Sauvignon Blanc New Zealand
PassSauvignon Blanc New Zealand scores 71 out of 100, a Pass. Shoppers spend $445K a year here, demand is soft, at -4.9% this quarter, and returns run at 0.2% of orders.
- Flapen Score
- 71 / 100Top 1% of 2,976 Grocery niches · +25 vs the category median of 4671
- Market size
- £445K/yr196K searches / yr
- 90-day growth
- -4.9%search demand this quarter
- Competition
- 33%top-5 click share · 31 brands · 56 sellers
Flapen Score
Sauvignon Blanc New Zealand against its category
The dotted line is the Grocery average. Past it, Sauvignon Blanc New Zealand is stronger. Inside it, weaker.
Market
The Sauvignon Blanc New Zealand market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Sauvignon Blanc New Zealand 196K times last year and spent an estimated £445K. The top 5 brands take 42% of clicks. Demand peaks in Jul–Nov–Dec. Flapen scores it 71 out of 100, a Pass.
01 · Demand
14.3% of searches ended in a purchase last week.
Shoppers searched for this 196K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 14.3% of those searches ended in a purchase. Searches in the last 90 days moved -4.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £445K a year.
- Searches, last 12 months
- 196K
- Growth, 90 days vs prior 90
- -4.9%
- Conversion, latest week
- 14.3%
- Market size, estimated
- £445Ka year
- Peak month
- December5.5× the quietest month
- Top search term
- sauvignon blanc120K searches a year
02 · Price
A sale here is worth £15.85.
Listings sell for £15.85 on average, from £3.90 to £61.99. Amazon reports units sold in ranges. This niche sold 40K to 50K a year. The average listing sells 750 to 1,000 of them. At £15.85 that is £12K to £16K a year per listing.
- Average price
- £15.85inside the $15 to $100 sweet spot
- Price range
- £3.90–£61.99
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 40K–50K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- £12K–£16K
- Returns
- 0.2%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
32% of listings pay for placement with sponsored ads. 98% ship with Prime. On an average day, 0.2% of listings are out of stock. The average listing ranks #172 within Beer, Wine & Spirits. It carries 234 reviews at 4.41 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 32%
- Prime listings
- 98%
- Out of stock, average day
- 0.2%
- Average rank
- #172in Beer, Wine & Spirits
- Average rating
- 4.41 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 234per listing
- Listings tracked
- 47
04 · Newcomers
Amazon counts 2 of last year's 2 launches as successful.
2 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 81 months on average, so the names here are established.
- Launched, last 12 months
- 2
- Successful launches
- 2Amazon's first-year sales bar
- Average brand age
- 81 months
Products
Top Sauvignon Blanc New Zealand products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
The Daybreak New Zealand Sauvignon Blanc 75cl
- Price
- £7.55
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 10mo ago
Brancott Estate Marlborough Sauvignon Blanc 750 ml
- Price
- £6.74
- Rating
- 4.7/5
- Reviews
- 542
- Age
- 14y ago
MORRISONS Sauvignon Blanc 75CL
- Price
- £4.96
- Rating
- 4.2/5
- Reviews
- 106
- Age
- 6y ago
Fairbank Wines Sauvignon Blanc 75cl
- Price
- £6.35
- Rating
- 4.1/5
- Reviews
- 81
- Age
- 6y ago
Mud House Chile Sauvignon Blanc 75cl
- Price
- £5.99
- Rating
- 4.4/5
- Reviews
- 98
- Age
- 4y ago
Trending
90-day click momentum
NZ OYSTER BAY SAUV BLANC
- Price
- £9.18
- Rating
- 4.5/5
- Reviews
- 234
- Age
- 15y ago
Mud House Chile Sauvignon Blanc 75cl
- Price
- £5.99
- Rating
- 4.4/5
- Reviews
- 98
- Age
- 4y ago
The Daybreak New Zealand Sauvignon Blanc 75cl
- Price
- £7.55
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 10mo ago
MORRISONS Sauvignon Blanc 75CL
- Price
- £4.96
- Rating
- 4.2/5
- Reviews
- 106
- Age
- 6y ago
The Horologist Sauvignon Blanc 75cl
- Price
- £9.51
- Rating
- 4.4/5
- Reviews
- 50
- Age
- 9y ago
Newest
by launch dateThe Daybreak New Zealand Sauvignon Blanc 75cl
- Price
- £7.55
- Rating
- 5.0/5
- Reviews
- 1
- Age
- 10mo ago
Taranaki Beach New Zealand Marlborough Sauvignon Blanc 1.5L
- Price
- £16.91
- Rating
- 3.6/5
- Reviews
- 10
- Age
- 1y ago
Gary Barlow Wines Sauvignon Blanc 75cl
- Price
- £6.37
- Rating
- 4.2/5
- Reviews
- 9
- Age
- 3y ago
McGuigan Sauvignon Blanc 75cl
- Price
- £5.87
- Rating
- 4.4/5
- Reviews
- 31
- Age
- 3y ago
by Amazon South African Sauvignon Blanc White Wine 75cl
- Price
- £5.69
- Rating
- 4.3/5
- Reviews
- 309
- Age
- 3y ago
Competition
Competition: brands, sellers & click share
The top 5 products take only 33% of clicks. An open shelf where new products get seen.
Brands
31 rising
Sellers
56
Top-5 brand share
42%
Top 20: 93%
Top-5 click share
33%
Top 20: 76%
Open market
51%
- Morrisons11%
- by Amazon10%
- The Daybreak7%
- Brancott Estate7%
- Mud House7%
- Fairbank7%
Demand
Sauvignon Blanc New Zealand search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jul, Nov, Dec · busiest ÷ quietest = 5.5×
Search terms
Top Sauvignon Blanc New Zealand search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- sauvignon blanc120K/yr
- sauvignon blanc new zealand44K/yr
- morrisons wine6K/yr
- sweet white wine7K/yr
- sauvignon4K/yr
- sauvignon blanc wine4K/yr
- french white wine4K/yr
- wine sauvignon blanc4K/yr
- savion blanc white wine3K/yr
Reviews and returns
What reviews say buyers love and hate about Sauvignon Blanc New Zealand
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
not for by taste buds
Awful taste
Tastes like flat prosecco definitely not worth buying
felt a bit duped with the false advertising
False advertising
Details not right
Higher percentage is more expensive than 11%
Expensive and loads of sediment
Waste of money
Wrong Alcohol % Stated
When I got it it appears it was only 10 percent l
Sweeter than expected
But strangely, a tad sweet
Far too sweet for my palate
Love
Great Value Delivered
Good value
Great value for money
the taste is great
The taste is crisp & enjoyable
This wine is excellent, tastes lovely and is sugar free
Really nice Sauvignon with only 9% alcohol
Decent wine
Very drinkable
Good quality white wine for the price
Great quality
the quality is genuinely impressive
fresh
fresh fruit - excellent everyday value
refreshing
Keep looking
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Sauvignon Blanc New Zealand questions
Answered from the same tracked data.