Raspberry Vodka
FailThe top 5 brands take 98% of clicks, so Raspberry Vodka is a Fail.
- Flapen Score
- 43 / 100Ranks 1,873 of 2,976 Grocery niches · −3 vs the category median of 4643
- Market size
- £81K/yr41K searches / yr
- 90-day growth
- +9.9%search demand this quarter
- Competition
- 92%top-5 click share · 6 brands · 42 sellers
Flapen Score
Raspberry Vodka against its category
The dotted line is the Grocery average. Past it, Raspberry Vodka is stronger. Inside it, weaker.
Market
The Raspberry Vodka market on Amazon at a glance
Shoppers on Amazon United Kingdom searched for Raspberry Vodka 41K times last year and spent an estimated £81K. The top 5 brands take 98% of clicks. Demand peaks in Oct–Nov–Dec. Flapen scores it 43 out of 100, a Fail.
01 · Demand
11.9% of searches ended in a purchase last week.
Shoppers searched for this 41K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 11.9% of those searches ended in a purchase. Searches in the last 90 days moved +9.9% against the 90 days before. Searches, conversion and average price together put the market at an estimated £81K a year.
- Searches, last 12 months
- 41K
- Growth, 90 days vs prior 90
- +9.9%
- Conversion, latest week
- 11.9%
- Market size, estimated
- £81Ka year
- Peak month
- December7.9× the quietest month
- Top search term
- raspberry vodka35K searches a year
02 · Price
A sale here is worth £16.36.
Listings sell for £16.36 on average, from £12.93 to £22.23. Amazon reports units sold in ranges. This niche sold 3K to 4K a year. The average listing sells 250 to 500 of them. At £16.36 that is £4K to £8K a year per listing.
- Average price
- £16.36inside the $15 to $100 sweet spot
- Price range
- £12.93–£22.23
- Amazon United Kingdom median price
- £12.12across 27,606 niches
- Units sold a year
- 3K–4K
- Units per listing a year
- 250–500
- Revenue per listing a year
- £4K–£8K
- Returns
- 0.4%of orders · Amazon United Kingdom median 0.6%
03 · Entry bar
The bar here is low.
38% of listings pay for placement with sponsored ads. 100% ship with Prime. On an average day, 0.6% of listings are out of stock. The average listing ranks #49 within Beer, Wine & Spirits. It carries 457 reviews at 4.66 stars, so a new listing needs social proof before a better product.
- Sponsored listings
- 38%
- Prime listings
- 100%
- Out of stock, average day
- 0.6%
- Average rank
- #49in Beer, Wine & Spirits
- Average rating
- 4.66 starsAmazon United Kingdom average 4.36 stars
- Average reviews
- 457per listing
- Listings tracked
- 8
04 · Newcomers
Brands here are established.
The brands on the shelf have sold for 69 months on average, so the names here are established.
- Launched, last 12 months
- 0
- Successful launches
- 0Amazon's first-year sales bar
- Average brand age
- 69 months
Products
Top Raspberry Vodka products & what they sell for
Every tracked product: its share of the shelf, its reviews, and its price.
Top sellers
by 90-day click share
Smirnoff Raspberry Crush Spirit Drink 70cl
- Price
- £13.67
- Rating
- 4.7/5
- Reviews
- 124
- Age
- 2y ago

JJ Raspberry Vodka | 32% | 1L | Vodka Mix Spirit Drink
- Price
- £17.65
- Rating
- 4.7/5
- Reviews
- 67
- Age
- 1y ago

Absolut Raspberri Flavoured Vodka 38 percent ABV 70cL Made in Sweden Raspberri Collins Award Winning Taste Works Well for Creative Drinks
- Price
- £15.42
- Rating
- 4.8/5
- Reviews
- 409
- Age
- 4y ago

JJ Blue Raspberry|70cl|32%|Vodka Spirit Mix
- Price
- £12.93
- Rating
- 4.6/5
- Reviews
- 104
- Age
- 1y ago

Dutch Barn British Raspberry Vodka | Smooth & Bursting with Natural Flavour | Handmade with British Raspberries | 70cl | 38% ABV | Co-owned By Ricky Gervais | Made From British Apples
- Price
- £22.23
- Rating
- 4.6/5
- Reviews
- 97
- Age
- 1y ago
Trending
90-day click momentum
Smirnoff Raspberry Crush Flavoured Vodka | 37.5% vol | 70cl | Made with Natural Raspberry Flavours & Smirnoff No. 21 Vodka | Juicy Taste | for Mixed Drinks or Cocktails
- Price
- £15.06
- Rating
- 4.7/5
- Reviews
- 2,697
- Age
- 5y ago

