Ribs
FailPrices span $3.12–$13.78, mostly outside the sweet spot, so Ribs is a Fail.
- Flapen Score
- 43 / 100Ranks 1,873 of 2,976 Grocery niches · −3 vs the category median of 4643
- Market size
- £117K/yr202K searches / yr
- 90-day growth
- -9.6%search demand this quarter
- Competition
- 73%top-5 click share · 7 brands · 8 sellers
Flapen Score
Ribs against its category
The dotted line is the Grocery average. Past it, Ribs is stronger. Inside it, weaker.
Market
The Ribs market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Ribs 202K times last year and spent an estimated £117K. The top 5 brands take 97% of clicks. Demand peaks in Jan–Feb–Mar–Apr. Flapen scores it 43 out of 100, a Fail.
01 · Demand
9.1% of searches ended in a purchase last week.
Shoppers searched for this 202K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 9.1% of those searches ended in a purchase. Searches in the last 90 days moved -9.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £117K a year.
- Searches, last 12 months
- 202K
- Growth, 90 days vs prior 90
- -9.6%
- Conversion, latest week
- 9.1%
- Market size, estimated
- £117Ka year
- Peak month
- February4.8× the quietest month
- Top search term
- ribs65K searches a year
02 · Price
A sale here is worth £6.32.
Listings sell for £6.32 on average, from £3.12 to £13.78. Amazon reports units sold in ranges. This niche sold 20K to 25K a year. The average listing sells 750 to 1,000 of them. At £6.32 that is £5K to £6K a year per listing.
- Average price
- £6.32under the $15 to $100 sweet spot
- Price range
- £3.12–£13.78
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 20K–25K
- Units per listing a year
- 750–1,000
- Revenue per listing a year
- £5K–£6K
- Returns
- 0.0%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
0% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 26.3% of listings are out of stock. The average listing ranks #10 within Fresh & Chilled. It carries 316 reviews at 4.16 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 0%
- Prime listings
- 100%
- Out of stock, average day
- 26.3%
- Average rank
- #10in Fresh & Chilled
- Average rating
- 4.16 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 316per listing
- Listings tracked
- 21
04 · Newcomers
Amazon counts 0 of last year's 3 launches as successful.
3 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 65 months on average, so the names here are established.
- Launched, last 12 months
- 3
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 65 months
Products
Top Ribs products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Morrisons Sweet BBQ Pork Ribs 510g
- Price
- £5.59
- Rating
- 4.7/5
- Reviews
- 78
- Age
- 1y ago

Morrisons Market Street Butchers British Pork Ribs (0.45kg - 0.55kg typically 0.5kg)
- Price
- £4.00
- Rating
- 4.4/5
- Reviews
- 144
- Age
- 6y ago

Morrisons Smoky BBQ Pork Ribs 510g
- Price
- £5.62
- Rating
- 4.4/5
- Reviews
- 49
- Age
- 1y ago

Lidgates Beef Short Rib 500 g
- Price
- £10.99
- Rating
- 3.7/5
- Reviews
- 237
- Age
- 7y ago

TGI Smoked Rack of Pork Ribs with Tenesee Bourbon BBQ Sauce 450g
- Price
- £5.82
- Rating
- 4.1/5
- Reviews
- 68
- Age
- 9y ago
Trending
90-day click momentum
Morrisons Carolina Style BBQ Ribs 510g
- Price
- £5.38
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago

Morrisons Americana Smokey BBQ Pork Ribs 510g
- Price
- £5.68
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1mo ago

Stateside Diner BBQ Pork Ribs 570g
- Price
- £3.91
- Rating
- 3.0/5
- Reviews
- 1
- Age
- 1y ago

Iceland Slow Cooked BBQ Rack of Ribs with BBQ Sauce 500g
- Price
- £4.09
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 10mo ago

Stateside Diner Chinese Pork Ribs 570g
- Price
- £3.91
- Rating
- 3.1/5
- Reviews
- 7
- Age
- 1y ago
Newest
by launch date
Morrisons Americana Smokey BBQ Pork Ribs 510g
- Price
- £5.68
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 1mo ago

Morrisons Carolina Style BBQ Ribs 510g
- Price
- £5.38
- Rating
- 0.0/5
- Reviews
- 0
- Age
- 2mo ago

Iceland Slow Cooked BBQ Rack of Ribs with BBQ Sauce 500g
- Price
- £4.09
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 10mo ago

Morrisons Market Street Butchers British Beef Prime Thick Rib Joint (0.4kg - 1.5kg typically 0.95kg)
- Price
- £13.78
- Rating
- 4.1/5
- Reviews
- 30
- Age
- 1y ago

Stateside Diner BBQ Pork Ribs 570g
- Price
- £3.91
- Rating
- 3.0/5
- Reviews
- 1
- Age
- 1y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 73% of clicks. A locked shelf that new listings rarely crack.
Brands
7 rising
Sellers
8
Top-5 brand share
97%
Top 20: 100%
Top-5 click share
73%
Top 20: 99%
Open market
1%
- Morrisons72%
- Lidgate's13%
- TGI Fridays6%
- Stateside Diner3%
- Iceland3%
- M MARKET STREET2%
- Open — no brand owns it (1 brand, 1%)
Demand
Ribs search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Jan, Feb, Mar, Apr · busiest ÷ quietest = 4.8×
Search terms
Top Ribs search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- ribs65K/yr
- pork ribs37K/yr
- lidgates30K/yr
- rib12K/yr
- beef ribs9K/yr
- spare ribs6K/yr
- lidgate5K/yr
- lamb ribs6K/yr
- beef short ribs6K/yr
- short ribs9K/yr
Reviews and returns
What reviews say buyers love and hate about Ribs
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
the price is kind of expensive
Not great for price
they are a bit pricey now
Some of the worst ribs I've tasted
Tasteless
Horrible and fatty hardly any meat I cooked for longer and yet still horrible taste and mainly bones
Fatty even tho cooked longer
To fatty
Horrible and fatty hardly any meat I cooked for longer and yet still horrible taste and mainly bones
Really disappointing they were a mixture of bones and fat, what meat that was there was tough and not a decent flavour at all, the only saving grace was the price, I won't be buying them again
Not much flavour
Not enough flavour
tough
what meat that was there was tough
Love
tasty and fresh
taste amazing
Great tasty meat
Well worth the money a good buy
Good value
Excellent value for money
High-quality cowflesh
Good quality
it is very good
tasty and fresh
Beautiful and fresh quick delivery
Fresh meat good product
Its got good fat content
Healthy serving
provides enough protein for several portions
Keep looking
Related niches
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Best Flapen score
The highest-scoring niches we track right now, across every category.
FAQ
Common Ribs questions
Answered from the same tracked data.









