Scottish Hamper
MaybeReturns run at only 0.1% of orders. But shoppers spend only $27K a year here, so Scottish Hamper is a Maybe.
- Flapen Score
- 51 / 100Top 27% of 2,976 Grocery niches · +5 vs the category median of 4651
- Market size
- £27K/yr29K searches / yr
- 90-day growth
- -2.0%search demand this quarter
- Competition
- 36%top-5 click share · 12 brands · 13 sellers
Flapen Score
Scottish Hamper against its category
The dotted line is the Grocery average. Past it, Scottish Hamper is stronger. Inside it, weaker.
Market
The Scottish Hamper market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Scottish Hamper 29K times last year and spent an estimated £27K. The top 5 brands take 90% of clicks. Flapen scores it 51 out of 100, a Maybe.
01 · Demand
4.0% of searches ended in a purchase last week.
Shoppers searched for this 29K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 4.0% of those searches ended in a purchase. Searches in the last 90 days moved -2.0% against the 90 days before. Searches, conversion and average price together put the market at an estimated £27K a year.
- Searches, last 12 months
- 29K
- Growth, 90 days vs prior 90
- -2.0%
- Conversion, latest week
- 4.0%
- Market size, estimated
- £27Ka year
- Top search term
- scottish hamper18K searches a year
02 · Price
A sale here is worth £23.54.
Listings sell for £23.54 on average, from £10.00 to £39.59. Amazon reports units sold in ranges. This niche sold 1K to 1K a year. The average listing sells 0 to 100 of them. At £23.54 that is £0 to £2K a year per listing.
- Average price
- £23.54inside the $15 to $100 sweet spot
- Price range
- £10.00–£39.59
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 1K–1K
- Units per listing a year
- 0–100
- Revenue per listing a year
- £0–£2K
- Returns
- 0.1%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is ads.
100% of listings pay for placement with sponsored ads. 97% ship with Prime. On an average day, 5.0% of listings are out of stock. The average listing ranks #78 within Bakery. It carries 65 reviews at 4.54 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 100%
- Prime listings
- 97%
- Out of stock, average day
- 5.0%
- Average rank
- #78in Bakery
- Average rating
- 4.54 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 65per listing
- Listings tracked
- 33
04 · Newcomers
Amazon counts 4 of last year's 13 launches as successful.
13 products launched here in the last 12 months. Amazon counts 4 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 34 months on average, so a newcomer is not facing entrenched names.
- Launched, last 12 months
- 13
- Successful launches
- 4Amazon's first-year sales bar
- Average brand age
- 34 months
Products
Top Scottish Hamper products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Hatties Gifts Scottish Luxury Biscuits Gift Set Hamper for Women & Men Gifts for Birthdays and All Occasions Scottish Shortbread & Fudge Selection
- Price
- £20.80
- Rating
- 4.6/5
- Reviews
- 61
- Age
- 1y ago

Luxury Scottish Gifts Hamper Afternoon Tea Hamper for 2 Contains Scotlands Finest Tea Jams Shortbread and Biscuits Gift Set. Heritage Lordingtons Tea Gifts for Women and Men
- Price
- £29.15
- Rating
- 4.6/5
- Reviews
- 7
- Age
- 4mo ago

Scottish Hamper Shortbread Biscuits Gift Set by Hatties Gifts Luxury Biscuit Selection from Walkers Reids Deans & Shortbread House of Edinburgh
- Price
- £22.28
- Rating
- 4.8/5
- Reviews
- 28
- Age
- 1y ago

Luxury Scottish Gift Hamper Gourmet Food Hamper Basket with Delicious Fruit Cake Chocolates Oaty Biscuits Artisan Tea Coffee | Birthday & Thank You Gift for Men & Women
- Price
- £39.59
- Rating
- 4.4/5
- Reviews
- 555
- Age
- 12y ago

Hatties Gifts Scottish Afternoon Tea Hamper for 2 Gourmet Food Gift Box with Shortbread Tea Fudge Dundee Cake Chocolate Non-alcoholic Scottish Gifts for Women & Men
- Price
- £32.07
- Rating
- 4.6/5
- Reviews
- 34
- Age
- 1y ago
Trending
90-day click momentum
Bawbags Scotland National Team - Tartan Cotton Boxer Shorts XXL - Mens Boxers - Breathable 95% Cotton Stretch Fabric - Rude Funny Underwear for Men - Comfortable Stylish Novelty Underpants Funky Gift
- Price
- £12.22
- Rating
- 4.4/5
- Reviews
- 86
- Age
- 8y ago

