Selection Box Christmas

Shoppers searched for this 1.1M times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 2.6% of those searches ended in a purchase. Searches in the last 90 days moved -48.7% against the 90 days before. Searches, conversion and average price together put the market at an estimated £296K a year.

Searches, last 12 months

1.1M

Growth, 90 days vs prior 90

-48.7%

Conversion, latest week

2.6%

Market size, estimated

£296Ka year

Peak month

December232.1× the quietest month

Top search term

selection box436K searches a year

Listings sell for £10.61 on average, from £2.86 to £24.88. Amazon reports units sold in ranges. This niche sold 80K to 100K a year. The average listing sells 1,500 to 2,000 of them. At £10.61 that is £16K to £21K a year per listing.

Average price

£10.61under the $15 to $100 sweet spot

Price range

£2.86–£24.88

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

80K–100K

Units per listing a year

1,500–2,000

Revenue per listing a year

£16K–£21K

Returns

0.1%of orders · Amazon United Kingdom median 0.6%

48% of listings pay for placement with sponsored ads. 71% ship with Prime. On an average day, 31.8% of listings are out of stock. The average listing ranks #421 within Chocolate Candy. It carries 983 reviews at 4.33 stars, so a new listing needs social proof before a better product.

Sponsored listings

48%

Prime listings

71%

Out of stock, average day

31.8%

Average rank

#421in Chocolate Candy

Average rating

4.33 starsAmazon United Kingdom average 4.36 stars

Average reviews

983per listing

Listings tracked

31

10 products launched here in the last 12 months. 4 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 40 months on average, so the names here are settling in.

Launched, last 12 months

10

Successful launches

4Amazon's first-year sales bar

Average brand age

40 months