entrants (1y)0· 0 succeeded
Avg rating4.6★
Avg reviews1,628

Top Simple Syrup products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Competition: brands, sellers & click share

The top 5 products capture 93% of clicks — a locked-up shelf that new listings rarely crack.

£0£7K£14K£22K£29K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

7 flat

Sellers

29

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

93%

Top 20: 100%

Open market

2%

  • Simply37%
  • Monin26%
  • Finest Call20%
  • Master of Mixes9%
  • Volare4%
  • Jordan's Skinny Mixes2%
  • Open — no brand owns it (1 brand, 2%)

Simple Syrup demand & seasonality

Weekly search volume, with the niche's key stats alongside.

Volume77KCVR13.4%Products8Brands7Top 5 Brands96%OOS Rate7.7%Rating4.6★Reviews1,628Avg BSR#89
5K3KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26Prime Day '26SepDecMarJunAugNovMarMay

Peak months: Dec · busiest ÷ quietest = 4.1×

What reviews say buyers love and hate about Simple Syrup

What buyers mention most, as a share of all reviews.

What buyers love

87% of reviews
Alcohol Flavor28%

Easy pour easy cocktail

Taste-Overall12%

Great taste

Flavor9%

Flavor is good

Sweetness9%

Very good, just as good as none sugar free

Quality-Overall7%

good quality cocktails

What buyers complain about

92% of reviews
Taste-Overall25%

Tastes like sugar syrup

Flavor17%

An unfortunate flavour

Recycle/Reuse17%

1L bottle is plastic now, not glass, so is not so easily recycled

Advertised Vs Actual Product17%

Plastic bottle not glass as in pictures

Strength8%

Weak

Common Simple Syrup questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Simple Syrup 42/100 on Amazon United Kingdom — Skip it. The niche generates £72K/yr across 8 tracked products. Search demand moved +76.2% over the last 90 days.
Search demand for Simple Syrup on Amazon United Kingdom peaks in Dec, where the busiest month runs 4.1× the quietest.