Is samyang noodles profitable to sell on Amazon United Kingdom?

The niche generates £916K/yr across 41 tracked products. 1 of 9 products launched in the last 360 days are still selling. 90-day search growth is -25.2%. Flapen's verdict: Worth a look (62/100).

How competitive is the samyang noodles niche?

16 brands and 56 sellers compete. The top 5 products take 35% of clicks and top 5 brands hold 72% of demand.

What do buyers complain about in samyang noodles?

Top complaints mined from reviews: Spiciness, Taste-Overall, Flavor. The return rate is 0.0%.

When does demand for samyang noodles peak?

Demand peaks in Jan; the busiest month runs 1.7× the quietest.

What does it cost to enter the samyang noodles niche?

Listings span £1.49–£41.61; the average listing price is £11.39 (sweet spot $15–$100). The average incumbent carries 599 reviews — the moat a new listing must climb.

samyang noodles

Worth a look

Shows low returns (0.0%), but a failed launch gate (market size, growth, or returns) keeps it on the watch list.

Returns

Incredible0.0%

return rate — above 5% kills the launch gate

Competition

Great35%

top-5 click share — an open shelf

Market size

Great£916K

£916K/yr · 1.3M searches

Review moat

Good599.34

avg incumbent reviews — the moat a new listing must climb

Conversion

Good6.0%

search→purchase rate — share of searches ending in a sale

Price range

Good£1.49–£41.61

cheapest to priciest tracked listing — scored on the share inside $15–$100

Quality gap

Good4.4★

avg incumbent rating — lower means beatable quality

Brand share

Good72%

top-5 brand share — brands hold most of the demand

Avg price

Okay£11.39

avg listing price — sweet spot $15–$100

Growth

Bad-25.2%

90-day search growth — must beat 0% to launch

Signals Low Review Barrier

According to Flapen's Amazon United Kingdom niche tracking, samyang noodles is a £916K/yr Amazon United Kingdom market (1.3M searches/yr). The top 5 brands hold 72% of demand. Demand peaks in Jan. Verdict: Worth a look — 62/100.

Data updated Jul 24, 2026 · scored weekly · How we score niches

samyang noodles market data

Units sold / yr: 80K–100K; avg 1,250–1,500/product
Revenue / yr: £911K–£1.1M; units × avg price
Conversion rate: 6.0%
Avg BSR: #94
Page quality: 0%
Prime: 56%
Sponsored: 68%
Out of stock: 11.3%
Avg brand age: 45 months
Avg seller age: 163 days

Competition & brand share

Clicks spread well past the top 5 (35% combined) — an open shelf where new products get seen.

Brands

16 rising

Sellers

Top-5 brand share

72%

Top 20: 100%

Top-5 click share

35%

Top 20: 80%

Open market

23%

Generic26%
SAMYANG21%
SPICEHUB11%
Blissify9%
WaNaHong6%
FERRIS5%

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — -25.2% search growth over the last 90 days.

Peak months: Jan · busiest ÷ quietest = 1.7×

Open Trend

Top samyang noodles search terms

buldak340K/yr +4.5%4.1% conv.
buldak noodles606K/yr -39.5%5.2% conv.
buldak noodles carbonara97K/yr -32.6%8.1% conv.
samyang62K/yr -32.3%3.1% conv.
samyang noodles53K/yr -34.0%3.9% conv.
buldak carbonara34K/yr -19.8%5.2% conv.
carbonara buldak19K/yr +22.3%7.2% conv.
buldak ramen23K/yr -22.3%3.9% conv.
buldak dumplings13K/yr -17.0%0.3% conv.
carbonara noodles31K/yr -69.0%1.9% conv.

All search terms

Top samyang noodles products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 24 tracked products in this niche — three views at once, no toggling.

