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Remineralizing Gum

Fail

Shoppers spend an estimated $41K a year here, so Remineralizing Gum is a Fail.

Flapen Score
48
48 / 100
Top 40% of 2,976 Grocery niches · +2 vs the category median of 46
Market size
£41K/yr66K searches / yr
90-day growth
+42.9%search demand this quarter
Competition
79%top-5 click share · 10 brands · 24 sellers

Flapen Score

Remineralizing Gum against its category

The dotted line is the Grocery average. Past it, Remineralizing Gum is stronger. Inside it, weaker.

48Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Remineralizing Gum market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Remineralizing Gum 66K times last year and spent an estimated £41K. The top 5 brands take 90% of clicks. Flapen scores it 48 out of 100, a Fail.

01 · Demand

An estimated 5.0% of those searches ended in a purchase.

Shoppers searched for this 66K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.0% of those searches ended in a purchase. Searches in the last 90 days moved +42.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £41K a year.

Searches, last 12 months
66K
Growth, 90 days vs prior 90
+42.9%
Conversion, latest week
5.0%
Market size, estimated
£41Ka year
Top search term
scandi gum7K searches a year

02 · Price

A sale here is worth £12.20.

Listings sell for £12.20 on average, from £3.76 to £19.12. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 100 to 250 of them. At £12.20 that is £1K to £3K a year per listing.

Average price
£12.20under the $15 to $100 sweet spot
Price range
£3.76–£19.12
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
3K–4K
Units per listing a year
100–250
Revenue per listing a year
£1K–£3K
Returns
0.0%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is reviews.

86% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 26.9% of listings are out of stock. The average listing ranks #785 within Confectionery. It carries 2,670 reviews at 3.91 stars, so a new listing needs social proof before a better product.

Sponsored listings
86%
Prime listings
100%
Out of stock, average day
26.9%
Average rank
#785in Confectionery
Average rating
3.91 starsAmazon United Kingdom average 4.36 stars
Average reviews
2,670per listing
Listings tracked
14

04 · Newcomers

1 of last year's 7 launches cleared the first-year sales bar.

7 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 41 months on average, so the names here are settling in.

Launched, last 12 months
7
Successful launches
1Amazon's first-year sales bar
Average brand age
41 months

Products

Top Remineralizing Gum products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 79% of clicks. A locked shelf that new listings rarely crack.

£0£4K£8K£12K£16K1101001K10K100K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

10 falling

Sellers

24

Est. top-5 brand share

90%

Top 20: 100%

Est. top-5 click share

79%

Top 20: 100%

Open market

7%

  • ANIANHAO50%
  • ChunXin24%
  • TONISABERY9%
  • PUR Gum3%
  • Generic3%
  • Great Oral Health3%
  • Open — no brand owns it (4 brands, 7%)

Demand

Remineralizing Gum search demand

Weekly searches over the year, seasonality beneath. Pick a range.

4K3KSpike '26DecJanFebMarAprMayJunJul

Peak months: Jan, May, Dec · busiest ÷ quietest = 3.3× · 8 of 12 months tracked

Search terms

Top Remineralizing Gum search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • scandi gum7K/yr
  • underbrush remineralizing gum11K/yr
  • remineralizing gum22K/yr
  • underbrush9K/yr
  • underbrush gum6K/yr
  • hydroxyapatite gum5K/yr
  • remineralising gum6K/yr

Reviews and returns

What reviews say buyers love and hate about Remineralizing Gum

We read the reviews and the return reasons for every product selling here.

25%of positive reviews mention “Taste-Overall”
19%of negative reviews mention “Taste-Overall”
<0.1%of orders come back, a rate Amazon rounds to zero
“Chemical taste”
A buyer, on “Taste-Overall”19% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

15 topics

NegativePositive

FAQ

Common Remineralizing Gum questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data