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raspberry vodka

Skip it

Brand-locked demand (top 5 brands take 98% of clicks) — this niche doesn't clear our bar today.

Market size 20Growth 37Conversion 95Competition 7Returns 98Price range 77Avg price 78Brand share 6Review moat 77Quality gap 21

Returns

Incredible0.4%

return rate — above 5% kills the launch gate

Conversion

Great11.9%

search→purchase rate — share of searches ending in a sale

Avg price

Great£16.36

avg listing price — sweet spot $15–$100

Review moat

Great457

avg incumbent reviews — the moat a new listing must climb

Price range

Great£12.93–£22.23

cheapest to priciest tracked listing — scored on the share inside $15–$100

Growth

Okay+9.9%

90-day search growth — must beat 0% to launch

Quality gap

Bad4.7★

avg incumbent rating — lower means beatable quality

Market size

Bad£81K

£81K/yr · 41K searches

Competition

Bad92%

top-5 click share — a locked-up shelf

Brand share

Bad98%

top-5 brand share — brand-locked demand

According to Flapen's Amazon United Kingdom niche tracking, raspberry vodka is a £81K/yr Amazon United Kingdom market (41K searches/yr). The top 5 brands hold 98% of demand. Demand peaks in Oct–Nov–Dec. Verdict: Skip it — 43/100.

Data updated Jul 23, 2026 · scored weekly · How we score niches

raspberry vodka market data

Units sold / yr
3K–4K
avg 250–500/product
Revenue / yr
£49K–£65K
units × avg price
Conversion rate
11.9%
Avg BSR
#49
Page quality
0%
Prime
100%
Sponsored
38%
Out of stock
0.6%
Avg brand age
69 months
Avg seller age
188 days

Competition & brand share

The top 5 products capture 92% of clicks — a locked-up shelf that new listings rarely crack.

Brands

6 flat

Sellers

42

Top-5 brand share

98%

Top 20: 100%

Top-5 click share

92%

Top 20: 100%

Open market

0%

  • Smirnoff43%
  • J.J. Whitley27%
  • Absolut20%
  • Dutch Barn5%
  • BrewDog3%
  • Stoli2%
  • Open — no brand owns it (0%)

Demand & seasonality

Weekly Amazon search volume, last 104 weeks — +9.9% search growth over the last 90 days.
20K15KSpike '24Holiday '24Spike '25Prime Day '25Holiday '25Spike '26SepDecMarJunAugNovMarMay

Peak months: Oct, Nov, Dec · busiest ÷ quietest = 7.9×

Top raspberry vodka search terms

  • raspberry vodka35K/yr
  • raspberry vodka 1ltr4K/yr
  • vodka raspberry3K/yr
All search terms

Top raspberry vodka products on Amazon

Each bubble is one product — market share against review moat; bubble size tracks estimated sales, color grades how beatable the incumbent looks.

0%15%£12K30%£24K45%£36K60%£49K1101001K10K Reviews — right = deep review moat Market share (90d) ≈ est. sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)

All 8 tracked products in this niche — three views at once, no toggling.

What buyers say about raspberry vodka

What buyers praise and complain about, mined from review topics.

What buyers love

Alcohol Flavor35%

“Great for cocktails”

Taste-Overall16%

“Taste fantastic in a Baileys Kiss cocktail”

Value For Money15%

“worth the price”

Flavor10%

“Lovely flavour”

Sweetness5%

“authentic raspberry taste thats sweet”

Gifting Purpose4%

“This was a gift”

Freshness4%

“Love this drink with fizzy lemon and lime, very refreshing for summer too”

Quality-Overall3%

“good quality”

Storage Temperature1%

“It also works surprisingly well if you drop in some frozen raspberries to keep it cold”

Color1%

“the pink color makes it look great for making cocktails at home”

What buyers complain about

Taste-Overall40%

“Really synthetic tasting”

Flavor30%

“not a great flavour”

Sweetness10%

“Too sweet for me”

Common questions

Is raspberry vodka profitable to sell on Amazon United Kingdom?
The niche generates £81K/yr across 8 tracked products. 90-day search growth is +9.9%. Flapen's verdict: Skip it (43/100).
How competitive is the raspberry vodka niche?
6 brands and 42 sellers compete. The top 5 products take 92% of clicks and top 5 brands hold 98% of demand.
What do buyers complain about in raspberry vodka?
Top complaints mined from reviews: Taste-Overall, Flavor, Sweetness. The return rate is 0.4%.
When does demand for raspberry vodka peak?
Demand peaks in Oct–Nov–Dec; the busiest month runs 7.9× the quietest.
What does it cost to enter the raspberry vodka niche?
Listings span £12.93–£22.23; the average listing price is £16.36 (sweet spot $15–$100). The average incumbent carries 457 reviews — the moat a new listing must climb.