Shortbread Biscuits Gift Tin

Shoppers searched for this 87K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.8% of those searches ended in a purchase. Searches in the last 90 days moved +1.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £29K a year.

Searches, last 12 months

87K

Growth, 90 days vs prior 90

+1.3%

Conversion, latest week

2.8%

Market size, estimated

£29Ka year

Peak month

December11.5× the quietest month

Top search term

m&s biscuits18K searches a year

Listings sell for £12.17 on average, from £4.52 to £29.25. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 0 to 100 of them. At £12.17 that is £0 to £1K a year per listing.

Average price

£12.17under the $15 to $100 sweet spot

Price range

£4.52–£29.25

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

3K–4K

Units per listing a year

0–100

Revenue per listing a year

£0–£1K

Returns

0.0%of orders · Amazon United Kingdom median 0.6%

44% of listings pay for placement with sponsored ads. 78% ship with Prime. On an average day, 19.6% of listings are out of stock. The average listing ranks #132 within Bakery. It carries 305 reviews at 4.34 stars, so a new listing needs social proof before a better product.

Sponsored listings

44%

Prime listings

78%

Out of stock, average day

19.6%

Average rank

#132in Bakery

Average rating

4.34 starsAmazon United Kingdom average 4.36 stars

Average reviews

305per listing

Listings tracked

72

19 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 42 months on average, so the names here are settling in.

Launched, last 12 months

19

Successful launches

2Amazon's first-year sales bar

Average brand age

42 months