Sausages
FailThe top 5 brands take 100% of clicks, so Sausages is a Fail.
- Flapen Score
- 41 / 100Ranks 2,140 of 2,976 Grocery niches · −5 vs the category median of 4641
- Market size
- £51K/yr78K searches / yr
- 90-day growth
- +1.9%search demand this quarter
- Competition
- 63%top-5 click share · 4 brands · 39 sellers
Flapen Score
Sausages against its category
The dotted line is the Grocery average. Past it, Sausages is stronger. Inside it, weaker.
Market
The Sausages market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Sausages 78K times last year and spent an estimated £51K. All 4 brands take every click. Demand peaks in Aug. Flapen scores it 41 out of 100, a Fail.
01 · Demand
An estimated 26.9% of those searches ended in a purchase.
Shoppers searched for this 78K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 26.9% of those searches ended in a purchase. Searches in the last 90 days moved +1.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £51K a year.
- Searches, last 12 months
- 78K
- Growth, 90 days vs prior 90
- +1.9%
- Conversion, latest week
- 26.9%
- Market size, estimated
- £51Ka year
- Peak month
- August7.6× the quietest month
- Top search term
- richmond sausages35K searches a year
02 · Price
A sale here is worth £2.46.
Listings sell for £2.46 on average, from £1.76 to £3.50. Amazon reports units sold in ranges. This niche sold 25K to 30K a year. The average listing sells 1,250 to 1,500 of them. At £2.46 that is £3K to £4K a year per listing.
- Average price
- £2.46under the $15 to $100 sweet spot
- Price range
- £1.76–£3.50
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 25K–30K
- Units per listing a year
- 1,250–1,500
- Revenue per listing a year
- £3K–£4K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
0% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #11 within Fresh & Chilled. It carries 499 reviews at 4.46 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 0%
- Prime listings
- 100%
- Out of stock, average day
- 0.0%
- Average rank
- #11in Fresh & Chilled
- Average rating
- 4.46 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 499per listing
- Listings tracked
- 17
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 77 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 77 months
Products
Top Sausages products & what they sell for
The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.
Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.
Top sellers
by estimated 90-day click share
Richmond 8 Thick Pork Sausages 410g
- Price
- £2.07
- Rating
- 4.6/5
- Reviews
- 1,799
- Age
- 6y ago

Richmond 12 Thick Pork Sausages 615g
- Price
- £2.78
- Rating
- 4.6/5
- Reviews
- 1,270
- Age
- 6y ago

Morrisons 18 Pork Thick Sausages 900g
- Price
- £3.40
- Rating
- 4.2/5
- Reviews
- 373
- Age
- 2y ago

Richmond 12 Frozen Thick Pork Sausages 516g
- Price
- £2.14
- Rating
- 4.5/5
- Reviews
- 1,129
- Age
- 4y ago

Richmond 24 Pack Thick Pork Sausages (Frozen)
- Price
- £3.50
- Rating
- 4.4/5
- Reviews
- 76
- Age
- 2y ago
Trending
estimated 90-day click momentum
Morrisons 18 Pork Thick Sausages 900g
- Price
- £3.40
- Rating
- 4.2/5
- Reviews
- 373
- Age
- 2y ago

Richmond 24 Pack Thick Pork Sausages (Frozen)
- Price
- £3.50
- Rating
- 4.4/5
- Reviews
- 76
- Age
- 2y ago

Morrisons 18 Pork Thick Irish Recipe Sausages 900g
- Price
- £3.43
- Rating
- 4.3/5
- Reviews
- 218
- Age
- 2y ago

Richmond 8 Meat Free Vegan Streaky Bacon Rashers 120g
- Price
- £2.31
- Rating
- 4.4/5
- Reviews
- 148
- Age
- 3y ago

Richmond 6 Ready Baked Pork Sausages 264g
- Price
- £2.50
- Rating
- 4.3/5
- Reviews
- 71
- Age
- 2y ago
Newest
by launch date
Richmond 6 Ready Baked Pork Sausages 264g
- Price
- £2.50
- Rating
- 4.3/5
- Reviews
- 71
- Age
- 2y ago

Morrisons 18 Pork Thick Sausages 900g
- Price
- £3.40
- Rating
- 4.2/5
- Reviews
- 373
- Age
- 2y ago

Morrisons 18 Pork Thick Irish Recipe Sausages 900g
- Price
- £3.43
- Rating
- 4.3/5
- Reviews
- 218
- Age
- 2y ago

Richmond 24 Pack Thick Pork Sausages (Frozen)
- Price
- £3.50
- Rating
- 4.4/5
- Reviews
- 76
- Age
- 2y ago

Richmond 6 Thick Pork Sausages 308g
- Price
- £1.76
- Rating
- 4.5/5
- Reviews
- 288
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take an estimated 63% of clicks. Leaders hold, but buyers still shop past them.
Brands
4 flat
Sellers
39
Est. top-5 brand share
100%
Top 20: 100%
Est. top-5 click share
63%
Top 20: 100%
Open market
0%
- Richmond84%
- Morrisons9%
- Kerry5%
- Wall's2%
- Open — no brand owns it (0%)
Demand
Sausages search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Aug · busiest ÷ quietest = 7.6×
Search terms
Top Sausages search terms shoppers use
The exact words shoppers type, with estimated yearly volume, growth, and conversion.
- richmond sausages35K/yr
- richmond14K/yr
- frozen sausages19K/yr
- frozen sausage5K/yr
- sausages frozen5K/yr
Reviews and returns
What reviews say buyers love and hate about Sausages
We read the reviews and the return reasons for every product selling here.
“Disgusting sausage, doubt theres any meat in them at all, expected better from the brand”
Every topic
Every topic buyers talk about, one row each.
Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.
15 topics
Keep looking
Related niches
Niches in the same category that score near this one. Research these next.
Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Sausages questions
Answered from the same tracked data.
Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data









