Simple Syrup
FailPrices span $2.70–$9.23, mostly outside the sweet spot, so Simple Syrup is a Fail.
- Flapen Score
- 42 / 100Ranks 2,003 of 2,976 Grocery niches · −4 vs the category median of 4642
- Market size
- £72K/yr77K searches / yr
- 90-day growth
- +76.2%search demand this quarter
- Competition
- 93%top-5 click share · 7 brands · 29 sellers
Flapen Score
Simple Syrup against its category
The dotted line is the Grocery average. Past it, Simple Syrup is stronger. Inside it, weaker.
Market
The Simple Syrup market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Simple Syrup 77K times last year and spent an estimated £72K. The top 5 brands take 96% of clicks. Demand peaks in Dec. Flapen scores it 42 out of 100, a Fail.
01 · Demand
13.4% of searches ended in a purchase last week.
Shoppers searched for this 77K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 13.4% of those searches ended in a purchase. Searches in the last 90 days moved +76.2% against the 90 days before. Searches, conversion and average price together put the market at an estimated £72K a year.
- Searches, last 12 months
- 77K
- Growth, 90 days vs prior 90
- +76.2%
- Conversion, latest week
- 13.4%
- Market size, estimated
- £72Ka year
- Peak month
- December4.1× the quietest month
- Top search term
- simple syrup52K searches a year
02 · Price
A sale here is worth £6.99.
Listings sell for £6.99 on average, from £2.70 to £9.23. Amazon reports units sold in ranges. This niche sold 10K to 13K a year. The average listing sells 750 to 1,000 of them. At £6.99 that is £5K to £7K a year per listing.
- Average price
- £6.99under the $15 to $100 sweet spot
- Price range
- £2.70–£9.23
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 10K–13K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- £5K–£7K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is reviews.
38% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 7.7% of listings are out of stock. The average listing ranks #89 within Beverage Syrups & Concentrates. It carries 1,628 reviews at 4.63 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 38%
- Prime listings
- 100%
- Out of stock, average day
- 7.7%
- Average rank
- #89in Beverage Syrups & Concentrates
- Average rating
- 4.63 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 1,628per listing
- Listings tracked
- 8
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 67 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 67 months
Products
Top Simple Syrup products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Simply Sugar Syrup Vegan & Nut Free Flavoured Syrup for Coffee Cocktails & Baking (250ml)
- Price
- £2.70
- Rating
- 4.6/5
- Reviews
- 841
- Age
- 8y ago

MONIN Premium Pure Cane Sugar Syrup 1L
- Price
- £8.95
- Rating
- 4.7/5
- Reviews
- 3,951
- Age
- 10y ago

Finest Call Sugar Syrup | 1 Litre Bottle | Simple Syrup | Cocktail Ingredient |Pure Cane Sugar | Easy Pour | Bar Essential | Premium Ingredients | Cocktails Drinks Mocktails
- Price
- £9.23
- Rating
- 4.7/5
- Reviews
- 516
- Age
- 10y ago

Master of Mixes Cocktail Essentials | 375ml | Home Bar Cocktail Ingredient (Simple Syrup)
- Price
- £4.78
- Rating
- 4.8/5
- Reviews
- 14
- Age
- 1y ago

Simply Sugar Free Syrup Low Calorie Vegan & Nut Free Flavoured Syrup for Coffee Cocktails & Baking (1 Litre)
- Price
- £7.37
- Rating
- 4.5/5
- Reviews
- 352
- Age
- 5y ago
Trending
90-day click momentum
Jordans Skinny Sugar Free Simple Syrup 750ml
- Price
- £8.76
- Rating
- 4.4/5
- Reviews
- 2,192
- Age
- 6y ago

MONIN Premium Pure Cane Sugar Syrup 1L
- Price
- £8.95
- Rating
- 4.7/5
- Reviews
- 3,951
- Age
- 10y ago

Simply Sugar Syrup Vegan & Nut Free Flavoured Syrup for Coffee Cocktails & Baking (250ml)
- Price
- £2.70
- Rating
- 4.6/5
- Reviews
- 841
- Age
- 8y ago

Simply Sugar Free Syrup Low Calorie Vegan & Nut Free Flavoured Syrup for Coffee Cocktails & Baking (1 Litre)
- Price
- £7.37
- Rating
- 4.5/5
- Reviews
- 352
- Age
- 5y ago

Master of Mixes Cocktail Essentials | 375ml | Home Bar Cocktail Ingredient (Simple Syrup)
- Price
- £4.78
- Rating
- 4.8/5
- Reviews
- 14
- Age
- 1y ago
Newest
by launch date
Master of Mixes Cocktail Essentials | 375ml | Home Bar Cocktail Ingredient (Simple Syrup)
- Price
- £4.78
- Rating
- 4.8/5
- Reviews
- 14
- Age
- 1y ago

Volare Simple Sugar Syrup 70cl
- Price
- £9.10
- Rating
- 4.7/5
- Reviews
- 5,092
- Age
- 5y ago

Simply Sugar Free Syrup Low Calorie Vegan & Nut Free Flavoured Syrup for Coffee Cocktails & Baking (1 Litre)
- Price
- £7.37
- Rating
- 4.5/5
- Reviews
- 352
- Age
- 5y ago

Jordans Skinny Sugar Free Simple Syrup 750ml
- Price
- £8.76
- Rating
- 4.4/5
- Reviews
- 2,192
- Age
- 6y ago

Simply Sugar Syrup Vegan & Nut Free Flavoured Syrup for Coffee Cocktails & Baking (250ml)
- Price
- £2.70
- Rating
- 4.6/5
- Reviews
- 841
- Age
- 8y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 93% of clicks. A locked shelf that new listings rarely crack.
Brands
7 flat
Sellers
29
Top-5 brand share
96%
Top 20: 100%
Top-5 click share
93%
Top 20: 100%
Open market
2%
- Simply37%
- Monin26%
- Finest Call20%
- Master of Mixes9%
- Volare4%
- Jordan's Skinny Mixes2%
- Open — no brand owns it (1 brand, 2%)
Demand
Simple Syrup search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 4.1×
Reviews and returns
What reviews say buyers love and hate about Simple Syrup
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Tastes like sugar syrup
I've tried other sweeteners and they can sometimes have a strange taste, this one, to me, doesn't
An unfortunate flavour
1L bottle is plastic now, not glass, so is not so easily recycled
Plastic bottle not glass as in pictures
Weak
Love
Easy pour easy cocktail
Great for cocktails
Goes well with cocktails
Great taste
Tastes like shop
tastes good
Flavor is good
Makes the best strawberry milkshake
Top tip, add rose syrup to chocolate icecream for Turkish delight flavour
Very good, just as good as none sugar free
sweetens nicely, dont use too much
Great to use as a sugar alternative, no flavour at all, just sweetness added to food and drink
good quality cocktails
A great product
always good quality
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Simple Syrup questions
Answered from the same tracked data.









