Silken Tofu
FailThe top 5 brands take 97% of clicks, so Silken Tofu is a Fail.
- Flapen Score
- 41 / 100Ranks 2,140 of 2,976 Grocery niches · −5 vs the category median of 4641
- Market size
- £75K/yr48K searches / yr
- 90-day growth
- -9.4%search demand this quarter
- Competition
- 80%top-5 click share · 6 brands · 49 sellers
Flapen Score
Silken Tofu against its category
The dotted line is the Grocery average. Past it, Silken Tofu is stronger. Inside it, weaker.
Market
The Silken Tofu market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Silken Tofu 48K times last year and spent an estimated £75K. The top 5 brands take 97% of clicks. Flapen scores it 41 out of 100, a Fail.
01 · Demand
13.2% of searches ended in a purchase last week.
Shoppers searched for this 48K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 13.2% of those searches ended in a purchase. Searches in the last 90 days moved -9.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £75K a year.
- Searches, last 12 months
- 48K
- Growth, 90 days vs prior 90
- -9.4%
- Conversion, latest week
- 13.2%
- Market size, estimated
- £75Ka year
- Top search term
- silken tofu41K searches a year
02 · Price
A sale here is worth £11.91.
Listings sell for £11.91 on average, from £1.63 to £28.22. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 250 to 500 of them. At £11.91 that is £3K to £6K a year per listing.
- Average price
- £11.91under the $15 to $100 sweet spot
- Price range
- £1.63–£28.22
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 6K–8K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £3K–£6K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
58% of listings pay for placement with sponsored ads. 75% ship with Prime. On an average day, 3.7% of listings are out of stock. The average listing ranks #20 within Baking Supplies. It carries 488 reviews at 4.51 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 58%
- Prime listings
- 75%
- Out of stock, average day
- 3.7%
- Average rank
- #20in Baking Supplies
- Average rating
- 4.51 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 488per listing
- Listings tracked
- 12
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 67 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 67 months
Products
Top Silken Tofu products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Yutaka Silken Tofu 308g | Smooth & Creamy Japanese Soybean Curd | High Protein | Vegan | Gluten-Free | Ideal for Cooking Desserts Soups & Salads
- Price
- £2.21
- Rating
- 4.4/5
- Reviews
- 46
- Age
- 1y ago

J-Basket Japanese Soft Tofu Silken Beancurd Satonoyuki for Stir Fry Salad Desserts 300g (Pack of 2)
- Price
- £9.35
- Rating
- 4.8/5
- Reviews
- 33
- Age
- 2y ago

Yutaka Tofu Soybean Curd 308g (Pack of 12) | Fresh Silky Japanese-Style Tofu | High Protein | Vegan & Gluten-Free | Versatile for Cooking Stir-Fries & Healthy Meals
- Price
- £21.21
- Rating
- 4.6/5
- Reviews
- 7
- Age
- 1y ago

Clearspring | Tofu | 5 x 300g
- Price
- £13.95
- Rating
- 4.7/5
- Reviews
- 4
- Age
- 10y ago

Clearspring Organic Japanese Tofu 300g
- Price
- £1.63
- Rating
- 4.6/5
- Reviews
- 608
- Age
- 10y ago
Trending
90-day click momentum
Yutaka Tofu Soybean Curd 308g (Pack of 12) | Fresh Silky Japanese-Style Tofu | High Protein | Vegan & Gluten-Free | Versatile for Cooking Stir-Fries & Healthy Meals
- Price
- £21.21
- Rating
- 4.6/5
- Reviews
- 7
- Age
- 1y ago

Silken Tofu | Soft Firm & Super Soft | High-Protein Non-GMO Vegan KSA Certified | 305g-307g (Pack of 2) (Firm Tofu 307g)
- Price
- £9.62
- Rating
- 3.9/5
- Reviews
- 5
- Age
- 1y ago

The Tofoo Co. Organic Naked 280g (Pack of 1)
- Price
- £2.29
- Rating
- 4.7/5
- Reviews
- 561
- Age
- 5y ago

Clearspring | Tofu | 5 x 300g
- Price
- £13.95
- Rating
- 4.7/5
- Reviews
- 4
- Age
- 10y ago

J-Basket Japanese Soft Tofu Silken Beancurd Satonoyuki for Stir Fry Salad Desserts 300g (Pack of 2)
- Price
- £9.35
- Rating
- 4.8/5
- Reviews
- 33
- Age
- 2y ago
Newest
by launch date
Yutaka Tofu Soybean Curd 308g (Pack of 12) | Fresh Silky Japanese-Style Tofu | High Protein | Vegan & Gluten-Free | Versatile for Cooking Stir-Fries & Healthy Meals
- Price
- £21.21
- Rating
- 4.6/5
- Reviews
- 7
- Age
- 1y ago

Silken Tofu | Soft Firm & Super Soft | High-Protein Non-GMO Vegan KSA Certified | 305g-307g (Pack of 2) (Firm Tofu 307g)
- Price
- £9.62
- Rating
- 3.9/5
- Reviews
- 5
- Age
- 1y ago

Yutaka Silken Tofu 308g | Smooth & Creamy Japanese Soybean Curd | High Protein | Vegan | Gluten-Free | Ideal for Cooking Desserts Soups & Salads
- Price
- £2.21
- Rating
- 4.4/5
- Reviews
- 46
- Age
- 1y ago

WaNaHong Satonoyuki - Silken Tofu 300g (Case of 12) Made in Japan
- Price
- £24.43
- Rating
- 4.8/5
- Reviews
- 28
- Age
- 1y ago

J-Basket Japanese Soft Tofu Silken Beancurd Satonoyuki for Stir Fry Salad Desserts 300g (Pack of 2)
- Price
- £9.35
- Rating
- 4.8/5
- Reviews
- 33
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 80% of clicks. A locked shelf that new listings rarely crack.
Brands
6 falling
Sellers
49
Top-5 brand share
97%
Top 20: 100%
Top-5 click share
80%
Top 20: 100%
Open market
0%
- Yutaka42%
- Clearspring22%
- Starry Mart22%
- Mori-Nu6%
- OKEPS GD5%
- WaNaHong3%
Demand
Silken Tofu search demand
Weekly searches over the year. Pick a range.
Search terms
Top Silken Tofu search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- silken tofu41K/yr
- silken tofu organic4K/yr
- soft tofu3K/yr
Reviews and returns
What reviews say buyers love and hate about Silken Tofu
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
high fat content
Love
Lovely tofu
Very delicious
It tastes really authentic and is of exceptionally good quality, with an incredibly silky and smooth texture
Quality product
It's a good product
Great product
Is easy to cook and delicious
Easy to cook with a lot of veggies
Nice consistency
Great texture
New product
Keep looking
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Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Silken Tofu questions
Answered from the same tracked data.









