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Raspberry Puree

Maybe

Returns run at only 0.1% of orders. But the top 5 brands take 96% of clicks, so Raspberry Puree is a Maybe.

Flapen Score
58
58 / 100
Top 8% of 2,976 Grocery niches · +12 vs the category median of 46
Market size
£48K/yr32K searches / yr
90-day growth
+65.4%search demand this quarter
Competition
53%top-5 click share · 7 brands · 28 sellers

Flapen Score

Raspberry Puree against its category

The dotted line is the Grocery average. Past it, Raspberry Puree is stronger. Inside it, weaker.

58Maybe
Big MarketTrendingHigh ConversionOpen MarketLow ReturnsPrice rangeAvg priceNo Dominant BrandLow Review BarrierQuality Gap
This niche Category average

Market

The Raspberry Puree market on Amazon at a glance

Shoppers on Amazon United Kingdom searched for Raspberry Puree 32K times last year and spent an estimated £48K. The top 5 brands take 96% of clicks. Demand peaks in Dec. Flapen scores it 58 out of 100, a Maybe.

01 · Demand

11.8% of searches ended in a purchase last week.

Shoppers searched for this 32K times in the last 12 months. That counts every search on Amazon United Kingdom for this niche's terms. In the latest week, 11.8% of those searches ended in a purchase. Searches in the last 90 days moved +65.4% against the 90 days before. Searches, conversion and average price together put the market at an estimated £48K a year.

Searches, last 12 months
32K
Growth, 90 days vs prior 90
+65.4%
Conversion, latest week
11.8%
Market size, estimated
£48Ka year
Peak month
December3.2× the quietest month
Top search term
finest call15K searches a year

02 · Price

A sale here is worth £12.78.

Listings sell for £12.78 on average, from £7.35 to £61.20. Amazon reports units sold in ranges. This niche sold 4K to 5K a year. The average listing sells 100 to 250 of them. At £12.78 that is £1K to £3K a year per listing.

Average price
£12.78under the $15 to $100 sweet spot
Price range
£7.35–£61.20
Amazon United Kingdom median price
£12.12across 27,606 niches
Units sold a year
4K–5K
Units per listing a year
100–250
Revenue per listing a year
£1K–£3K
Returns
0.1%of orders · Amazon United Kingdom median 0.6%

03 · Entry bar

The bar here is low.

50% of listings pay for placement with sponsored ads. 95% ship with Prime. On an average day, 0.0% of listings are out of stock. The average listing ranks #68 within Beer, Wine & Spirits. It carries 300 reviews at 4.48 stars, so a new listing needs social proof before a better product.

Sponsored listings
50%
Prime listings
95%
Out of stock, average day
0.0%
Average rank
#68in Beer, Wine & Spirits
Average rating
4.48 starsAmazon United Kingdom average 4.36 stars
Average reviews
300per listing
Listings tracked
22

04 · Newcomers

Amazon counts 0 of last year's 1 launches as successful.

1 products launched here in the last 12 months. Amazon counts 0 of them as successful launches, new products that hit its first-year sales bar. The brands on the shelf have sold for 70 months on average, so the names here are established.

Launched, last 12 months
1
Successful launches
0Amazon's first-year sales bar
Average brand age
70 months

Products

Top Raspberry Puree products & what they sell for

Every tracked product: its share of the shelf, its reviews, and its price.

Competition

Competition: brands, sellers & click share

The top 5 products take 53% of clicks. Leaders hold, but buyers still shop past them.

£0£2K£5K£7K£10K1101001K10K Review Count Sales
Beatable (≤4.3★) Contested Strong incumbent (>4.7★)1 product missing review or click data not plotted

Brands

7 falling

Sellers

28

Top-5 brand share

96%

Top 20: 100%

Top-5 click share

53%

Top 20: 97%

Open market

2%

  • Finest Call74%
  • LITTLE MIXERS8%
  • Funkin6%
  • Monin5%
  • Reàl Infused Exotics3%
  • Les Vergers Boiron3%
  • Open — no brand owns it (1 brand, 2%)

Demand

Raspberry Puree search demand

Weekly searches over the year, seasonality beneath. Pick a range.

2K2KSpike '25Prime Day '25Black Friday '25Holiday '25Spike '26JanFebMarAprMayJunJulAugSepOctNovDecJanFebMarAprMayJun

Peak months: Dec · busiest ÷ quietest = 3.2×

Search terms

Top Raspberry Puree search terms shoppers use

The exact words shoppers type, with yearly volume, growth, and conversion.

  • finest call15K/yr
  • raspberry puree10K/yr
  • cocktail puree3K/yr
  • raspberry puree for cocktails3K/yr

Reviews and returns

What reviews say buyers love and hate about Raspberry Puree

What buyers praise, what they complain about and why they send it back, from the reviews.

Complain

Sweetness22%−0.14

A little sugary

it is much too sweet for me

Very very sweet and syrupy

Value For Money13%−0.02

Really not happy as this was expensive to begin with

Expensive

Slightly more expensive than some other purees

Taste-Overall12%+1.00

a bit too strong for my taste

Maybe it will taste better with a salt rim

Storage Temperature8%−0.06

Opened bottle and won't stop fizzing think it's been stored too hot the strawberry I ordered is fine though

Sour8%+0.21

I need to know why your Blood Orange sour mix is not available to buy in the UK

Love

Taste-Overall25%+1.00

Amazing taste

Lovely passion fruit taste

Great for cocktails, tastes good

Alcohol Flavor23%+1.68

Nice easy cocktail

Great for cocktails

Great for margaritas

Flavor10%+0.86

Lovely flavour

Nice fresh flavour and super convenient

Great flavour, good for cocktails

Quality-Overall9%−0.05

Always great quality purees

Its high quality puree with lots of flavour

Excellent Product

Value For Money6%−0.02

Excellent value

Great price

Mixes well and is great value for money

FAQ

Common Raspberry Puree questions

Answered from the same tracked data.