Skip to content

Sesame Seeds

Maybe

An estimated 0.0% of orders come back. But prices span $1.29–$13.36, mostly outside the sweet spot, so Sesame Seeds is a Maybe.

Flapen Score
52
52 / 100
Top 23% of 2,976 Grocery niches · +6 vs the category median of 46
Market size
£213K/yr221K searches / yr
90-day growth
-16.3%search demand this quarter
Competition
49%top-5 click share · 13 brands · 26 sellers

Flapen Score

Sesame Seeds against its category

The dotted line is the Grocery average. Past it, Sesame Seeds is stronger. Inside it, weaker.

52Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Sesame Seeds market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Sesame Seeds 221K times last year and spent an estimated £213K. The top 5 brands take 60% of clicks. Demand peaks in Jan–Feb. Flapen scores it 52 out of 100, a Maybe.

01 · Demand

An estimated 15.8% of those searches ended in a purchase.

Shoppers searched for this 221K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 15.8% of those searches ended in a purchase. Searches in the last 90 days moved -16.3% against the 90 days before. Searches, conversion and average price together put the market at an estimated £213K a year.

Searches, last 12 months
221K
Growth, 90 days vs prior 90
-16.3%
Conversion, latest week
15.8%
Market size, estimated
£213Ka year
Peak month
January1.6× the quietest month
Top search term
sesame seeds191K searches a year

02 · Price

A sale here is worth £6.06.

Listings sell for £6.06 on average, from £1.29 to £13.36. Amazon reports units sold in ranges. This niche sold 30K to 40K a year. The average listing sells 1,500 to 2,000 of them. At £6.06 that is £9K to £12K a year per listing.

Average price
£6.06under the $15 to $100 sweet spot
Price range
£1.29–£13.36
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
30K–40K
Units per listing a year
1,500–2,000
Revenue per listing a year
£9K–£12K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

78% of listings pay for placement with sponsored ads. 93% ship with Prime. On an average day, 4.3% of listings are out of stock. The average listing ranks #367 within Dried Fruits, Nuts & Vegetables. It carries 487 reviews at 4.66 stars, so a new listing needs social proof before a better product.

Sponsored listings
78%
Prime listings
93%
Out of stock, average day
4.3%
Average rank
#367in Dried Fruits, Nuts & Vegetables
Average rating
4.66 starsAmazon United Kingdom average 4.36 stars
Average reviews
487per listing
Listings tracked
27

04 · Newcomers

0 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 0 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 71 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
71 months

Products

Top Sesame Seeds products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 49% of clicks. Leaders hold, but buyers still shop past them.

£0£9K£17K£26K£34K101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

13 rising

Sellers

26

Est. top-5 brand share

60%

Top 20: 100%

Est. top-5 click share

49%

Top 20: 93%

Open market

31%

  • Emma Basic17%
  • Old India12%
  • Yutaka10%
  • Schwartz10%
  • AKSOY10%
  • Munchy Seeds10%

Demand

Sesame Seeds search demand

Weekly searches over the year, seasonality beneath. Pick a range.

6K4KSpike '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Jan, Feb · busiest ÷ quietest = 1.6×

Search terms

Top Sesame Seeds search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • sesame seeds191K/yr
  • sesame15K/yr
  • white sesame seeds6K/yr
  • sesame seed6K/yr
  • sesame seeds 1kg4K/yr

Reviews and returns

What reviews say buyers love and hate about Sesame Seeds

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Quality-Overall”
10%of negative reviews mention “Quality-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Horrible quality”
A buyer, on “Quality-Overall”10% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

16 topics

NegativePositive

FAQ

Common Sesame Seeds questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data