refreshers sweets
Skip itPrices mostly outside the sweet spot ($0.61–$18.07) — this niche doesn't clear our bar today.
Returns
Incredible0.0%return rate — above 5% kills the launch gate
Conversion
Great10.0%search→purchase rate — share of searches ending in a sale
Review moat
Great333.96avg incumbent reviews — the moat a new listing must climb
Competition
Good47%top-5 click share — leaders hold, buyers still browse
Quality gap
Okay4.6★avg incumbent rating — lower means beatable quality
Market size
Okay£124K£124K/yr · 156K searches
Avg price
Bad£7.98avg listing price — sweet spot $15–$100
Brand share
Bad92%top-5 brand share — brand-locked demand
Growth
Bad-11.5%90-day search growth — must beat 0% to launch
Price range
Bad£0.61–£18.07cheapest to priciest tracked listing — scored on the share inside $15–$100
According to Flapen's Amazon United Kingdom niche tracking, refreshers sweets is a £124K/yr Amazon United Kingdom market (156K searches/yr). The top 5 brands hold 92% of demand. Demand peaks in Nov–Dec. Verdict: Skip it — 47/100.
Data updated Jul 24, 2026 · scored weekly · How we score niches
refreshers sweets market data
- Units sold / yr
- 15K–20K
- avg 250–500/product
- Revenue / yr
- £120K–£160K
- units × avg price
- Conversion rate
- 10.0%
- Avg BSR
- #32
- Page quality
- 0%
- Prime
- 78%
- Sponsored
- 26%
- Out of stock
- 2.3%
- Avg brand age
- 40 months
- Avg seller age
- 171 days
Competition & brand share
The top 5 products take 47% of clicks — established leaders, but buyers still shop beyond them.Brands
10 rising
Sellers
73
Top-5 brand share
92%
Top 20: 100%
Top-5 click share
47%
Top 20: 94%
Open market
6%
- Barratt34%
- Swizzels33%
- vapewaves9%
- Berrymans8%
- Strawberry Ledge6%
- MyCandyShop3%
- Open — no brand owns it (4 brands, 6%)
Demand & seasonality
Weekly Amazon search volume, last 104 weeks — -11.5% search growth over the last 90 days.Peak months: Nov, Dec · busiest ÷ quietest = 2.0×
Top refreshers sweets search terms
- refreshers sweets71K/yr
- refreshers48K/yr
- refreshers chew bars16K/yr
- refresher sweets9K/yr
- refresher bars6K/yr
- refresher chews3K/yr
- refresher3K/yr
Top refreshers sweets products on Amazon
Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.
All 24 tracked products in this niche — three views at once, no toggling.
Top sellers
by 90-day click share
Barratt Refreshers Roll 48 Pack
Barratt£16.934.8★238 rev
Barratt Refreshers Fruity Flavour Fizzy Sweets (10 Pack)
Barratt£5.554.7★1,136 rev
Barratt Refreshers Fruity Flavour Fizzy Sweets (10 Pack)
vapewaves£5.764.6★328 rev
50 Refreshers Chews Sweets 50 Pack Bulk Bag Assorted Sweet Pick and Mix for Parties Gifts and Sharing.
Berrymans£8.394.4★122 rev
Refresher Chews x50 Pieces
Barratt£6.644.6★1,497 rev
Newest
by launch date
Refreshers Original Chew Bars | Classic Retro Sweets with Fizzy Sherbet-Filled Lemon Flavour | Nostalgic Candy Treat | Vegetarian-Friendly | Great for Sharing Gifting & Parties (15x)
Generic£5.833 rev
Swizzels Retro Classic Refreshers Lemon Chew Bars - Bulk Box Sweets x 18
Swizzels£5.5610 rev
Swizzels Retro Chew Bars Bulk Box Refreshers Strawberry x18
Swizzels£5.7012 rev
Swizzles Refreshers Sweets 500g - Mini Chew Bars with Fizzy Sherbet - Individually Wrapped Lemon Halal Sweets - Mini Refresher Bars for Sharing 500g
MyCandyShop£6.7345 rev
Chew Bars Sweets Gift Box 26 Chewy Bars Bundle With Vimto Wham Refreshers Tango & Drumsticks | Sour Fruity Fizzy Chews Letterbox Friendly Sweet Selection from Strawberry Ledge
Strawberry Ledge£8.3153 rev
Trending
90-day click momentum
Swizzels Refreshers Sour Apple Chew Bars 60 Pack Fizzy Sherbet Centre Retro Sweets Individually Wrapped PMP Candy Bars
Swizzels£9.614.7★
Swizzles Refreshers Sweets 500g - Mini Chew Bars with Fizzy Sherbet - Individually Wrapped Lemon Halal Sweets - Mini Refresher Bars for Sharing 500g
MyCandyShop£6.734.8★
Barratts Refreshers Fruity Flavour Fizzy Sweets 34.2 g (Pack of 48)
Barratt£18.074.7★
Barratt Refreshers Fruity Flavour Fizzy Sweets (10 Pack)
Barratt£5.554.7★
Refreshers Original Chew Bars | Classic Retro Sweets with Fizzy Sherbet-Filled Lemon Flavour | Nostalgic Candy Treat | Vegetarian-Friendly | Great for Sharing Gifting & Parties (15x)
Generic£5.833.5★
What buyers say about refreshers sweets
What buyers praise and complain about, mined from review topics.What buyers love
“Love these sweets”
“Happy with value”
“Very tasty & great for snacking”
“As described”
“Plenty of flavour”
“Excellent product”
“Chewy sweets”
“Perfect, was a great gift”
“Great sour sweets”
“Delicious Cherry Cola flavour with a chewy texture”
What buyers complain about
“it does not have sherbet. not fizzy at all no sherbet its terrible”
“the chews are not the same without the fizz”
“they are hard”
“I was initially a bit disappointed with them - they don't really taste the same”
“I suppose they aren't any cheaper elsewhere”
“starting to feel sick”
“don't last long with me”
“texture was off”
“really not of the quality I have been used to”
“Maybe i remember them being larger”
Common questions
- Is refreshers sweets profitable to sell on Amazon United Kingdom?
- The niche generates £124K/yr across 27 tracked products. 0 of 1 products launched in the last 360 days are still selling. 90-day search growth is -11.5%. Flapen's verdict: Skip it (47/100).
- How competitive is the refreshers sweets niche?
- 10 brands and 73 sellers compete. The top 5 products take 47% of clicks and top 5 brands hold 92% of demand.
- What do buyers complain about in refreshers sweets?
- Top complaints mined from reviews: Advertised Vs Actual Product, Ease Of Chewing/Swallowing, Hard Feel. The return rate is 0.0%.
- When does demand for refreshers sweets peak?
- Demand peaks in Nov–Dec; the busiest month runs 2.0× the quietest.
- What does it cost to enter the refreshers sweets niche?
- Listings span £0.61–£18.07; the average listing price is £7.98 (sweet spot $15–$100). The average incumbent carries 334 reviews — the moat a new listing must climb.