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Red Bull Drink Advent Calendar

Fail

The top 5 brands take 100% of clicks, so Red Bull Drink Advent Calendar is a Fail.

Flapen Score
47
47 / 100
Top 44% of 2,976 Grocery niches · +1 vs the category median of 46
Market size
£590K/yr466K searches / yr
90-day growth
-19.6%search demand this quarter
Competition
79%top-5 click share · 5 brands · 61 sellers

Flapen Score

Red Bull Drink Advent Calendar against its category

The dotted line is the Grocery average. Past it, Red Bull Drink Advent Calendar is stronger. Inside it, weaker.

47Fail
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Red Bull Drink Advent Calendar market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Red Bull Drink Advent Calendar 466K times last year and spent an estimated £590K. All 5 brands take every click. Flapen scores it 47 out of 100, a Fail.

01 · Demand

An estimated 5.6% of those searches ended in a purchase.

Shoppers searched for this 466K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. An estimated 5.6% of those searches ended in a purchase. Searches in the last 90 days moved -19.6% against the 90 days before. Searches, conversion and average price together put the market at an estimated £590K a year.

Searches, last 12 months
466K
Growth, 90 days vs prior 90
-19.6%
Conversion, latest week
5.6%
Market size, estimated
£590Ka year
Top search term
red bull gifts36K searches a year

02 · Price

A sale here is worth £22.53.

Listings sell for £22.53 on average, from £3.30 to £87.57. Amazon reports units sold in ranges. This niche sold 5K to 6K a year. The average listing sells 250 to 500 of them. At £22.53 that is £6K to £11K a year per listing.

Average price
£22.53inside the $15 to $100 sweet spot
Price range
£3.30–£87.57
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
5K–6K
Units per listing a year
250–500
Revenue per listing a year
£6K–£11K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

31% of listings pay for placement with sponsored ads. 85% ship with Prime. On an average day, 5.9% of listings are out of stock. The average listing ranks #4,744 within Energy Drinks. It carries 343 reviews at 4.58 stars, so a new listing needs social proof before a better product.

Sponsored listings
31%
Prime listings
85%
Out of stock, average day
5.9%
Average rank
#4,744in Energy Drinks
Average rating
4.58 starsAmazon United Kingdom average 4.36 stars
Average reviews
343per listing
Listings tracked
13

04 · Newcomers

1 of last year's 1 launches cleared the first-year sales bar.

1 products launched here in the last 12 months. 1 of them cleared the first-year sales bar, our mark for a successful launch. The brands on the shelf have sold for 26 months on average, so a newcomer is not facing entrenched names.

Launched, last 12 months
1
Successful launches
1Amazon's first-year sales bar
Average brand age
26 months

Products

Top Red Bull Drink Advent Calendar products & what they sell for

The products selling here, as shoppers see them on Amazon. Shelf share and sales are our estimates.

Prices and ratings read from Amazon on Jul 24, 2026. The live listing can differ.

Competition

Competition: brands, sellers & click share

The top 5 products take an estimated 79% of clicks. A locked shelf that new listings rarely crack.

£0£59K£118K£177K£236K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

Brands

5 rising

Sellers

61

Est. top-5 brand share

100%

Top 20: 100%

Est. top-5 click share

79%

Top 20: 100%

Open market

0%

  • Red Bull76%
  • New Era10%
  • Castore8%
  • Peachy Antics3%
  • Mug Time ideas, creativity & customisation3%

Demand

Red Bull Drink Advent Calendar search demand

Weekly searches over the year. Pick a range.

2K2KFeb '26Mar '26Mar '26Apr '26May '26Jun '26

Search terms

Top Red Bull Drink Advent Calendar search terms shoppers use

The exact words shoppers type, with estimated yearly volume, growth, and conversion.

  • red bull gifts36K/yr
  • red bull iced vanilla berry10K/yr
  • redbull iced vanilla berry9K/yr
  • red bull vanilla iced berry7K/yr
  • iced vanilla berry redbull7K/yr
  • red bull gift7K/yr
  • redbull gifts8K/yr
  • red bull gifts for women5K/yr
  • redbull gift5K/yr
  • red bull drink advent calendar184K/yr

Reviews and returns

What reviews say buyers love and hate about Red Bull Drink Advent Calendar

We read the reviews and the return reasons for every product selling here.

30%of positive reviews mention “Flavor”
42%of negative reviews mention “Taste-Overall”
0.1%of orders come back
“product didn't meet expectations taste wise”
A buyer, on “Taste-Overall”42% of negative reviews mention the same topic

Every topic

Every topic buyers talk about, one row each.

Red shows the share of negative reviews and green the share of positive reviews, biggest topic first. Open a row to read what they wrote.

13 topics

NegativePositive

FAQ

Common Red Bull Drink Advent Calendar questions

Answered from the same tracked data.

Figures on this page are estimates modeled from public Amazon pages and third-party keyword data. Amazon does not supply them, and no connected seller's data is used. How we handle Amazon data