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Royal Honey

Fail

Demand is soft, at -19.9% this quarter, so Royal Honey is a Fail.

Flapen Score
47
47 / 100
Top 44% of 2,976 Grocery niches · +1 vs the category median of 46
Market size
£132K/yr324K searches / yr
90-day growth
-19.9%search demand this quarter
Competition
81%top-5 click share · 9 brands · 11 sellers

Flapen Score

Royal Honey against its category

The dotted line is the Grocery average. Past it, Royal Honey is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Royal Honey market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Royal Honey 324K times last year and spent an estimated £132K. The top 5 brands take 85% of clicks. Demand peaks in Jan. Flapen scores it 47 out of 100, a Fail.

01 · Demand

1.7% of searches ended in a purchase last week.

Shoppers searched for this 324K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 1.7% of those searches ended in a purchase. Searches in the last 90 days moved -19.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £132K a year.

Searches, last 12 months
324K
Growth, 90 days vs prior 90
-19.9%
Conversion, latest week
1.7%
Market size, estimated
£132Ka year
Peak month
January1.6× the quietest month
Top search term
honey pack165K searches a year

02 · Price

A sale here is worth £23.44.

Listings sell for £23.44 on average, from £9.34 to £33.19. Amazon reports units sold in ranges. This niche sold 6K to 8K a year. The average listing sells 500 to 750 of them. At £23.44 that is £12K to £18K a year per listing.

Average price
£23.44inside the $15 to $100 sweet spot
Price range
£9.34–£33.19
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
6K–8K
Units per listing a year
500–750
Revenue per listing a year
£12K–£18K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

82% of listings pay for placement with sponsored ads. 55% ship with Prime. On an average day, 12.3% of listings are out of stock. The average listing ranks #108 within Jams, Honey & Spreads. It carries 43 reviews at 4.10 stars, so a new listing needs social proof before a better product.

Sponsored listings
82%
Prime listings
55%
Out of stock, average day
12.3%
Average rank
#108in Jams, Honey & Spreads
Average rating
4.10 starsAmazon United Kingdom average 4.36 stars
Average reviews
43per listing
Listings tracked
11

04 · Newcomers

Amazon counts 2 of last year's 4 launches as successful.

4 products launched here in the last 12 months. Amazon counts 2 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 43 months on average, so the names here are settling in.

Launched, last 12 months
4
Successful launches
2Amazon's first-year sales bar
Average brand age
43 months

Products

Top Royal Honey products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 81% of clicks. A locked shelf that new listings rarely crack.

£0£13K£26K£40K£53K1101001K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

9 rising

Sellers

11

Top-5 brand share

85%

Top 20: 100%

Top-5 click share

81%

Top 20: 100%

Open market

10%

  • VIGROLIS37%
  • ANECDOTE17%
  • Vibrant Gold15%
  • Generic11%
  • Fontaine5%
  • VIBIDO4%
  • Open — no brand owns it (3 brands, 10%)

Demand

Royal Honey search demand

Weekly searches over the year, seasonality beneath. Pick a range.

9K7KBlack Friday '24Spike '25Prime Day '25DecJanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Jan · busiest ÷ quietest = 1.6×

Search terms

Top Royal Honey search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • honey pack165K/yr
  • royal honey44K/yr
  • honey packets sexual22K/yr
  • honey packs19K/yr
  • royal honey for men vip25K/yr
  • honey pack sexual men5K/yr
  • royal honey for men vip sex7K/yr
  • royal honey vip4K/yr
  • honeypack4K/yr
  • honey packets5K/yr

Reviews and returns

What reviews say buyers love and hate about Royal Honey

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Value For Money12%−0.17

They might seem expensive

waste of money

not worth the money

Taste-Overall12%+0.22

has a vile metallic taste

It's a very funky taste

The taste is really awful though

Functionality-Overall7%−0.20

Not working

results were unclear

It doesn't work

Ease Of Use5%+0.57

Low Effort

hard to get out

Low effort

Flavor4%−0.10

Tasted horrible

Love

Taste-Overall17%+0.22

Taste good

Delicious and healthy

The taste is top notch

Quality-Overall14%+1.73

Definitely seems to be a good variety

I found it to be of good quality

Absolutely amazing product

Ease Of Use10%+0.57

Easy to open

simple to use

easy to handle

Flavor9%−0.10

Lovely flavour

The taste is fairly strong

I found the honey has a pleasant taste

Energy Level8%+0.63

I can confirm it does give you a nice boost in energy

A Delicious and Effective Energy Booster

I noticed energy improved

FAQ

Common Royal Honey questions

Answered from the same tracked data.