Sauvignon Blanc New Zealand

Shoppers searched for this 196K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 14.3% of those searches ended in a purchase. Searches in the last 90 days moved -4.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £445K a year.

Searches, last 12 months

196K

Growth, 90 days vs prior 90

-4.9%

Conversion, latest week

14.3%

Market size, estimated

£445Ka year

Peak month

December5.5× the quietest month

Top search term

sauvignon blanc120K searches a year

Listings sell for £15.85 on average, from £3.90 to £61.99. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 750 to 1,000 of them. At £15.85 that is £12K to £16K a year per listing.

Average price

£15.85inside the $15 to $100 sweet spot

Price range

£3.90–£61.99

Amazon United Kingdom median price

£12.12across 27,606 niches

Units sold a year

40K–50K

Units per listing a year

750–1,000

Revenue per listing a year

£12K–£16K

Returns

0.2%of orders · Amazon United Kingdom median 0.6%

32% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 0.2% of listings are out of stock. The average listing ranks #172 within Beer, Wine & Spirits. It carries 234 reviews at 4.41 stars, so a new listing needs social proof before a better product.

Sponsored listings

32%

Prime listings

98%

Out of stock, average day

0.2%

Average rank

#172in Beer, Wine & Spirits

Average rating

4.41 starsAmazon United Kingdom average 4.36 stars

Average reviews

234per listing

Listings tracked

47

2 products launched here in the last 12 months. 2 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 81 months on average, so the names here are established.

Launched, last 12 months

2

Successful launches

2Amazon's first-year sales bar

Average brand age

81 months