Top sellers

by 90-day click share

SPICEHUB SAMYANG Buldak HOT Chicken Flavour Ramen Noodles (Pack of 10) BY SPICEHUB

SPICEHUB£12.214.7★483 rev

Hot Chicken Carbo Flavour Buldak Ramen Noodles Carbonara 130g Pack of 5

Generic£10.544.6★59 rev

Blissify -Korean Import Hot Chicken Flavour Carbo nara Noodles - Fire Fried Super Hot Spicy PINK Noodle (128g x 5) - HALAL - By Buldak

Blissify£8.374.3★110 rev

Saras Buldak Carbonara Hot Chicken Flavour Ramen Noodles 130g (Pack of 10) | Spicy & Creamy Korean Instant Noodles | Rich & Cheesy Texture | Perfect for Spice Lovers | Popular Korean Favorite

Generic£14.344.6★19 rev

Samyang Buldak Ramen Cheese Hot Chicken Flavour Instant Noodles Korean Spicy Noodle Multipack 5 Pack 700g

SAMYANG£6.574.3★71 rev

Newest

by launch date

Buldak Carbonara Noodles Hot Chicken Flavour Ramen - 5 Pack x 130g - Korean Style Instant Noodles Creamy Spicy Carbonara - 650g

Edenarch£7.672 rev

1mo ago

Buldak Noodles Hot Chicken Flavor Ramen 10 Pack (130g each) - Ramen Instant NoodlesExcellent for Snack and Soups (Carbonara)

Generic£13.994 rev

5mo ago

SAMYANG Buldak Carbonara Noodles Pack of 5 Korean Hot Chicken Flavour Ramen Carbonara Buldak Instant Noodles Spicy Korean Import Noodle Multipack

JD£8.061 rev

8mo ago

Buldak Noodles Carbonara Hot Chicken Flavor Ramen 10 Pack - Ramen Instant Noodles Excellent for Snack and Soups - Packed in EDE Group Box

EDE Group£14.5399 rev

1y ago

Samyang Buldak Hot Spicy Chicken Ramen Noodle Korean Stir-Fried Ramen Original Stew (Pack of 5)

SAMYANG£6.96300 rev

1y ago

What buyers say about samyang noodles

What buyers praise and complain about, mined from review topics.

What buyers love

Taste-Overall39%

“So tasty and filling”

Spiciness19%

“Best Spicy Tasty”

Flavor9%

“Really good mix of flavours”

Value For Money6%

“Good value”

Quality-Overall3%

“Fantastic product”

Ease Of Use3%

“so easy to make”

Baking2%

“Awesome quick cupboard snack”

Cooking Instructions1%

“Cooked this properly”

Gifting Purpose1%

“Good value, great gift”

Ease Of Chewing/Swallowing1%

“Really good noodles and so chewy”

What buyers complain about

Spiciness20%

“Had to give all the extra spicy ones away”

Taste-Overall14%

“Quite often these types of products can taste quite artificial”

Flavor8%

“the flavour lacks just a bit”

Value For Money7%

“Avoid at all cost”

Ingredients-Overall7%

“Disgusting product full. of known harmful substances”

Product Condition3%

“Product recalled”

Advertised Vs Actual Product2%

“these noodles are social media hyped”

Size-Overall2%

“I do wish the portion size was a bit bigger like in the packets”

Durability1%

“Never lasts long in our house”

Quality-Overall1%

“Expected bigger variety”

Common questions

Is samyang noodles profitable to sell on Amazon United Kingdom?: The niche generates £916K/yr across 41 tracked products. 1 of 9 products launched in the last 360 days are still selling. 90-day search growth is -25.2%. Flapen's verdict: Worth a look (62/100).
How competitive is the samyang noodles niche?: 16 brands and 56 sellers compete. The top 5 products take 35% of clicks and top 5 brands hold 72% of demand.
What do buyers complain about in samyang noodles?: Top complaints mined from reviews: Spiciness, Taste-Overall, Flavor. The return rate is 0.0%.
When does demand for samyang noodles peak?: Demand peaks in Jan; the busiest month runs 1.7× the quietest.
What does it cost to enter the samyang noodles niche?: Listings span £1.49–£41.61; the average listing price is £11.39 (sweet spot $15–$100). The average incumbent carries 599 reviews — the moat a new listing must climb.