JJ Raspberry Vodka | 32% | 1L | Vodka Mix Spirit Drink
- Price
- £17.65
- Rating
- 4.7/5
- Reviews
- 67
- Age
- 1y ago

Smirnoff Raspberry Crush Spirit Drink 70cl
- Price
- £13.67
- Rating
- 4.7/5
- Reviews
- 124
- Age
- 2y ago

Abstrakt Vodka Raspberry and Lime 70cl 38 pct ABV - Distilled in Scotland at BrewDog Distilling - Five-times distilled in bespoke copper pot stills crafted for cocktails mixers or neat pours
- Price
- £16.75
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 2y ago

Dutch Barn British Raspberry Vodka | Smooth & Bursting with Natural Flavour | Handmade with British Raspberries | 70cl | 38% ABV | Co-owned By Ricky Gervais | Made From British Apples
- Price
- £22.23
- Rating
- 4.6/5
- Reviews
- 97
- Age
- 1y ago
Newest
by launch date
Dutch Barn British Raspberry Vodka | Smooth & Bursting with Natural Flavour | Handmade with British Raspberries | 70cl | 38% ABV | Co-owned By Ricky Gervais | Made From British Apples
- Price
- £22.23
- Rating
- 4.6/5
- Reviews
- 97
- Age
- 1y ago

JJ Blue Raspberry|70cl|32%|Vodka Spirit Mix
- Price
- £12.93
- Rating
- 4.6/5
- Reviews
- 104
- Age
- 1y ago

JJ Raspberry Vodka | 32% | 1L | Vodka Mix Spirit Drink
- Price
- £17.65
- Rating
- 4.7/5
- Reviews
- 67
- Age
- 1y ago

Smirnoff Raspberry Crush Spirit Drink 70cl
- Price
- £13.67
- Rating
- 4.7/5
- Reviews
- 124
- Age
- 2y ago

Abstrakt Vodka Raspberry and Lime 70cl 38 pct ABV - Distilled in Scotland at BrewDog Distilling - Five-times distilled in bespoke copper pot stills crafted for cocktails mixers or neat pours
- Price
- £16.75
- Rating
- 4.5/5
- Reviews
- 2
- Age
- 2y ago
Competition
Competition: brands, sellers & click share
The top 5 products take 92% of clicks. A locked shelf that new listings rarely crack.
Brands
6 flat
Sellers
42
Top-5 brand share
98%
Top 20: 100%
Top-5 click share
92%
Top 20: 100%
Open market
0%
- Smirnoff43%
- J.J. Whitley27%
- Absolut20%
- Dutch Barn5%
- BrewDog3%
- Stoli2%
- Open — no brand owns it (0%)
Demand
Raspberry Vodka search demand
Weekly searches over the year, seasonality beneath. Pick a range.
Peak months: Oct, Nov, Dec · busiest ÷ quietest = 7.9×
Search terms
Top Raspberry Vodka search terms shoppers use
The exact words shoppers type, with yearly volume, growth, and conversion.
- raspberry vodka35K/yr
- raspberry vodka 1ltr4K/yr
- vodka raspberry3K/yr
Reviews and returns
What reviews say buyers love and hate about Raspberry Vodka
What buyers praise, what they complain about and why they send it back, from the reviews.
Complain
Really synthetic tasting
Tastes horrible - I thought I could get through it if I had something else before
not a great flavour
Not enough raspberry flavour for my taste
Too sweet for me
Flavour wise I found it to be a bit too sweet
Love
Great for cocktails
A lovely drink for cocktails
Great value and lovely drink
Taste fantastic in a Baileys Kiss cocktail
Tasty
Delicious
worth the price
Great value
Price was good
Lovely flavour
The flavor is clean and smooth, mixing beautifully with tonic, lemonade, or soda for an easy, refreshing drink
the raspberry flavour is incredible
authentic raspberry taste thats sweet
very sweet
Keep looking
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Best Flapen score
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FAQ
Common Raspberry Vodka questions
Answered from the same tracked data.