Hatties Gifts Afternoon Tea Hamper Gift Set - English Breakfast Tea Tin Shortbread Biscuits & Salted Caramel Fudge - Gourmet Food Gift Hamper Box for Women and Men
- Price
- £18.45
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 2mo ago

Hatties Gifts Tea Hamper Gift Set Yorkshire Hamper with Tea Selection Flapjacks Biscuits Cakes and Desserts Tea & Sweet Treats Snack Gift Box
- Price
- £26.41
- Rating
- 4.7/5
- Reviews
- 8
- Age
- 4mo ago

Happy Hamper Box - Scottish Afternoon Tea Hamper Gift Set x 12 Pcs includes Edinburgh Tea Shortbread Assorted Biscuits | Luxury Hamper Gifts for Women Men Birthday Anniversary Teacher Thank You
- Price
- £17.45
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago

Luxury Scottish Gifts Hamper Afternoon Tea Hamper for 2 Contains Scotlands Finest Tea Jams Shortbread and Biscuits Gift Set. Heritage Lordingtons Tea Gifts for Women and Men
- Price
- £29.15
- Rating
- 4.6/5
- Reviews
- 7
- Age
- 4mo ago
Newest
by launch date
Hatties Gifts Afternoon Tea Hamper Gift Set - English Breakfast Tea Tin Shortbread Biscuits & Salted Caramel Fudge - Gourmet Food Gift Hamper Box for Women and Men
- Price
- £18.45
- Rating
- 5.0/5
- Reviews
- 2
- Age
- 2mo ago

Happy Hamper Box - Scottish Afternoon Tea Hamper Gift Set x 12 Pcs includes Edinburgh Tea Shortbread Assorted Biscuits | Luxury Hamper Gifts for Women Men Birthday Anniversary Teacher Thank You
- Price
- £17.45
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 4mo ago

Hatties Gifts Tea Hamper Gift Set Yorkshire Hamper with Tea Selection Flapjacks Biscuits Cakes and Desserts Tea & Sweet Treats Snack Gift Box
- Price
- £26.41
- Rating
- 4.7/5
- Reviews
- 8
- Age
- 4mo ago

Luxury Scottish Gifts Hamper Afternoon Tea Hamper for 2 Contains Scotlands Finest Tea Jams Shortbread and Biscuits Gift Set. Heritage Lordingtons Tea Gifts for Women and Men
- Price
- £29.15
- Rating
- 4.6/5
- Reviews
- 7
- Age
- 4mo ago

Afternoon Tea Hamper Gift Box Birthday Treat Box with English Tea Mini Cakes Flapjacks & Biscuit Sweet Treats Cakes and Desserts Selection by Hatties Gifts
- Price
- £26.63
- Rating
- 4.9/5
- Reviews
- 15
- Age
- 4mo ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 36% of clicks. An open shelf where new products get seen.
Brands
12 falling
Sellers
13
Top-5 brand share
90%
Top 20: 100%
Top-5 click share
36%
Top 20: 85%
Open market
7%
- Hattie's Gifts59%
- Lordingtons17%
- Clearwater Hampers6%
- Edmond & Charles5%
- Happy Hamper Box3%
- Windmill Gifts2%
- Open — no brand owns it (6 brands, 7%)
Demand
Scottish Hamper search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Dec · busiest ÷ quietest = 14.3× · 8 of 12 months tracked
Search terms
Top Scottish Hamper search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- scottish hamper18K/yr
- shortbread hamper6K/yr
- hatties gift hampers5K/yr
Reviews and returns
What reviews say buyers love and hate about Scottish Hamper
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
not worth it
A little bit expensive
Not worth the cost
Very small
The box is tiny
a small jar of jam
Quality control needs to be checked
so not worth the money, small and cheap looking
Poor Quality
crisp packet ripped so inedible
The biscuits were all hard
Love
thoughtful gift
Excellent gift
Birthday gift
Good quality
Good variety
Great for gifting good quality and a good variety Great value for money and looked good
Good value
Value for money
Good value for money
Delicious delights
Delicious biscuits
Delicious Assortment
Biscuits themselves are very nice
The best shortbread
you have many biscuits in the box good value for money
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Scottish Hamper questions
Answered from the same tracked data.









