How competitive is the Sharing Crisps niche on Amazon United Kingdom?

11 brands and 49 sellers compete in Sharing Crisps on Amazon United Kingdom. The top 5 Sharing Crisps products take 44% of clicks and its top 5 brands hold 92% of demand.

What does it cost to enter the Sharing Crisps niche?

Sharing Crisps sells for £2.81 on average on Amazon United Kingdom, outside our $15–$100 sweet spot. Listings span £1.16–£21.88. The average incumbent carries 393 reviews — the moat a new listing must climb.

Sharing Crisps

Sharing Crisps shows low returns (0.0%), but pricing outside the sweet spot ($2.81 avg) keeps it on the watch list.

Flapen Score

Worth a look

This niche Category average

Is Sharing Crisps profitable on Amazon?

According to Flapen's Amazon United Kingdom niche tracking, Sharing Crisps is a £104K/yr Amazon United Kingdom market (198K searches/yr). The top 5 brands hold 92% of demand. Verdict: Worth a look — 51/100.

Sharing Crisps: the Amazon niche in one read

Everything a seller checks before entering, in three answers.

Is the demand real?

Worth a look. Search demand moved +1.5% over the last 90 days and 18.8% of searches end in a purchase.

£104K

revenue / yr

Units sold / yr40K

Search volume / yr+1.5%198K

Conversion rate18.8%

Avg price£2.81

Who owns the niche?

The top 5 brands hold 92% of demand, so 8% of the market is open.

open market share

Brands · sellers11 · 49

Top-5 product click share44%

Open market8%

Avg brand age53 months

Is there a way in?

Listing quality. The average product page scores 0/100 on content standards. Incumbents average 4.4★ — the gap to enter on.

0/100

page quality · 33 products

Top Sharing Crisps products & what they sell for

Every tracked product — its share of the shelf, its review moat, and what it sells for.

Top sellers

by 90-day click share

Tyrrells Sweet Chilli & Red Pepper Sharing Crisps 150 g

Price: £1.57
Rating: 4.6/5
Reviews: 669
Age: 15y ago

Walkers Bugles Southern Style BBQ Sharing Snacks Crisps 110g

Price: £1.50
Rating: 4.6/5
Reviews: 1,018
Age: 9y ago

Tyrrells Crisps MATURE CHEDDAR & CHIVE Crisps 150g Bag - Hand-cooked & spun for an exquisite fresh taste. No artificial ingredients (No artificial flavour colours or MSG)

Price: £1.51
Rating: 4.5/5
Reviews: 191
Age: 11y ago

Tyrrells Crisps Furrows SEA SALTED 150g Sharing Bag - Hand-cooked & spun for an exquisite fresh taste. No artificial ingredients (No artificial flavour colours or MSG)

Price: £1.55
Rating: 4.6/5
Reviews: 153
Age: 8y ago

Tyrrells Crisps LIGHTLY SEA SALTED 150g Sharing Bag - Hand-cooked & spun for an exquisite fresh taste. No artificial ingredients (No artificial flavour colours or MSG)

Price: £1.60
Rating: 4.6/5
Reviews: 388
Age: 10y ago

Newest

by launch date

Tyrrells Crisps SEA SALT & BLACK PEPPER Sharing Crisps 150g Bag - Hand-cooked & spun for an exquisite fresh taste. No artificial flavour colours or MSG

Price: £1.78
Rating: 3.8/5
Reviews: 4
Age: 4mo ago

by Amazon Our Selection Hand Cooked Sea Salted Crisps 150g

Price: £1.16
Rating: 4.3/5
Reviews: 217
Age: 10mo ago

Tyrrells Roasted Chicken & Sage Sharing Crisps 150g

Price: £1.56
Rating: 4.4/5
Reviews: 11
Age: 1y ago

Walkers Sensations Thai Sweet Chilli Sharing Bag Crisps 150g

Price: £1.57
Rating: 4.6/5
Reviews: 477
Age: 1y ago

Morrisons The Best Thai Sweet Chilli 125g

Price: £1.39
Rating: 4.3/5
Reviews: 70
Age: 1y ago

Competition: brands, sellers & click share

The top 5 products take 44% of clicks — established leaders, but buyers still shop beyond them.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

11 falling

Sellers

Top-5 brand share

92%

Top 20: 100%

Top-5 click share

44%

Top 20: 86%

Open market

Tyrrells54%
Walkers25%
Tyrrells Crisps6%
Sensations4%
JACOB'S3%
Doritos2%
Open — no brand owns it (5 brands, 6%)

Top Sharing Crisps search terms shoppers use

The exact queries shoppers type, with yearly volume, growth and conversion.

tyrrells crisps76K/yr -0.6%15.6% conv.
sharing crisps65K/yr +13.4%11.9% conv.
bugles21K/yr -1.1%10.3% conv.
tyrrells16K/yr -33.2%13.4% conv.
bugles crisps11K/yr -13.7%1.5% conv.
crisps sharing6K/yr +19.5%15.4% conv.
tyrells crisps2K/yr +20.1%16.9% conv.

What reviews say buyers love and hate about Sharing Crisps

What buyers mention most, as a share of all reviews.

What buyers love

91% of reviews

Crispiness27%

“Delicious and crunchy”

Taste-Overall27%

“The taste is nice and strong”

Value For Money12%

“Good price”

Flavor11%

“full of flavor”

Quality-Overall6%

“as good as in market”

What buyers complain about

66% of reviews

Flavor13%

“sometimes the packet doesn't have enough flavouring and tastes oily”

Taste-Overall11%

“they will taste different”

Salt Content10%

“It does sometimes feel like it tastes far too salty however”

Powdered/Crumbled7%

“Delivered in crumbs”

Crispiness7%

“Qaulity of crisps is not good as compare to local bought pack”

Common Sharing Crisps questions

The questions sellers ask about this niche, answered from the tracked metrics.

Flapen scores Sharing Crisps 51/100 on Amazon United Kingdom — Worth a look. The niche generates £104K/yr across 33 tracked products. 2 of 4 products launched in the last 360 days are still selling. Search demand moved +1.5% over the last 90 days.

Sharing Crisps buyers on Amazon United Kingdom complain most about Flavor, Taste-Overall, Salt Content, the themes mined from the niche's reviews. Its return rate is 0.0%.